TAAT GLOBAL ALTERNATIVES - TOBAF STOCK NEWS

TAAT® Global Alternatives has acquired HLND Holdings, Inc., enhancing its operational capabilities in the $812 billion global tobacco industry. This strategic move follows TAAT's initial market entry in Ohio in December 2020, leveraging HLND's extensive distribution network. The acquisition, valued at CAD $6,159,500, includes a mix of cash and equity, with 3,786,572 shares issued. This acquisition aims to strengthen TAAT's retail presence and improve its financial position, allowing for greater operational efficiencies.

TAAT® has completed the acquisition of HLND Holdings, Inc., a tobacco distributor in Ohio, aiming to enhance its operational practices within the USD $812 billion global tobacco industry. With this strategic move, TAAT® plans to leverage HLND's distribution network to strengthen its market presence in Ohio and the north-central U.S. The acquisition entails a total cash and equity payment of CAD $6,159,500, with 3,786,572 shares issued at CAD $1.317602 each. This integration could fortify TAAT®'s financial position as HLND's distribution operations generated over CAD $87 million in net revenues in 2021.

TAAT Global Alternatives Inc. (OTCQX: TOBAF) announced the release of its heat-not-burn product, aligning with the growing demand for smoke-free tobacco alternatives. This development follows their previous announcement of successful commercial sample batches. Major tobacco companies are increasingly investing in this segment, with notable instances such as Altria’s subsidiary acquiring PODA's intellectual property for $100.5 million. TAAT aims to build market share in this competitive landscape, offering a nicotine-free alternative to traditional smoking products.

TAAT® Global Alternatives Inc. (OTCQX: TOBAF) has filed an expedited U.S. patent application for a new nicotine-free, tobacco-free formulation of its Beyond Tobacco™ product. This innovation utilizes reconstituted plant materials, enabling the company to expand into international markets where its current hemp-based products are restricted due to CBD content. TAAT® aims to increase its market share in the $812 billion global tobacco industry by offering a version of its product with zero CBD or THC content, targeting regions with high smoking rates, including Asia and the Middle East.

TAAT® Global Alternatives is capitalizing on the rising demand for its nicotine-free product by filing an expedited U.S. patent for a new formulation of its Beyond Tobacco™ base. This innovative material, featuring zero hemp content, aims to penetrate global markets where cannabis products face restrictions. TAAT® anticipates that this modification will significantly broaden its Total Addressable Market (TAM) within the USD $812 billion global tobacco industry. The initiative targets distribution in regions like Asia and the Middle East, enhancing its competitive edge against traditional tobacco products.

TAAT Global Alternatives Inc. (OTCQX: TOBAF) is set to launch its tobacco-free TAAT® products in Switzerland, targeting a market with a high adult smoking rate of 27%. This move comes after Switzerland's recent ban on tobacco advertising, creating a unique opportunity for TAAT®, which can market freely. The company is finalizing regulatory approvals and a distribution agreement to start sales. The advanced formulation of Beyond Tobacco™ has received positive feedback from wholesalers, positioning TAAT® for significant growth in the European market.

TAAT Global Alternatives Inc. (CSE: TAAT, OTCQX: TOBAF) is set to launch its tobacco-free products—Original, Smooth, and Menthol—in Switzerland, following a pivotal legislative change banning tobacco advertising in public spaces. With Switzerland's adult smoking rate at 27%, significantly higher than the U.S., TAAT aims to capitalize on this opportunity. The company is finalizing a distribution agreement and expects to obtain governmental approval soon. This move aligns with TAAT's strategy to leverage advertising freedoms and establish a foothold in the European market.

TAAT Global Alternatives has launched TAAT® Nation, targeting adult smokers with engaging lifestyle initiatives. The brand extension includes a digital presence showcasing relatable experiences and a subscription-based delivery program for products in the U.S. Since its debut in December 2020, TAAT® products are sold in over 2,500 stores. The company is focused on fostering community among users through original video content and personalized engagements, such as exclusive promotional offers and events.

TAAT Global Alternatives Inc. (OTCQX: TOBAF) has launched a new product, TAAT® Twos, available in Par Mar Stores across Ohio, Pennsylvania, and West Virginia. This small-format SKU offers two sticks of TAAT® for adult smokers to sample the Beyond Nicotine™ experience without committing to a full pack. The company also introduced an incentive program for retailers, allowing them to provide free samples of TAAT® Twos, with a discount on full packs available for customers who try them. The initiative aims to increase first-time purchases of TAAT® products.