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Forrester Research Inc (NASDAQ: FORR) is a research and advisory firm that regularly publishes forecasts, predictions, and thematic reports for business and technology leaders. News about Forrester often highlights its analysis of trends in artificial intelligence, automation, future-of-work dynamics, and B2B and B2C marketing, as well as its views on technology and security, regional developments, and customer experience.
Company announcements frequently cover new research such as AI job impact forecasts, technology and security predictions, and B2B and B2C marketing outlooks. These updates provide insight into how Forrester interprets shifts in buyer behavior, enterprise technology spending, governance of generative AI, and the relationship between human expertise and AI tools.
Forrester’s news flow also includes information about its events and awards. Examples include B2B Summit North America, Technology & Innovation Summit, and Security & Risk-focused gatherings, where the company shares new research and hosts keynotes, breakouts, and analyst sessions. Announcements about B2B awards and technology awards showcase organizations that apply Forrester’s frameworks and best practices.
Investors and practitioners following FORR can use this news stream to track the company’s research themes, event agendas, and perspectives on AI, digital transformation, and customer-centric strategies. Regular updates on earnings calls and financial results also appear in the news, offering context on how Forrester’s research, consulting, and events activities translate into reported performance.
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Forrester (Nasdaq: FORR) has appointed Nate Swan as its new chief sales officer, effective January 3, 2023. With over 20 years of experience in technology sales, particularly at Gartner, Swan aims to enhance revenue growth through a high-performing sales organization. Forrester's chairman, George F. Colony, emphasized Swan's expertise in driving contract value growth. This leadership change is timely as Forrester is at a significant transformation point with its new Forrester Decisions research portfolio, which they expect will broaden its client base and drive shareholder value.
Forrester's Public Cloud Market Outlook, 2022 To 2026 predicts the public cloud market will exceed $1 trillion by 2026, driven by investments in analytics, AI/ML, and differentiated services. Hyperscalers are expected to generate nearly $496 billion in cloud infrastructure services. Key growth areas include database and analytics services projected to reach $89.5 billion, and development services expected to rise to $51 billion. However, competition, market fragmentation, and the rise of edge computing may challenge growth.
Forrester's Financial Services Customer Trust Index reveals that over 50% of US customers lack trust in financial service providers across banking, credit cards, insurance, and investments. Customers with high trust are significantly more likely to recommend their primary financial institution and engage in additional services. The index, based on a survey of over 10,000 US adults, shows significant disparities in trust levels among banks and low trust in the insurance sector. The findings underscore the importance of earning customer trust for revenue growth.
Forrester Research (Nasdaq: FORR) reported third-quarter 2022 results with total revenues of $127.7 million, up 8% from $118.1 million in Q3 2021. Net income increased to $5.4 million, or $0.28 per diluted share, compared to $4.5 million or $0.23 per diluted share last year. Adjusted earnings per share rose to $0.57 from $0.41. The total contract value climbed 7% year-over-year to $353 million. Forrester raised its financial guidance for Q4 and full-year 2022, anticipating revenues of $535 million to $545 million.
Forrester's 2023 predictions emphasize the critical role of trust in business as economic instability and scandals erode consumer confidence. Key forecasts include a 15% decline in trust in consumer technology companies and at least 10 firms incurring $5 million or more in fines due to greenwashing. Increasing reliance on AI for monitoring employee productivity is expected to lead to higher employee turnover. Despite declining trust in banks, government trust is projected to increase. Emphasizing trust will be crucial for long-term growth and resilience.
On October 20, 2022, Forrester (Nasdaq: FORR) unveiled its agenda for the Data Strategy & Insights 2022 conference scheduled for December 6-7, 2022, in Austin, Texas, and online. The event aims to assist data leaders in overcoming challenges related to data quality, governance, and analytics innovation. Notable speakers include Cortnie Abercrombie and Jay Franklin. Forrester emphasizes that companies with advanced data insights are eight times more likely to see significant growth. Attendees will engage in workshops and discussions to foster actionable intelligence and drive business success.
Forrester Research (Nasdaq: FORR) will host its Q3 earnings conference call on November 2, 2022, at 4:30 p.m. ET. Investors are encouraged to log in 15 minutes early. The call will be accessible via forrester.com. A replay will also be available on the website for those unable to attend the live broadcast. Forrester is a leading research and advisory firm dedicated to helping organizations leverage technology and customer experience to fuel growth, backed by extensive proprietary research.
Forrester (Nasdaq: FORR) highlights a significant shift towards environmental sustainability, with the US and EU investing $1.4 trillion and VC funding for green tech at $17.5 billion. This movement, termed the 'green market revolution,' aims to transform multiple sectors, including transportation and energy. Forrester's data reveals that 17% of organizations prioritize launching green products. Consumers increasingly prefer brands with sustainability commitments, with 40% of online adults in France more willing to buy such products despite higher prices. This trend positions sustainability as a major business opportunity.
Forrester (Nasdaq: FORR) announced the agenda for its Security & Risk 2022 conference, scheduled for November 8–9, 2022, in Washington, D.C. and online. The event aims to assist security leaders in tackling growing cybersecurity threats, with key discussions on engaging models to minimize risk and enhance customer trust. Noted speakers include Robert M. Lee of Dragos and Vivien Osamiluyi from Comcast. The conference will feature sessions on geopolitical risks, data security, and hiring diverse talent in cybersecurity. Attendees can register for in-person or digital participation.