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Forrester Research Inc - FORR STOCK NEWS

Welcome to our dedicated page for Forrester Research news (Ticker: FORR), a resource for investors and traders seeking the latest updates and insights on Forrester Research stock.

Forrester Research Inc (symbol: FORR) stands as one of the world's foremost research and advisory firms, providing invaluable insights to business and technology leaders. The company’s mission is to help organizations develop customer-obsessed strategies that drive meaningful growth. Forrester's unique insights are derived from annual surveys of over 500,000 consumers and business leaders globally, utilizing rigorous and objective methodologies.

Forrester operates through three main segments: Research, Consulting, and Events. The Research segment creates and delivers comprehensive research, connect, and analytics products. The Consulting segment focuses on generating revenue through tailored consulting services, helping clients implement strategies based on Forrester’s research. Lastly, the Events segment develops and hosts both in-person and virtual events, providing platforms for executive peer networking and knowledge sharing.

Forrester’s offerings include proprietary research reports, custom consulting services, exclusive executive peer groups, and a variety of events aimed at challenging clients’ thinking and empowering them to lead transformative changes in their organizations. Recent achievements of the company include expanding its research into emerging technologies, forging new partnerships, and enhancing its data analytics capabilities.

Financially, Forrester has maintained a strong performance, showcasing growth in revenue across its different segments. The company continues to innovate and deliver value to its clients, underpinned by its commitment to rigorous research and objective analysis.

To learn more about Forrester Research Inc and its latest updates, visit their official website or check the latest news section.

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On July 13, 2021, Forrester (Nasdaq: FORR) launches CX Reality Day to encourage companies to assess their customer experiences. Executives will engage in customer journeys to identify gaps between their brand promises and actual customer experiences. A critical step towards customer obsession, the event highlights that only 7% of enterprises are currently customer-obsessed, risking irrelevance. Companies that improve service experiences see increased retention, spending, and referrals. Forrester emphasizes the importance of aligning brand promises with customer experiences to drive growth.

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Forrester Research (Nasdaq: FORR) has announced that CEO George Colony and CAO Scott Chouinard will present virtually at the Sidoti & Company Virtual Investor Conference on June 23, 2021, at 10:00 a.m. Eastern. A live webcast of their presentation will be accessible on the company’s website.

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According to Forrester's US 2021 Customer Experience Index, 21% of brands improved their scores significantly since 2020 due to the pandemic-driven shift towards enhanced customer experiences. The top-performing brands, including Chewy.com and Trader Joe's, excelled by addressing emotional needs and fostering customer loyalty. Notably, health insurers showed the best performance amid the crisis, while industries like airlines and hotels faced challenges. Forrester's research indicates that even minor improvements in customer experience can translate to substantial revenue gains, emphasizing the importance of empathetic customer engagement.

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Forrester (Nasdaq: FORR) has announced the full agenda for the CX North America live virtual conference, scheduled for June 7-9, 2021. The event aims to help businesses improve customer experiences (CX) to drive growth, featuring sessions that showcase new research and actionable strategies. Notable speakers include Leslie Odom, Jr. and Andy Grammer. The conference will focus on leveraging data for better customer journeys, substantiating CX investments, and fostering customer loyalty through enhanced experiences.

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Forrester (Nasdaq: FORR) forecasts that 70% of US and European companies will adopt a hybrid work model post-pandemic. Research indicates that 55% of US employees desire more remote work opportunities. Notably, 47% of US and 54% of European workers believe vaccines won't fully prevent COVID-19 spread. Companies are encouraged to measure their readiness for hybrid work using Forrester's readiness calculator, which assesses employee remote capabilities, collaboration technologies, and security. Emphasizing employee wellness, Forrester highlights that organizations must prioritize environments that cater to employees' needs.

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Forrester's recent research reveals that consumers are losing trust in traditional institutions like government and media, shifting their trust towards businesses. The Trust Assessment and Scorecard aims to help companies cultivate trust among stakeholders, enhancing performance. Key findings indicate that different regions prioritize varying trust factors, and consumers expect companies to align values with actions. About 47% of US consumers rely on brands for health advice, while 18% of US consumers would cease business with companies that contradict their values. Trust is becoming a critical business asset.

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Forrester Research (FORR) reported Q1 2021 revenues of $113.8 million, up from $106.3 million in Q1 2020. Net income was $4.0 million ($0.21 per diluted share), reversing a net loss of $0.5 million in the prior year. Adjusted net income rose to $8.6 million ($0.45 per diluted share), driven by strong contract value bookings growth, up 4% year-over-year. The company plans to increase its 2021 guidance, projecting revenues of $473 million to $483 million. For Q2, expected revenues range from $120 million to $124 million.

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Forrester (Nasdaq: FORR) has launched the latest version of its B2B Revenue Waterfall during the B2B Summit North America. This updated model aims to enhance revenue growth by addressing both new and existing customer opportunities. The initiative responds to changing buying behaviors highlighted in the latest Forrester B2B Buying Study, where over 80% of purchases involve multiple decision-makers. Additionally, a significant shift toward prioritizing customer retention has been observed, with 75% of B2B marketers focusing on retention strategies this year, up 16% from 2020.

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On May 4, 2021, Forrester (Nasdaq: FORR) unveiled significant findings at its B2B Summit North America, revealing that the COVID-19 pandemic has transformed B2B buying behaviors. The research shows the number of interactions required for purchases increased from 17 in 2019 to 27 in 2021, with 60% of purchases now involving four or more people, up from 47% in 2017. Forrester introduced frameworks and insights to help B2B leaders adapt, with organizations aligning marketing, sales, and product functions reporting 19% faster growth and 15% greater profitability.

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FAQ

What is the current stock price of Forrester Research (FORR)?

The current stock price of Forrester Research (FORR) is $15.3 as of December 20, 2024.

What is the market cap of Forrester Research (FORR)?

The market cap of Forrester Research (FORR) is approximately 290.4M.

What does Forrester Research Inc do?

Forrester Research Inc provides independent research, data, and advisory services to help organizations develop customer-focused strategies for growth.

What are the main segments through which Forrester operates?

Forrester operates through three main segments: Research, Consulting, and Events.

How does Forrester gather its insights?

Forrester gathers insights from annual surveys of over 500,000 consumers and business leaders worldwide, supported by rigorous and objective methodologies.

What kind of services does Forrester offer?

Forrester offers proprietary research reports, custom consulting services, exclusive executive peer groups, and organizes various in-person and virtual events.

How can Forrester’s insights help businesses?

Forrester’s insights help businesses develop customer-obsessed strategies that drive growth and achieve transformative changes within their organizations.

What recent achievements has Forrester made?

Recent achievements include expanding research into emerging technologies, forming new partnerships, and enhancing data analytics capabilities.

What is Forrester's financial condition?

Forrester has shown strong financial performance with growth in revenue across its segments, underpinned by its commitment to rigorous research.

How can I access Forrester's latest updates?

You can visit Forrester’s official website or the latest news section on their site to access the most recent updates and insights.

Where is Forrester Research Inc based?

Forrester Research Inc is based in the United States.

Who can benefit from Forrester's services?

Business and technology leaders seeking to develop customer-focused strategies and drive growth within their organizations can benefit from Forrester's services.

Forrester Research Inc

Nasdaq:FORR

FORR Rankings

FORR Stock Data

290.35M
11.32M
40.13%
55.58%
1.85%
Consulting Services
Services-engineering, Accounting, Research, Management
Link
United States of America
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