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Stagwell Inc. (NASDAQ: STGW) is a pioneering marketing services company designed to transform the industry with its innovative approach. Stagwell operates through several business segments, including the Integrated Agencies Network, Brand Performance Network, and Communications Network. This structure ensures the delivery of top-notch marketing solutions tailored to the unique needs of its clients.
Founded by industry veterans, Stagwell places a strong emphasis on digital-first investments, unencumbered by legacy assets. The company boasts a selective portfolio, having just one or two agencies of each type, ranging from digital media buying to market research and public relations. This strategy fosters true cooperation and synergy across its network.
Stagwell's core mission is to merge creativity with advanced technology to harmonize the art and science of marketing. The company's over 13,000 specialists across 34+ countries work together to drive business effectiveness and improve client results. Stagwell serves some of the world's most ambitious brands, helping them navigate the complex digital landscape.
Recent achievements include the addition of Leverate Group, an integrated full-service agency based in Indonesia, to its expanding Global Affiliate Network. This move strengthens Stagwell's presence in the Asia Pacific region, enhancing its omnichannel media buying and activation capabilities. Stagwell's commitment to growth is evident in its strategic acquisitions and partnerships, driving innovation and expanding its global footprint.
Financially, Stagwell has shown resilience and growth. In the first quarter of 2024, the company reported an 8% year-over-year revenue growth, reaching $670 million. This growth was driven by new business wins and strategic cost management. The company's strong focus on technology, particularly in AI and immersive experiences, positions it well for future growth.
Stagwell's Code and Theory has been named ANA B2B Agency of the Year, an award recognizing their expertise and effective implementation of business marketing solutions. The agency has delivered historic results for major clients, including Amazon Ads, Volvo Trucks, Microsoft, JPMorgan Chase, Clover, Thomson Reuters, and ETS. Notable achievements include a 26% increase in Amazon's global ad revenues in Q3, a 63% rise in qualified leads for Morgan Stanley at Work, and a 350% increase in visitors for Volvo Trucks' new website launch. Code and Theory also received multiple other accolades, highlighting their technology-first, creative approach in B2B marketing.
Stagwell (NASDAQ: STGW) Chairman and CEO Mark Penn is set to present at the Cannes Lions International Festival of Creativity. His keynote, titled 'The Contrarian's Compass: Navigating Emerging Tech Hype,' will address how marketers can leverage emerging technologies for brand growth. Penn, who has extensive experience including a tenure as Microsoft's Chief Strategy Officer, will share insights on incorporating tech innovations while avoiding common pitfalls. Additionally, Penn will participate in discussions on the future of news media, data privacy, and consumer empowerment, featuring industry leaders from The New York Times, CNN, Business Insider, and more.
Mark Penn's keynote will take place on June 17, 2024, at 4:45 PM CEST on the Rotonde Stage. Other notable appearances include a panel on data privacy at the Microsoft Beach House and a discussion on the future of news at Stagwell's SPORT BEACH.
Stagwell's HarrisX, a reputable public opinion research firm, has partnered with Deseret News and the University of Utah's Hinckley Institute of Politics for monthly Utah statewide polling ahead of the 2024 elections.
This initiative builds on existing national polling efforts and aims to provide regular insights into key political issues and candidates in Utah.
The first poll, released on June 8, shows Utah Gov. Spencer Cox leading state Rep. Phil Lyman in the primary election. Future polls will explore public opinions on various local topics, including a new hockey team, taxes, and business.
HarrisX is recognized for its accuracy in the 2020 U.S. presidential election and has a history of impactful collaborations with Deseret News.
Stagwell (NASDAQ: STGW) announced the addition of four new agencies to its Global Affiliate Network in the Asia-Pacific region: Agency from Singapore, Arena Media from Bangladesh, Lodestar Marketing from Thailand, and R&D Online Marketing Services from China. These partnerships enhance Stagwell's advertising, design, digital experience, and affiliate marketing capabilities. Agency boasts clients like Meta and Singapore Press Holdings, Arena Media collaborates with brands such as Audi and British Council, Lodestar Marketing supports clients like Puma and Allianz Insurance, and R&D Online Marketing Services works with China Telecom and Mercedes-Benz. This expansion underscores Stagwell's commitment to agile, data-driven, and culturally relevant marketing solutions, strengthening its reach in APAC with nearly 80 affiliates globally.
Stagwell (NASDAQ: STGW) announces a milestone of winning over 300 awards in 2024, celebrating achievements across major industry shows like Effie's, Clios, SABRE Awards, and Webby's. The company secured 60 gold, 63 silver, and 123 bronze awards, recognizing its global agencies' innovative campaigns for over 4000 clients.
Significant wins include 10+ 'Agency of the Year' distinctions and 50+ awards in technology, products, and innovation. Noteworthy campaigns include 'Anti-Choice Ads,' 'The NIL Student Nurse Initiative,' 'Map the Gaps,' 'Tequila Don Julio's Super Bowl Stunt,' and 'The La-Z Boy Decliner,' which have received top honors from various prestigious award shows.
Stagwell (NASDAQ: STGW) announced that Brand New Galaxy is rebranding as Assembly, enhancing digital commerce capabilities globally. This rebranding integrates over 400 digital commerce experts, expanding solutions for clients like Lindt, Lenovo, and Virgin Mobile. Key executives from Brand New Galaxy, including former CEO Piotr Morkowski, will join Assembly's leadership team. The move aims to create more connected omnichannel experiences and deliver superior ROI for marketing investments. Assembly's AI-powered platform, STAGE, will benefit from unprecedented attitudinal, behavioral, and transactional data integration.
Stagwell (NASDAQ: STGW) has announced a global affiliate partnership with Not Perfect Network, expanding their capabilities in the Baltic States. Not Perfect, a creative, digital, and design network of over 100 employees, operates in Lithuania, Latvia, and Estonia. The partnership will enhance Stagwell's creative production, technology, and design capabilities, benefiting from Not Perfect's Creative FastForward™ process. Key clients of Not Perfect include Tele2, LMT, Bite, Carlsberg Group, Beam Suntory, NATO, and the Lithuanian Red Cross. This collaboration is part of Stagwell's broader strategy to increase its presence in the EMEA region, following its recent acquisitions and the establishment of regional headquarters in London.
Allison, a marketing consultancy, and The Harris Poll, a market research firm, have launched the Sports Momentum Index. This monthly poll measures fan momentum across various sports, focusing on emerging and women's sports. The index evaluates fans' cultural and personal connections to these sports, providing insights for brands, leagues, and agents. The first edition highlights the growing popularity of leagues like Professional Pickleball and Women's Hockey. The WNBA has seen significant increases in fan engagement and cultural impact, driven by stars like Caitlin Clark. The poll indicates a rising interest in women's sports overall, with 60% of Americans excited about their growth.
Stagwell (NASDAQ: STGW) has announced the launch of a new investor webinar series titled "STGW: Curated." The series aims to educate investors on Stagwell's core capabilities, covering areas such as Digital Transformation, Creativity & Communications, Performance Media & Data, and Research & Consumer Insights. The first webinar, "The Next Five Years in Marketing," will explore future industry trends and will take place on June 11, 2024, featuring notable speakers including CEO Mark Penn. Investors can register and submit questions in advance, and stay updated via Stagwell's investor site.
Stagwell (STGW) announced a star-studded lineup for Sport Beach 2024, held during the Cannes Lions International Festival of Creativity from June 17-20. NBA's Carmelo Anthony will host the first Wine & Spirits Festival. Participating athletes include Eric Cantona, Karen Carney, Mary Earps, Draymond Green, and DeAndre Hopkins. The event will feature brand partnerships with Gatorade, Kansas City Chiefs, Snapchat, and BOSS. Activities will include pickleball clinics led by Patrick Mouratoglou and a range of podcast recordings. Stagwell aims to merge sports, business, and culture, offering a unique platform for athletes and brands to engage authentically with consumers.
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