Welcome to our dedicated page for Zeta Global Holdings news (Ticker: ZETA), a resource for investors and traders seeking the latest updates and insights on Zeta Global Holdings stock.
Zeta Global Holdings Corp (ZETA) delivers data-driven marketing solutions through its omnichannel cloud platform, helping enterprises optimize customer engagement. This dedicated news hub provides investors and professionals with essential updates about the company's strategic developments.
Access official press releases and curated news covering earnings announcements, technology innovations, strategic partnerships, and industry recognitions. The collection emphasizes ZETA's advancements in predictive analytics, machine learning applications, and enterprise marketing solutions across sectors like retail, financial services, and telecommunications.
All content is organized chronologically for efficient tracking of corporate milestones. Key focus areas include updates to the Zeta Marketing Platform (ZMP), client acquisition trends, and data security enhancements. Regular updates ensure stakeholders maintain current awareness of operational developments impacting market positioning.
Bookmark this page for streamlined access to ZETA's verified announcements. Combine this resource with SEC filings and earnings transcripts for comprehensive analysis of the company's performance in the marketing technology sector.
Zeta Global (NYSE: ZETA) has appointed Ed See as its new Chief Growth Officer, effective February 10. See brings over 30 years of experience, including eight years as a Partner at McKinsey & Company's Marketing and Sales practice, where he helped major brands develop marketing, digital, and analytics capabilities.
Reporting to Zeta's President Steven Gerber, See will focus on accelerating the company's growth strategy through deeper CMO and c-suite engagement, showcasing Zeta's AI-driven solutions, and helping businesses achieve measurable marketing outcomes. He succeeds Will Margiloff, who will transition to Vice Chairman.
The appointment aligns with Zeta's commitment to scaling its AI-driven marketing solutions and strengthening its position in AI marketing technology, as the company aims to help businesses achieve impact, effectiveness, and efficiency in their marketing investments.
Zeta Global (NYSE: ZETA) has launched its first brand campaign, 'Achieve the Impossible', focusing on AI-powered marketing solutions. The campaign aims to inspire marketers to embrace AI technology and demonstrates how the Zeta Marketing Platform enables hyper-personalization, omni-channel experiences, and predictable ROI.
The campaign features 'Imagine If' scenarios inspired by historical innovators and contemporary challenges, showcasing how Zeta's AI-powered platform can transform marketing capabilities. This initiative is part of Zeta's strategic vision to evolve from 'Zeta who?' to 'must have Zeta,' positioning the company as a leader in AI marketing innovation.
Developed by Zeta's in-house creative team, the campaign draws inspiration from visionaries like Beethoven, Nostradamus, and Sherlock Holmes, combined with customer feedback and market research to demonstrate how the platform makes ambitious marketing goals achievable.
Zeta Global (NYSE:ZETA) has released its December 2024 Zeta Economic Index (ZEI), showing strong economic indicators and consumer confidence. The Economic Index Score (EIS) reached 71.5 points, marking a 0.6 point month-over-month increase and hitting its highest level since April 2021. The Economic Stability Index (ESI) rose to 66.9, showing a 0.6% quarter-over-quarter improvement.
Key findings include: Consumer technology interest increased by 5.6 points month-over-month, financial services spending grew by 3.0 points, and retail activity saw a 4.2% monthly increase despite a 0.5% decrease in in-store visitation. Travel activity grew by 2.0 points, while job market sentiment showed a slight 0.9% decrease following November's 13.9% surge.
The ZEI, powered by AI technology analyzing data from over 240 million US consumers, indicates stable consumer spending despite inflation reaching 2.7%. The index uses over 20 proprietary inputs and real-time behavioral signals to provide comprehensive economic insights.
Zeta Global (NYSE: ZETA) has appointed Pamela Lord as its new President of Customer Relationship Management (CRM). Lord brings over 25 years of experience in marketing technology, previously serving as Group Vice President and General Manager at Oracle, where she managed B2B and B2C marketing cloud customers.
Reporting to Zeta's President Steven Gerber, Lord will oversee go-to-market strategy and customer development efforts across Zeta's CDP, ESP, and mobile solutions. The appointment aims to drive growth and retention use cases for enterprise clients. Lord succeeds Matthew Mobley, who will transition to Chief Operating Officer while continuing to report to Steven Gerber.
The appointment comes at a strategic time as Zeta focuses on AI-driven marketing and generative AI developments in the industry. The company aims to strengthen its position in AI-powered marketing through this leadership enhancement.
Zeta Global (NYSE:ZETA) has released a statement regarding Omnicom's announced acquisition of Interpublic Group of Companies (IPG). During the Zeta Data Summit, CEO David Steinberg commented on the merger, expressing pride in Zeta's relationships with both Omnicom and IPG. He stated that the announcement is positive for both the industry and Zeta, indicating they will monitor the progression of the merger and offer support as needed.
Zeta Global reported significant growth in its Marketing Platform usage during the Cyber Five period (Thanksgiving to Cyber Monday), with a 108% year-over-year increase and 100% uptime. The platform's success comes at a important time as the holiday shopping season is five days shorter this year.
According to a Zeta survey of over 6,000 consumers, 53% plan to start their holiday shopping in December, marking an 8% increase from the previous year. This trend is supported by Zeta's behavioral data showing reduced holiday-related activity in October and November compared to previous years. With consumer confidence at a 16-month high, the company anticipates strong demand for digital marketing tools throughout the remainder of the holiday season.
The Zeta Economic Index (ZEI) for November 2024 shows strong economic momentum with the Economic Index Score (EIS) reaching 70.9 points, a 2.4-point increase month-over-month and the highest since April 2021. The report, powered by AI analysis of 240 million US consumers, reveals significant trends: a 34.7% increase in relocation searches, 13.9% rise in Job Market Sentiment, and retail activity growth of 4.7 points. Consumer behavior shows positive response to recent events including the presidential election conclusion and federal funds rate reduction. Retail sales activity increased 7.2% month-over-month, while travel sector interest rose 5.5 points.
Zeta Global (NYSE:ZETA) has announced its upcoming virtual Zeta Data Summit scheduled for December 9, 2024, from 8:30 AM to 12:00 PM EST. The summit will showcase how Zeta is leading the AI-powered revolution in marketing through its Data Cloud platform.
Attendees will gain insights into Zeta's Data Cloud operations, governance, and responsible data practices. The event will feature product demonstrations, use case examples, and industry expert perspectives on AI-powered personalization in marketing. Key speakers include the company's leadership team, including Co-Founder and CEO David A. Steinberg, CFO Chris Greiner, and other executive officers.
Zeta Global (NYSE: ZETA) has published a detailed rebuttal addressing claims made in a short seller report from November 13, 2024. The company strongly refutes the report's allegations, characterizing them as misleading and false statements designed to decrease the stock value. CEO David A. Steinberg affirmed that Zeta's data management, privacy practices, and financial reporting comply with relevant laws. The company highlighted its confidence through a recently authorized $100 million stock repurchase program and insider stock purchases by management and board members. Zeta is actively using the current stock price dislocation to accelerate its buyback program.
Zeta Global (NYSE: ZETA) announced that a forensic review completed in 2022-2023 found its practices sound and financial statements accurate, countering recent allegations in a misleading report. The review, conducted by Latham & Watkins LLP and external forensic accountants, was initiated after learning of a federal investigation into Kubient, Inc., a former business partner before Zeta's 2021 IPO. The review confirmed the accuracy of Zeta's financial statements and the effectiveness of internal controls. The company addressed the recent Critical Audit Matters (CAM) disclosure, noting it's a common practice among public companies and doesn't indicate control deficiencies.
