Forrester Research Inc - FORR STOCK NEWS

Forrester has launched Forrester Decisions for Customer Experience, a service aimed at empowering customer experience (CX) leaders to enhance their CX discipline. This service delivers extensive research, tools, and guidance to maximize the ROI of CX improvements and align investments with experiences that boost loyalty and revenue. According to the CX Index™, companies prioritizing CX improvements saw significant growth during the pandemic, with loyal customers spending up to 200% more. Forrester Decisions encompasses research, frameworks, and personalized guidance to elevate CX within organizations.

On Sept. 21, 2021, Forrester (Nasdaq: FORR) launched Forrester Decisions for Technology Architecture & Delivery to support technology modernization. This initiative comes as 48% of global firms invest in digital transformation. The service features bold vision research, curated tools, and hands-on guidance for leaders in IT architecture. Key priorities include cloud modernization, modern application development, and optimized operations. Nearly 90% of firms remain at beginner or intermediate IT maturity, highlighting the need for this service to enhance agility and resilience in technology ecosystems.

Forrester (Nasdaq: FORR) launched Forrester Decisions for Security & Risk to aid organizations in managing cyber threats and risks. Notably, 54% of firms globally feel unprepared for security incidents. This service comprises three key components: bold vision research offering market insights, curated tools for strategic implementation, and hands-on guidance tailored to specific organizational needs. It aims to empower security leaders to protect their reputations against evolving threats and ensure compliance amidst rising customer data demands.

Forrester Research (Nasdaq: FORR) announced that its CEO George Colony, CFO Chris Finn, and CAO Scott Chouinard will participate in the Sidoti Fall Virtual Small Cap Conference on September 23, 2021, at 2:30 p.m. EST. A live webcast of their presentation will be accessible via the company's website.

Forrester is a leading research and advisory firm that helps organizations focus on customer-centric strategies to drive growth.

Forrester has launched new Forrester Decisions services aimed at B2B marketing leaders to enhance focus on their marketing priorities. These services include bold vision research, curated tools, and hands-on guidance designed to improve alignment within organizations, promoting customer growth and retention. Research indicates that aligned revenue engines see 19% faster growth and 15% higher profitability. Key initiatives involve formulating marketing strategies, enhancing brand experiences, and demonstrating marketing value, crucial in adapting to changing B2B buying behaviors heightened by the pandemic.

Forrester (Nasdaq: FORR) has launched Forrester Decisions for Technology Executives, a service aimed at assisting technology leaders in adapting to evolving business challenges. This initiative focuses on curated research, tools, and hands-on guidance to facilitate quick decision-making and enhance organizational performance. Notably, firms utilizing future fit strategies reportedly grow 2.7 times faster than competitors. The service addresses key priorities, including technology value, cybersecurity, and tech stack optimization, amidst significant shifts in work environments.

Forrester (Nasdaq: FORR) has appointed Chris Finn as its new chief financial officer, effective September 13, 2021. Finn brings over 20 years of financial management experience, having previously served at LogMeIn and Nuance Communications. His role aims to accelerate Forrester’s financial performance and double-digit contract value growth. CEO George F. Colony expressed enthusiasm over Finn's expertise in scaling businesses and optimizing value delivery. Forrester recently launched a new research product, Forrester Decisions, indicating growth in consulting and events sectors.

Forrester Research reported second-quarter 2021 revenues of $128.7 million, a 13.4% increase from $113.5 million in Q2 2020. Net income on a GAAP basis was $8.3 million or $0.43 per share, down from $11.8 million or $0.63 per share year-over-year. Adjusted net income rose to $12.7 million or $0.66 per share. The company is raising its 2021 guidance, expecting full-year revenues between $485 million and $495 million. Forrester highlighted a 9% growth in contract value and a strong cash generation of $70 million in the first half of 2021.

Forrester Research (Nasdaq: FORR) will host its second-quarter earnings conference call on July 28, 2021, at 4:30 p.m. Eastern Time. Investors can access the call via forrester.com and are encouraged to log in 15 minutes early. A replay will also be available for those unable to attend the live broadcast. As a leading research and advisory firm, Forrester assists leaders in various sectors by providing insights based on extensive consumer and business research.