Director at Vita Coco (COCO) sells 3,900 shares in open market
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Vita Coco Company, Inc. director Kenneth Sadowsky reported an open-market sale of 3,900 shares of common stock at a weighted average price of $82.916 per share, executed under a pre-arranged Rule 10b5-1 trading plan. After this sale, he holds 580,296 common shares directly, plus a fully vested, currently exercisable non-qualified stock option covering 27,300 shares of common stock at an exercise price of $10.178 per share, expiring on January 2, 2030.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Net Seller: 3,900 shares ($323,372)
Net Sell
2 txns
Insider
Sadowsky Kenneth
Role
null
Sold
3,900 shs ($323K)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Stock | 3,900 | $82.916 | $323K |
| holding | Non-Qualified Stock Option (Right to Buy) | -- | -- | -- |
Holdings After Transaction:
Common Stock — 580,296 shares (Direct, null);
Non-Qualified Stock Option (Right to Buy) — 27,300 shares (Direct, null)
Footnotes (1)
- The sales of shares of common stock reported were effected pursuant to a Rule 10b5-1 trading plan. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $82.19 to $83.69, inclusive. The reporting person undertakes to provide the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. The stock option is fully vested and currently exercisable.
Key Figures
Shares sold: 3,900 shares
Weighted average sale price: $82.916 per share
Shares held after transaction: 580,296 shares
+3 more
6 metrics
Shares sold
3,900 shares
Open-market sale on June 17, 2026
Weighted average sale price
$82.916 per share
Common stock sale
Shares held after transaction
580,296 shares
Post-sale direct common stock holdings
Option underlying shares
27,300 shares
Non-qualified stock option on common stock
Option exercise price
$10.178 per share
Non-qualified stock option strike price
Option expiration date
January 2, 2030
Non-qualified stock option term
Key Terms
Rule 10b5-1 trading plan, Non-Qualified Stock Option (Right to Buy), weighted average price, currently exercisable
4 terms
Rule 10b5-1 trading plan regulatory
"The sales of shares of common stock reported were effected pursuant to a Rule 10b5-1 trading plan."
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
Non-Qualified Stock Option (Right to Buy) financial
"security_title: Non-Qualified Stock Option (Right to Buy)"
weighted average price financial
"The price reported in Column 4 is a weighted average price."
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
currently exercisable financial
"The stock option is fully vested and currently exercisable."
FAQ
What insider transaction did COCO director Kenneth Sadowsky report?
Kenneth Sadowsky reported selling 3,900 shares of Vita Coco common stock in an open-market transaction. The shares were sold at a weighted average price of $82.916 per share, according to the Form 4 insider trading disclosure.
Was the COCO insider sale made under a Rule 10b5-1 trading plan?
Yes. A footnote specifies that the sales of Vita Coco common stock were executed pursuant to a Rule 10b5-1 trading plan. Such plans pre-schedule trades, indicating the timing was determined in advance rather than decided opportunistically.
What stock options does the Vita Coco (COCO) director still hold?
Kenneth Sadowsky holds a fully vested, currently exercisable non-qualified stock option for 27,300 shares of Vita Coco common stock. The option has an exercise price of $10.178 per share and an expiration date of January 2, 2030.