Welcome to our dedicated page for Zeta Global Holdings news (Ticker: ZETA), a resource for investors and traders seeking the latest updates and insights on Zeta Global Holdings stock.
Zeta Global Holdings Corp. (NYSE: ZETA) is a data-driven technology company that excels in acquiring and retaining customers through precision marketing. Founded in 2007 by David A. Steinberg and John Sculley, the former CEO of Apple Computer and Pepsi-Cola, Zeta Global is a pioneer in data-driven marketing technology.
Leveraging advanced data science, analytics, strategy, and award-winning creative capabilities, the company creates optimized customer experiences. Their SaaS-based platform, the Zeta Marketing Platform (ZMP), provides enterprises with consumer intelligence and marketing automation software. This omnichannel marketing platform, powered by identity data, is capable of analyzing billions of structured and unstructured data points. By utilizing sophisticated machine learning algorithms and an extensive opted-in data set, ZMP predicts consumer intent and executes omnichannel marketing strategies.
Zeta Global serves over 500 Fortune 1000 and middle market brands across various industries, including financial services, insurance, telecommunications, automotive, travel, hospitality, and retail. The company operates on four continents and employs over 1,300 individuals. Headquartered in New York City, Zeta Global also has centers of excellence in Silicon Valley, Boston, London, and Hyderabad, India, alongside 25 additional offices globally.
In recent news, Zeta Global has partnered with Group Black, a Black-owned media company, to launch the Group Black Audience and Insight Platform. This collaboration aims to connect brands with diverse audiences, particularly Black and Hispanic sectors, by leveraging Zeta’s advanced marketing platform to activate personalized omnichannel experiences. This partnership is a significant step towards enhancing brand growth and ensuring more authentic engagement with underrepresented groups.
Zeta Global (NYSE: ZETA) reported strong Q3 2024 results with revenue reaching $268.3 million, up 42% year-over-year. The company achieved significant financial milestones, including a 41% growth in Direct platform revenue, representing 70% of total revenue. Scaled Customer ARPU increased 33% Y/Y to $557,231, while operating cash flow grew 51% Y/Y to $34.4 million. Despite posting a GAAP net loss of $17.4 million, Adjusted EBITDA rose 59% Y/Y to $53.6 million. The company raised its Q4 2024 revenue guidance to $293-297 million and full-year 2024 guidance to $984.1-988.1 million.
The Zeta Economic Index (ZEI) for October 2024 shows a stable US economy with an Economic Index Score (EIS) of 68.5 points, remaining flat month-over-month. The index, powered by AI technology analyzing data from over 240 million US consumers, indicates robust economic activity despite challenges from weather events, labor strikes, and political uncertainty. Key economic indicators show GDP growth at 2.8% and reduced inflation at 2.4%. Consumer behavior reveals a 1.6% decline in discretionary spending while online browsing increased by 7.7%. The technology sector experienced a 4.2-point decline due to reduced spending and supply chain challenges.
Zeta Global (NYSE: ZETA) has successfully completed its acquisition of LiveIntent, a pioneer in people-based marketing. This strategic move is set to enhance the Zeta Marketing Platform, strengthen the Zeta Data Cloud, and advance Zeta's position in AI-powered marketing. The acquisition brings LiveIntent's assets, publisher network, and channel capabilities into Zeta's fold.
CEO David A. Steinberg emphasized that the acquisition is accretive to Zeta's financial profile and will deliver increased value to enterprises while extending the platform to the publisher ecosystem. The integration is expected to expand gross margins and accelerate the shift of revenue from agency customers to direct channels. Detailed transaction information is available in Zeta's Press Release and 8-K filed with the SEC on October 8, 2024.
Zeta (NYSE: ZETA), the AI-Powered Marketing Cloud, has announced plans to release its third quarter 2024 financial results after the market close on Monday, November 11, 2024. Following the release, Co-Founder, Chairman, and CEO David A. Steinberg and CFO Chris Greiner will host a conference call at 4:30 p.m. Eastern Time on the same day.
Investors and interested parties can access a live webcast and replay of the conference call on Zeta's Investor Relations website at http://investors.zetaglobal.com. The company has chosen to release its earnings at a later date than usual due to the timing of the election.
Zeta Global (NYSE: ZETA) has announced an agreement to acquire LiveIntent for $250 million, enhancing its AI-Powered Marketing Cloud capabilities. The acquisition will expand Zeta's identity graph with over 235 million unique hashed email addresses per month, launch a new Publisher Cloud with 2,000+ premium publishers, and accelerate growth in mobile and retail media.
The deal meets Zeta's four M&A principles and is expected to be immediately accretive to earnings. The transaction includes $77.5 million in cash and $172.5 million in common stock, with a potential earnout of up to $75 million over three years. Zeta has also agreed to issue $25 million in Performance Stock Units to LiveIntent's management team.
The acquisition is set to close in Q4 2024, subject to customary conditions. Zeta has reaffirmed its Q3 2024 guidance, projecting revenue of at least $255 million and Adjusted EBITDA of at least $50.2 million.
Zeta Global's annual conference, Zeta Live 2024, achieved record attendance with over 1,100 in-person attendees and more than 16,000 virtual registrations, doubling year-over-year. The event, held in NYC on September 26, 2024, focused on the transformative impact of AI on marketing and business. It featured notable speakers like Shaquille O'Neal, Michael Milken, and Dr. Deepak Chopra, along with business leaders from major companies.
The conference showcased Zeta's new products, including an intelligent mobile product and expanded generative AI Agents for the Zeta Marketing Platform. Sessions covered topics such as AI's impact on marketing strategies and Zeta's product roadmap. The growing interest in Zeta Live reflects the emergence of generative AI as a catalyst for marketing transformation and Zeta's rising profile in the AI-powered marketing space.
The Zeta Economic Index (ZEI) for September 2024, released by Zeta Global (NYSE: ZETA), indicates steady expansion in the US economy. The Economic Index Score reached 69.1 points, showing a 1.0% month-over-month increase. This reflects stabilizing consumer confidence, increased business activity, and improved job market sentiment.
Key highlights include:
- Consumer Purchasing Power expanding, with Discretionary Spend Propensity up 7.2% and Credit Line Expansion Intent up 18.4%
- Job Market Sentiment improved by 0.6%
- Mixed vertical strength, with the Financial Sector down 1.8 points and Travel sector up 9.2 points
- Auto Sector experiencing an 11.1% decline
The ZEI utilizes AI to analyze trillions of behavioral signals from over 240 million US consumers, providing comprehensive scores reflecting economic sentiment and trends.
At Zeta Live 2024, Zeta Global (NYSE: ZETA) announced the launch of a new intelligent mobile solution and an expanded lineup of generative AI Agents for the Zeta Marketing Platform. The intelligent mobile solution aims to help marketers leverage AI for personalized cross-channel campaigns, enhancing customer experiences and identity persistence across touchpoints. Key features include:
- Unified identity across devices and channels
- Prediction of customer buying behavior
- AI-driven insights for quick strategy adjustments
- Goal-driven, intelligent cross-channel campaign activation
The expanded AI Agents lineup includes new tools like the RFM Reporting Agent, Audience Builder Agent, Email QA Agent, Insight Studio Agent, and Narrative Slide Agent. These AI-powered tools are designed to streamline operations, automate tasks, and potentially save businesses 400 hours a month.
Zeta Global (NYSE: ZETA) has unveiled the Zeta Media Engine, Powered by Snowflake, a new AI-powered solution for people-based marketing at scale. This privacy-first solution leverages Snowflake Data Clean Room, Zeta's Identity Graph, and AI tools to enable programmatic activation across the open web. Key features include:
1. People-based prospecting: Enriches first-party data with Zeta's 240+ million profiles dataset.
2. Multi-party data integration: Combines first-party, second-party, and third-party data for insights and audience targeting.
3. Deterministic measurement: Provides performance and lift measurement within the Data Clean Room.
The collaboration aims to enhance precision in marketing programs without sacrificing scale, allowing marketers to enrich, expand, and activate their first-party data for improved personalization across paid media.
Zeta Global and Yahoo have announced a strategic partnership to enhance marketing impact for global brands. Yahoo will migrate its email marketing to Zeta's AI-powered Marketing Platform (ZMP), while Zeta's Data Cloud becomes interoperable with Yahoo ConnectID. This collaboration aims to provide:
1. Intelligence-powered marketing on ZMP, sending billions of AI-personalized emails quarterly.
2. Integration of Yahoo DSP into ZMP, unifying customer data across channels.
3. Joint intent-powered audiences, offering comprehensive customer insights.
The partnership is expected to boost personalization, efficiency, and ROI for both companies and their clients. Yahoo CEO Jim Lanzone will join Zeta CEO David Steinberg at Zeta Live on September 26 to discuss Yahoo's transformation and innovation strategies.
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