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Zeta Global Holdings Corp. - ZETA STOCK NEWS

Welcome to our dedicated page for Zeta Global Holdings news (Ticker: ZETA), a resource for investors and traders seeking the latest updates and insights on Zeta Global Holdings stock.

Zeta Global Holdings Corp. (NYSE: ZETA) is a data-driven technology company that excels in acquiring and retaining customers through precision marketing. Founded in 2007 by David A. Steinberg and John Sculley, the former CEO of Apple Computer and Pepsi-Cola, Zeta Global is a pioneer in data-driven marketing technology.

Leveraging advanced data science, analytics, strategy, and award-winning creative capabilities, the company creates optimized customer experiences. Their SaaS-based platform, the Zeta Marketing Platform (ZMP), provides enterprises with consumer intelligence and marketing automation software. This omnichannel marketing platform, powered by identity data, is capable of analyzing billions of structured and unstructured data points. By utilizing sophisticated machine learning algorithms and an extensive opted-in data set, ZMP predicts consumer intent and executes omnichannel marketing strategies.

Zeta Global serves over 500 Fortune 1000 and middle market brands across various industries, including financial services, insurance, telecommunications, automotive, travel, hospitality, and retail. The company operates on four continents and employs over 1,300 individuals. Headquartered in New York City, Zeta Global also has centers of excellence in Silicon Valley, Boston, London, and Hyderabad, India, alongside 25 additional offices globally.

In recent news, Zeta Global has partnered with Group Black, a Black-owned media company, to launch the Group Black Audience and Insight Platform. This collaboration aims to connect brands with diverse audiences, particularly Black and Hispanic sectors, by leveraging Zeta’s advanced marketing platform to activate personalized omnichannel experiences. This partnership is a significant step towards enhancing brand growth and ensuring more authentic engagement with underrepresented groups.

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Zeta Global (NYSE: ZETA), a leading AI-powered marketing cloud, has announced a partnership with RallyPoint, a top digital platform for military personnel and veterans. This collaboration aims to enhance the experiences and support for the military and veteran community.

Zeta will utilize its expertise in personalization to improve member engagement on RallyPoint, optimizing communication channels and strengthening the peer-driven community. The AI-powered platform will support critical areas such as recruiting, readiness, transition assistance, and mental health for veterans, their families, and caregivers.

This partnership will help RallyPoint expand its community to include more American service members, veterans, family members, caregivers, and civilian supporters. Additionally, RallyPoint will assist the US government in leveraging Zeta's capabilities to unlock benefits for government agencies serving the military and veteran community.

David A. Steinberg, CEO of Zeta Global, emphasized the company's commitment to supporting those who serve the country by providing essential resources and connections. RallyPoint CEO David Gowel highlighted the goal of delivering personalized and timely support to ensure no one in the military and veteran community is left behind.

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Zeta Global (NYSE: ZETA) has launched the Zeta Economic Index (ZEI), an AI-powered tool that provides real-time insights into the US economy. Utilizing proprietary data and Generative AI, the ZEI analyzes trillions of behavioral signals, drawing from an identity graph of over 240 million US adults. The index comprises two core metrics: the Economic Index Score and the Economic Stability Index. In June 2024, the Economic Index Score rose by 0.5% to 66.0, indicating active economic activity, while the Economic Stability Index increased by 0.3% to 66.1, reflecting stability despite global and domestic challenges.

The ZEI presents a snapshot of consumer behavior across multiple sectors, including automotive, dining, and healthcare. This tool is built on Zeta’s Data Cloud, which has been providing AI-driven intelligence to enterprises since 2018.

The ZEI offers a unique perspective based on actual consumer actions rather than sentiments, making it a valuable resource for understanding economic conditions and trends. However, users should note that it is not intended as investment advice.

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Zeta Global (NYSE: ZETA) announced enhanced features within its Zeta Marketing Platform (ZMP) leveraging Amazon Bedrock at Cannes Lions 2024. These improvements involve advanced generative AI capabilities and Creative AI Agents that integrate onboarding, analysis, image generation, and customer workflows. Utilizing Amazon Bedrock's scalable infrastructure and generative AI foundation models, Zeta aims to provide marketers with better insights and optimized omnichannel content production. Nearly 500 marketers use Zeta Opportunity Engine (ZOE) daily, with Zeta embedding multi-purpose large language models (LLMs) like Anthropic's Claude across its platform. The collaboration is expected to enhance response times and deliver accurate, consistent outputs, with general availability scheduled for Q3 2024.

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Zeta Global (NYSE: ZETA) has elected Imran Khan, an experienced technology leader, entrepreneur, and investor, to its Board of Directors. Khan, who is currently the Chief Investment Officer at Proem Asset Management and Chairman of Verishop, is expected to bring significant expertise to Zeta's governance. His election expands the board to eight members and aligns with Zeta's long-term growth plans.

Khan’s career includes pivotal roles such as Chief Strategy Officer at Snap Inc., where he played a important role in the company's IPO and expansion. He also had a leading role in Alibaba's $25 billion IPO while at Credit Suisse. Zeta’s CEO, David A. Steinberg, highlighted Khan’s financial and investment acumen as vital for driving sustainable success and enhancing shareholder value. Khan expressed excitement in joining Zeta and contributing to its innovation-driven objectives within the AI-powered marketing landscape.

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A recent study commissioned by Zeta Global and conducted by Forrester Consulting highlights gaps in how businesses are leveraging customer lifetime value (CLV) in their marketing strategies. While most organizations track CLV, few integrate this metric into their tactical marketing efforts. The study, titled 'Independent Study Reveals Marketers Must Orient Around Customer Value to Win in The Era of AI,' emphasizes that businesses incorporating CLV into their strategies see significant benefits in customer engagement and revenue growth. Zeta Global, an AI-powered marketing cloud company, aims to help businesses optimize their marketing approaches by focusing on customer value.

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Zeta (NYSE: ZETA), an AI-Powered Marketing Cloud company, has announced its participation in several upcoming investor conferences.

The events include the Needham Technology, Media, & Consumer Conference on May 14, B. Riley Institutional Investor Conference on May 22, Craig-Hallum Institutional Investor Conference on May 29, Jefferies Software Conference on May 30, BofA Securities Global Technology Conference on June 4, William Blair Growth Stock Conference on June 5, Mizuho Technology Conference on June 12, and ROTH London Conference on June 26.

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Zeta Global (NYSE: ZETA) reported a strong first quarter in 2024 with a revenue of $195M, a 24% increase year-over-year. They grew their customer count and quarterly ARPU, generated positive cash flow, and raised guidance for 2024. The company's CEO and CFO expressed confidence in their growth prospects and highlighted the positive performance across various financial metrics.

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Zeta Global (NYSE: ZETA) launched Zeta NEXT, a thought leadership initiative, at the Dallas Arboretum and Botanical Garden. The event showcased new AI-powered technologies, offered hands-on engagement with AI tools, and shared best practices for better consumer experiences and brand results. Industry experts discussed AI's impact on marketing, emphasizing the need for companies to embrace Generative AI for growth.

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Zeta Global (ZETA) is set to reveal its first quarter 2024 financial results on May 6, 2024. The conference call will be hosted by Co-Founder, Chairman, and CEO David A. Steinberg and CFO Chris Greiner.
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Zeta (NYSE: ZETA) is set to participate in upcoming investor events including Morgan Stanley Technology, Media & Telecom Conference, KeyBanc Emerging Technology Summit, and 36th Annual Roth Conference.
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FAQ

What is the current stock price of Zeta Global Holdings (ZETA)?

The current stock price of Zeta Global Holdings (ZETA) is $17.99 as of December 31, 2024.

What is the market cap of Zeta Global Holdings (ZETA)?

The market cap of Zeta Global Holdings (ZETA) is approximately 4.3B.

What does Zeta Global Holdings Corp. do?

Zeta Global is a data-driven technology company specializing in precision marketing to acquire and retain customers through advanced data science, analytics, and machine learning.

When was Zeta Global founded?

Zeta Global was founded in 2007 by David A. Steinberg and John Sculley.

What is the Zeta Marketing Platform (ZMP)?

The ZMP is an omnichannel marketing platform that uses sophisticated machine learning algorithms and identity data to analyze billions of data points, predict consumer intent, and execute marketing strategies.

Which industries does Zeta Global serve?

Zeta Global serves multiple industries, including financial services, insurance, telecommunications, automotive, travel, hospitality, and retail.

Where is Zeta Global headquartered?

Zeta Global is headquartered in New York City and has centers of excellence in Silicon Valley, Boston, London, and Hyderabad, India.

How many employees does Zeta Global have?

Zeta Global employs over 1,300 individuals across four continents.

What recent partnerships has Zeta Global announced?

Zeta Global recently partnered with Group Black to launch the Group Black Audience and Insight Platform, aiming to connect brands with diverse audiences, particularly Black and Hispanic sectors.

What is the mission of Zeta Global?

Zeta Global's mission is to create perpetual dialogues between brands and their customers using data-driven strategies, optimized customer experiences, and precision marketing.

What are the core capabilities of Zeta Global?

Zeta Global's core capabilities include data science, strategy, analytics, machine learning, and award-winning creative solutions for marketing automation and customer engagement.

Who are the founders of Zeta Global?

Zeta Global was founded by David A. Steinberg and John Sculley, the former CEO of Apple Computer and Pepsi-Cola.
Zeta Global Holdings Corp.

NYSE:ZETA

ZETA Rankings

ZETA Stock Data

4.27B
183.01M
9.13%
75.65%
6.55%
Software - Infrastructure
Services-prepackaged Software
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United States of America
NEW YORK