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Forrester Announces Full Conference Agenda For Technology & Innovation North America 2022

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Forrester (Nasdaq: FORR) announced the agenda for its Technology & Innovation North America 2022 conference, scheduled for September 29-30, 2022, in Austin, Texas, and online. The event aims to help tech leaders adapt to rapid changes in business and technology, with only 20% of organizations currently able to build adaptive enterprises. Sessions will cover topics like ethical tech strategies and innovations in cloud-native services. The forum will also present Forrester's Technology Awards to companies excelling in customer-focused tech strategies, reportedly achieving 2.5 times higher revenue growth.

Positive
  • Technology & Innovation North America 2022 conference scheduled for September 29-30, 2022, aims to empower tech executives.
  • The event provides opportunities for networking and discussions among tech leaders.
  • Forrester's Technology Awards recognize companies with successful customer-obsessed technology strategies, promoting best practices.
Negative
  • Only 20% of organizations are currently building adaptive enterprises, indicating widespread inefficiency.
  • The need for tech executives to become personal coaches may suggest a lack of preparedness within organizations.

The in-person and digital event experience will showcase the latest research, best practices, and client stories to inspire high-performing tech executives to build adaptive enterprises that fuel growth

CAMBRIDGE, Mass., Aug. 3, 2022 /PRNewswire/ -- Forrester (Nasdaq: FORR) today announced the full conference agenda for Technology & Innovation North America 2022 — "Lead: Break Boundaries, Build The Future" — being held in Austin, Texas, and digitally, September 29–30, 2022. According to Forrester, most organizations have yet to unlock the full potential of technology — only 20 percent of organizations are currently building an adaptive enterprise that can address rapid business, technology, and customer challenges. Technology & Innovation North America is designed to accelerate the abilities of tech leaders, including chief information officers, chief technology officers, and chief digital officers, so they can not only anticipate and adapt to changing business needs quickly but also shape their organizations' future growth.

This year's Technology & Innovation North America will explore how tech executives can empower their teams to be the architects of tomorrow's business and become an engine room of creativity that supercharges the company. In preparing for a potential recession, tech executives must also become personal coaches to adapt to a continuously changing tech landscape. The Forum will also honor recipients of Forrester's Technology Awards — North American companies that successfully execute customer-obsessed technology strategies to address rapidly changing customer needs. Customer-obsessed companies report 2.5 times higher revenue growth than their competition.

Noteworthy event sessions include:

"Despite economic unpredictability, more is being asked of tech executives than ever before," said Matthew Guarini, VP and senior research director at Forrester. "Because of this, today's tech executives have a unique opportunity to shape their company's vision and help drive its growth. Technology & Innovation North America will equip leaders with the resilient, adaptive, and creative tech strategies they need to supercharge their business."

In-person attendees will experience facilitated discussions, consulting workshops, and special sessions. They will also have access to several special programs, including the Women's Leadership Forum; the Executive Leadership Exchange, an exclusive program targeted for C-level leaders; and several talent management sessions. Digital attendees will have access to all conference sessions and sponsors via the event platform.

Resources:

  • Register to attend Forrester's Technology & Innovation North America 2022 conference.
  • View the full agenda and speakers for Technology & Innovation North America 2022.
  • Learn about Technology & Innovation North America sponsorship opportunities.
  • Follow @Forrester and #ForrTech for updates.

About Forrester

Forrester (Nasdaq: FORR) is one of the most influential research and advisory firms in the world. We help leaders across technology, customer experience, digital, marketing, sales, and product functions use customer obsession to accelerate growth. Through Forrester's proprietary research, consulting, and events, leaders from around the globe are empowered to be bold at work — to navigate change and put their customers at the center of their leadership, strategy, and operations. Our unique insights are grounded in annual surveys of more than 700,000 consumers, business leaders, and technology leaders worldwide; rigorous and objective research methodologies, including Forrester Wave™ evaluations; 70 million real-time feedback votes; and the shared wisdom of our clients.

Media Contact: 
Ira Kantor 
Public Relations 
Forrester Research, Inc. 
ikantor@forrester.com

Cision View original content:https://www.prnewswire.com/news-releases/forrester-announces-full-conference-agenda-for-technology--innovation-north-america-2022-301598402.html

SOURCE Forrester

FAQ

What is the date of Forrester's Technology & Innovation North America 2022 conference?

The conference is scheduled for September 29-30, 2022.

Where will the Technology & Innovation North America 2022 conference be held?

The conference will take place in Austin, Texas, and digitally.

What is the focus of the Technology & Innovation North America 2022 conference?

The focus is on empowering tech executives to adapt to rapid changes in business and technology.

What percentage of organizations are currently building adaptive enterprises according to Forrester?

Only 20% of organizations are currently building adaptive enterprises.

What notable awards will be presented at this conference?

Forrester's Technology Awards will be presented to companies excelling in customer-focused technology strategies.

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