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Zeta Global Holdings Corp. (NYSE: ZETA) is a data-driven technology company that excels in acquiring and retaining customers through precision marketing. Founded in 2007 by David A. Steinberg and John Sculley, the former CEO of Apple Computer and Pepsi-Cola, Zeta Global is a pioneer in data-driven marketing technology.
Leveraging advanced data science, analytics, strategy, and award-winning creative capabilities, the company creates optimized customer experiences. Their SaaS-based platform, the Zeta Marketing Platform (ZMP), provides enterprises with consumer intelligence and marketing automation software. This omnichannel marketing platform, powered by identity data, is capable of analyzing billions of structured and unstructured data points. By utilizing sophisticated machine learning algorithms and an extensive opted-in data set, ZMP predicts consumer intent and executes omnichannel marketing strategies.
Zeta Global serves over 500 Fortune 1000 and middle market brands across various industries, including financial services, insurance, telecommunications, automotive, travel, hospitality, and retail. The company operates on four continents and employs over 1,300 individuals. Headquartered in New York City, Zeta Global also has centers of excellence in Silicon Valley, Boston, London, and Hyderabad, India, alongside 25 additional offices globally.
In recent news, Zeta Global has partnered with Group Black, a Black-owned media company, to launch the Group Black Audience and Insight Platform. This collaboration aims to connect brands with diverse audiences, particularly Black and Hispanic sectors, by leveraging Zeta’s advanced marketing platform to activate personalized omnichannel experiences. This partnership is a significant step towards enhancing brand growth and ensuring more authentic engagement with underrepresented groups.
Zeta Global (NYSE: ZETA) announced its fourth annual Zeta Live 2024 conference, featuring keynote speakers Shaquille O'Neal, Simone Biles, Michael Milken, Dr. Deepak Chopra, and Tiffany Haddish. The event, focusing on AI and marketing, will take place in NYC on September 26, 2024, with a livestream option available globally.
The conference will bring together Fortune 500 executives, investors, and marketing leaders to discuss AI's impact on marketing, business, and society. Attendees will get exclusive access to Zeta's roadmap, live demos of generative AI advancements, and new mobile offerings. The event will feature over 20 sessions with industry leaders, including CMOs from MasterCard, McDonald's, NBA, NBCUniversal, and Wells Fargo.
Zeta Global Holdings Corp. (NYSE: ZETA) has announced the pricing of a public offering of 13,200,000 shares of its Class A common stock at $23.50 per share. The offering includes 8,720,716 shares from Zeta and 4,479,284 shares from GPI Capital Gemini HoldCo LP. Zeta expects to raise $204.9 million in gross proceeds, which it plans to use for general corporate purposes, potentially including future acquisitions. The offering, set to close on September 6, 2024, is being managed by several prominent financial institutions. An additional 1,980,000 shares may be purchased by underwriters within 30 days. The offering is made pursuant to an automatic shelf registration statement on Form S-3.
Zeta Global (NYSE: ZETA) has announced increased guidance for Q3 2024, reflecting strong growth in its AI-Powered Marketing Cloud. The company has raised its revenue forecast to at least $255 million, up $15.8 million from the previous guidance, representing a year-over-year growth of at least 35%. Political candidate revenue is expected to reach at least $10 million, up from the prior $5 million estimate.
Excluding political revenue, the core business is projected to grow by at least 30% year-over-year. Adjusted EBITDA guidance has been increased to at least $50.2 million, implying a 49% year-over-year growth and an Adjusted EBITDA margin of 19.7%. Zeta attributes this growth to accelerating adoption of its platform, driven by the marketing cloud replacement cycle and increasing use of generative AI.
Zeta Global Holdings Corp. (NYSE: ZETA), an AI-Powered Marketing Cloud company, has announced a public offering of 11,000,000 shares of its Class A common stock. Zeta is offering 8,800,000 shares, while GPI Capital Gemini HoldCo LP is offering 2,200,000 shares. The underwriters have a 30-day option to purchase additional shares. Zeta plans to use the net proceeds for general corporate purposes, including potential future acquisitions. Morgan Stanley, Goldman Sachs & Co. , BofA Securities, Citigroup, and KKR Capital Markets are acting as joint book-running managers for the offering. The offering is being made through an automatic shelf registration statement on Form S-3 filed with the SEC.
Zeta Global (NYSE: ZETA) has successfully closed a $550 million loan facility to refinance its existing debt and lower credit spreads. The facility comprises a $200 million Term Loan A and a $350 million Revolving Credit Facility, which remains undrawn. This refinancing reduces Zeta's cost of capital and strengthens its liquidity, providing increased flexibility for potential tuck-in acquisitions. The company's leverage ratio is currently less than 0.5x.
CEO David A. Steinberg emphasized that Zeta's core value proposition of data and AI continues to drive strong organic growth. CFO Chris Greiner noted that the financing enhances Zeta's financial flexibility and improves free cash flow. BofA Securities, Inc. served as Lead Arranger and Bookrunner, with several other financial institutions participating in the facility.
The Zeta Economic Index (ZEI) for August 2024, released by Zeta Global (NYSE: ZETA), shows modest growth in the US economy despite challenges. The Economic Index Score increased by 0.6 to 67.4, indicating robust economic activity. The Economic Stability Index rose by 0.3 to 66.1, suggesting consumers can manage short-term financial disruptions.
Key findings include:
- 15% year-over-year increase in discretionary spending
- 10% month-over-month decline in the New Mover Index
- 4.6% drop in Job Market Sentiment Index compared to last year
- 4.1 point increase in the Automotive Index since July
- 12.6 point decrease in the Retail Index month-over-month
- Travel sector tracking 7.5 points above 2023 values despite slowdown
Zeta Global (NYSE: ZETA) has released the Zeta Economic Index (ZEI) for July 2024, an AI-powered barometer of the US economy. The ZEI shows a marginal uptick in both the Economic Index Score (67.1, up 0.3%) and Economic Stability Index (66.1, up 0.3%), indicating continued but muted economic expansion. The index utilizes Generative AI and real-time consumer behavior data from over 240 million US profiles.
New features include scores for Retail Sales Activity, Automotive Purchase Intent, and Retail Visitation Index, as well as month-over-month comparisons of consumer interest across key industries. Despite positive trends in consumer activity, a slight decline in job market sentiment suggests uneven economic growth ahead.
Zeta Global (NYSE: ZETA) announces that its Zeta Marketing Platform (ZMP) has been recognized as a Leader in The Forrester Wave™: Email Marketing Service Providers, Q3 2024. The ZMP received the highest score in the Current Offering category and achieved the highest possible scores in 13 of 22 criteria, including Vision, Artificial Intelligence, Personalization, and Legacy Tech Integration.
The report highlights Zeta's focus on enabling marketers to know and do more, as well as its detailed product roadmap for building generative AI tools. Zeta's Co-Founder and CEO, David A. Steinberg, believes the company is in the early stages of a Replacement Cycle as enterprises seek to deepen connections with consumers and achieve higher ROI on marketing programs.
Zeta Global (NYSE: ZETA) reported strong Q2 2024 results, with record quarterly revenue of $228 million, up 33% year-over-year and $16 million above guidance. The company achieved the 'Rule of 50', demonstrating accelerated growth and profitability. Key highlights include:
- Scaled Customer count increased to 468, up 8 quarter-over-quarter and 43 year-over-year
- Quarterly Scaled Customer ARPU rose to $479,000, up 22% year-over-year
- Cash flow from operating activities grew 51% year-over-year to $31 million
- Free Cash Flow increased 53% year-over-year to $20 million
Zeta raised its 2024 revenue guidance by $25 million to a midpoint of $925 million, representing 27% year-over-year growth. The company attributes its success to AI-driven marketing solutions and increased enterprise adoption of its platform.
Zeta Global (NYSE: ZETA), the AI-Powered Marketing Cloud, will announce its second quarter 2024 financial results on July 31, 2024, after market close. The company's Co-Founder, Chairman, and CEO David A. Steinberg, along with CFO Chris Greiner, will discuss the results during a conference call at 4:30 p.m. Eastern Time on the same day. Investors can access a live webcast and replay of the conference call on Zeta's Investor Relations website.
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