Sprinklr Enters Contact Center as a Service Market to Unify Customer Care with New Voice Offering
Sprinklr (NYSE: CXM) has launched Sprinklr Modern Care Voice, a comprehensive Contact Center as a Service (CCaaS) solution that leverages AI to enhance customer support. This innovative offering aims to reduce the reliance on traditional voice calls by proactively addressing customer issues digitally. The platform encompasses automatic call distribution, conversational IVR, and analytics, catering to over 30 digital channels. This move positions Sprinklr to disrupt legacy call center technology and respond to evolving customer expectations for seamless multi-channel communication.
- Launch of Sprinklr Modern Care Voice enhances the company's offerings in the CCaaS market.
- Integration of AI capabilities aims to reduce operational costs and improve customer satisfaction (CSAT).
- Capability to analyze digital and voice interactions in real time offers actionable insights for brands.
- The entry into a competitive CCaaS market dominated by established legacy providers may pose challenges.
Helps eliminate the need to call with proactive digital care and AI to solve problems before customers are forced to make an actual call
“The contact center market is dominated by legacy voice-based vendors that are incentivised to ignore a fundamental truth: your customers do not want to call you,” said
Sprinklr Modern Care Voice is a complete CCaaS solution and includes everything needed for a modern contact center, including automatic call distribution (ACD), conversational IVR, speech analytics, automated quality management and workforce management.
The world’s largest enterprises are looking to unify experiences across customer-facing functions and teams – from Care to Marketing – across their businesses and brands, and across markets globally, all on modern channels. Sprinklr’s commitment is to help them do just that.
“Our goal is to connect authentically with this new generation of car buyers. This means we listen to the voices of people in the world and proactively engage in relevant conversations. Having a single workflow across channels — from social media to live chat, chat bot, and voice — enables a true omnichannel contact center." -
During the pandemic, customer expectations evolved. While they prefer modern digital channels, customers do want the ability to reach out for a live interaction when needed and expect a seamless experience from channel to channel. With the launch of voice, Sprinklr Modern Care provides a single unified platform to care for customers across any channel. Integrated AI analyzes digital and voice conversations in real-time to give immediate views of CSAT, quality, and performance.
“We have the opportunity to shake up the traditional customer care market and partner with leading brands to develop the right support and care strategies for modern business.
Sprinklr Modern Care Voice is available now. For more information visit: https://www.sprinklr.com/features/voice/
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