Forrester Announces Full Conference Agenda For CX Summit North America 2025
Forrester (FORR) has announced its CX Summit North America, scheduled for June 23-26, 2025, in Nashville, Tennessee, with a digital attendance option. The conference theme 'The Total Experience: Your Brand, Their Journey' focuses on delivering seamless customer experiences across all touchpoints.
The event will feature over 100 sessions, including keynotes, workshops, and analyst-led roundtables. Key highlights include the unveiling of Forrester's Total Experience Score, a framework showing how integrated brand and customer experience strategies can increase revenue up to 3.5x. The summit will address important topics such as emerging technologies integration, measurement practices, and alignment across CX, marketing, and digital business functions.
Special offerings include a CX certification course, Women's Leadership Program, and an Executive Leadership Exchange. Super early-bird registration until March 10, 2025, offers a $1,100 discount, with team discounts available for group attendance.
Forrester (FORR) ha annunciato il suo CX Summit Nord America, programmato per il 23-26 giugno 2025, a Nashville, Tennessee, con un'opzione di partecipazione digitale. Il tema della conferenza 'L'Esperienza Totale: Il Tuo Marchio, Il Loro Percorso' si concentra sulla fornitura di esperienze cliente senza soluzione di continuità attraverso tutti i punti di contatto.
L'evento presenterà oltre 100 sessioni, comprese keynote, workshop e tavole rotonde guidate da analisti. I punti salienti includono il lancio del Total Experience Score di Forrester, un framework che mostra come strategie integrate di brand e esperienza cliente possano aumentare i ricavi fino a 3,5 volte. Il summit affronterà argomenti importanti come l'integrazione delle tecnologie emergenti, le pratiche di misurazione e l'allineamento tra CX, marketing e funzioni aziendali digitali.
Offerte speciali includono un corso di certificazione CX, un Programma di Leadership Femminile e uno Scambio di Leadership Esecutiva. La registrazione super anticipata fino al 10 marzo 2025 offre uno sconto di $1,100, con sconti per gruppi disponibili per la partecipazione di gruppo.
Forrester (FORR) ha anunciado su CX Summit Norteamérica, programado del 23 al 26 de junio de 2025, en Nashville, Tennessee, con una opción de asistencia digital. El tema de la conferencia 'La Experiencia Total: Tu Marca, Su Viaje' se centra en ofrecer experiencias del cliente sin interrupciones en todos los puntos de contacto.
El evento contará con más de 100 sesiones, incluidas conferencias magistrales, talleres y mesas redondas dirigidas por analistas. Los aspectos destacados incluyen la presentación del Total Experience Score de Forrester, un marco que muestra cómo las estrategias integradas de marca y experiencia del cliente pueden aumentar los ingresos hasta 3.5 veces. La cumbre abordará temas importantes como la integración de tecnologías emergentes, prácticas de medición y alineación entre CX, marketing y funciones comerciales digitales.
Las ofertas especiales incluyen un curso de certificación CX, un Programa de Liderazgo Femenino y un Intercambio de Liderazgo Ejecutivo. La inscripción anticipada hasta el 10 de marzo de 2025 ofrece un descuento de $1,100, con descuentos para grupos disponibles para la asistencia grupal.
Forrester (FORR)는 2025년 6월 23일부터 26일까지 테네시주 내슈빌에서 열리는 CX Summit 북미회를 발표했습니다. 디지털 참석 옵션도 제공됩니다. 컨퍼런스의 주제는 '총체적 경험: 당신의 브랜드, 그들의 여정'으로, 모든 접점에서 원활한 고객 경험을 제공하는 데 중점을 둡니다.
이 행사에서는 100개 이상의 세션이 진행되며, 기조 연설, 워크숍 및 분석가 주도의 원탁 회의가 포함됩니다. 주요 하이라이트는 Forrester의 총체적 경험 점수(Total Experience Score) 발표로, 통합된 브랜드 및 고객 경험 전략이 수익을 최대 3.5배 증가시킬 수 있는 방법을 보여주는 프레임워크입니다. 이 서밋에서는 신기술 통합, 측정 관행 및 CX, 마케팅 및 디지털 비즈니스 기능 간의 정렬과 같은 중요한 주제를 다룰 것입니다.
특별 제공으로는 CX 인증 과정, 여성 리더십 프로그램 및 경영진 리더십 교류가 포함됩니다. 2025년 3월 10일까지의 조기 등록은 $1,100 할인 혜택을 제공하며, 그룹 참석을 위한 팀 할인도 가능합니다.
Forrester (FORR) a annoncé son CX Summit Amérique du Nord, prévu du 23 au 26 juin 2025 à Nashville, Tennessee, avec une option de participation numérique. Le thème de la conférence 'L'Expérience Totale : Votre Marque, Leur Parcours' se concentre sur la fourniture d'expériences client fluides à tous les points de contact.
L'événement proposera plus de 100 sessions, y compris des conférences, des ateliers et des tables rondes dirigées par des analystes. Les points forts incluent le lancement du Total Experience Score de Forrester, un cadre montrant comment des stratégies intégrées de marque et d'expérience client peuvent augmenter les revenus jusqu'à 3,5 fois. Le sommet abordera des sujets importants tels que l'intégration des technologies émergentes, les pratiques de mesure et l'alignement entre CX, marketing et fonctions commerciales numériques.
Les offres spéciales comprennent un cours de certification CX, un Programme de Leadership Féminin et un Échange de Leadership Exécutif. L'inscription super anticipée jusqu'au 10 mars 2025 offre une réduction de 1 100 $, avec des réductions d'équipe disponibles pour la participation en groupe.
Forrester (FORR) hat seinen CX Summit Nordamerika angekündigt, der vom 23. bis 26. Juni 2025 in Nashville, Tennessee, stattfinden wird, mit einer digitalen Teilnahmeoption. Das Thema der Konferenz 'Die Gesamterfahrung: Ihre Marke, Ihre Reise' konzentriert sich darauf, nahtlose Kundenerlebnisse über alle Kontaktpunkte hinweg zu bieten.
Die Veranstaltung wird über 100 Sitzungen umfassen, darunter Keynotes, Workshops und von Analysten geleitete Podiumsdiskussionen. Zu den Höhepunkten gehört die Vorstellung des Total Experience Score von Forrester, ein Rahmenwerk, das zeigt, wie integrierte Marken- und Kundenerfahrungsstrategien den Umsatz um bis zu das 3,5-fache steigern können. Der Gipfel wird wichtige Themen wie die Integration neuer Technologien, Messpraktiken und die Ausrichtung zwischen CX, Marketing und digitalen Geschäftsbereichen ansprechen.
Sonderangebote umfassen einen CX-Zertifizierungskurs, ein Programm für weibliche Führungskräfte und einen Austausch für Führungskräfte. Die super frühe Anmeldung bis zum 10. März 2025 bietet einen Rabatt von 1.100 $, und es sind Gruppenermäßigungen für die Teilnahme von Gruppen verfügbar.
- New Total Experience Score framework demonstrates potential 3.5x revenue increase through integrated strategies
- Comprehensive event offering 100+ sessions across multiple formats
- Multiple revenue streams through in-person and digital attendance options
- None.
The event empowers CX, digital, and marketing leaders to align their brand experience with customers’ real-time journeys, delivering a holistic experience that drives retention and growth
At CX Summit North America, attendees will access more than 100 keynote, breakout, and interactive sessions, real-world case studies, workshops, and analyst-led roundtables to learn how to tackle their biggest customer challenges, including achieving alignment across CX, marketing, and digital business functions, integrating emerging technologies into their strategy, and developing robust measurement practices to capture the total customer experience.
Noteworthy event keynote and breakout sessions include:
- Brand + CX Powers Growth. This keynote will unveil Forrester’s Total Experience Score: a new measurement framework that concurrently evaluates both brand and customer experience — and surfaces the interdependencies between the two. Attendees will learn how an integrated strategy can increase revenue up to 3.5x.
- Adopt An Experience Mindset To Win And Retain The Distracted Consumer. In this keynote, attendees will learn why brands must adopt a total customer experience mindset to connect with consumers, enhance their experience, and drive business success.
- The Network Effects Of AI Create Powerful Experiences. This keynote will examine how automation and AI augmentation can fuel impactful customer experiences and forge connections across their CX, marketing, and digital business.
- Optimize Tech Investments To Fuel CX Transformation. This session will highlight how to align tech purchases with the broader business goals to drive greater CX.
"When brand and customer experience intertwine, businesses unlock the full potential of their relationship with customers and prospects,” said Rick Parrish, event host and VP, research director at Forrester. “This translates into growth across revenue and retention. However, understanding customers’ total experience journey requires both bold creativity and strategic innovation. At CX Summit North America, leaders will walk away with actionable advice on how to deliver a cohesive brand experience that fosters retention and loyalty.”
In-person attendees at CX Summit North America will also have access to several unique programs, including Forrester’s CX certification course, the Forrester Women’s Leadership Program, and the Executive Leadership Exchange, an invitation-only program for CX, marketing, and digital executives.
Forrester announced the call for nominations for its 2025 North American Customer Obsession Awards, which recognize companies and B2C marketing, CX, and digital business leaders that prioritize customers in their leadership, strategy, and operations to drive successful business outcomes. Organizations and leaders can visit here to review complete award nomination criteria.
Special offers to sign up for CX Summit North America:
-
Super early-bird pricing. Those who register to attend by March 10, 2025, will save
$1,100 - Team discount. CX, digital, and marketing leaders looking to achieve alignment as they pursue CX excellence are encouraged to attend with their teams. They will receive five tickets for the price of four in one transaction.
Resources:
- Register to attend Forrester’s CX Summit North America.
- View the full agenda and speakers for CX Summit North America.
- Follow @Forrester and #ForrCX for updates.
About Forrester
Forrester (Nasdaq: FORR) is one of the most influential research and advisory firms in the world. We empower leaders in technology, customer experience, digital, marketing, sales, and product functions to be bold at work and accelerate growth through customer obsession. Our unique research and continuous guidance model helps executives and their teams achieve their initiatives and outcomes faster and with confidence. To learn more, visit Forrester.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20250211383770/en/
Amanda Chordas
achordas@forrester.com
Source: Forrester
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