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Creative Realities, Inc. (NASDAQ: CREX) is a creative technology company that specializes in designing, developing, and deploying marketing technology experiences. With a focus on digital marketing technology and solutions, the company transforms the consumer and shopper journey into intelligent, responsive, and immersive experiences.
Creative Realities operates in one reportable segment: marketing technology solutions. It caters to global retail companies, luxury brands, advertising networks, outdoor clients, enterprises, and other organizations. The company offers a suite of solutions, including digital merchandising systems, omnichannel customer engagement systems, interactive digital shopping assistants, advisors and kiosks, and high-end audio-visual networks.
In the realm of marketing technologies, Creative Realities provides services in mobile, social media, point-of-sale transactions, beaconing, and web-based media. It has developed thousands of digital solutions that inspire and enhance customer experiences. The company's flagship products, ClarityHub™, ReflectView™, and AdLogic™, are designed specifically for the food service, retail, and media network segments, providing robust, scalable, and reliable cloud-based solutions.
Creative Realities has reported record revenue, gross profit, and adjusted EBITDA for the fiscal year ended December 31, 2023, showcasing strong financial growth. The company's recent initiatives include deployment services to EMEA integrators in North America, aiming to capitalize on key verticals such as Retail, Convenience Stores, and Food Service/Restaurant Segments.
The company is also well-positioned as a go-to resource for large-scale deployments in North America, offering project management, procurement, installation services, and ongoing support, including content creation. Creative Realities was recognized as one of the fastest-growing digital signage software platforms in 2023 by Invidis Consulting, with 275,000 active licenses and a growth rate surpassing the market average.
With a mission to use omnichannel technologies to inspire better customer experiences, Creative Realities continues to innovate and expand its offerings across diverse vertical markets. The company remains committed to providing enterprise-level networks with recurring SaaS and support services, ensuring effective and engaging digital marketing solutions.
Creative Realities (NASDAQ: CREX) announces significant momentum of its Clarity™ digital menu board CMS platform, designed for food and beverage brands. The platform enables QSR and fast-casual chains to manage menus, update pricing, and integrate with POS systems across thousands of locations. Notable adopters include 7 Brew, a drive-thru coffee concept, and Steele Brands, parent of Crisp & Green and PURALIMA. The platform facilitates regional pricing adjustments, -Time Offers (LTOs), and seasonal promotions while maintaining brand consistency. Clarity's scalable architecture supports rapid franchise expansion and helps optimize content for maximum impact.
Creative Realities (NASDAQ: CREX) reported strong Q3 2024 results with record revenue of $14.4 million, up 25% year-over-year. Gross profit increased 25% to $6.6 million, while Adjusted EBITDA rose 122% to $2.3 million. The company achieved breakeven net income, improving by $1.9 million compared to Q3 2023. Annual recurring revenue reached $18.1 million. Despite projecting a revenue shortfall against Q4 2024 forecasts due to delayed project deployments, management expects 2024 to be the company's best year in terms of revenue and profitability.
Creative Realities (NASDAQ: CREX), a digital signage and media solutions provider, has announced its participation in the 15th Annual Craig-Hallum Alpha Select Conference. The event will take place at the Sheraton NY Times Square Hotel on Tuesday, November 19. The conference format will focus on one-on-one meetings between company management and institutional investors, who can arrange meetings through Craig-Hallum.
Creative Realities (NASDAQ: CREX), a digital signage and media solutions provider, has scheduled its Q3 2024 earnings release for November 13, 2024, before market open. The company will host a conference call at 9:00 am Eastern Time on the same day, featuring prepared remarks from CEO Rick Mills and CFO Will Logan, followed by a Q&A session. The earnings call will cover financial results for the three and nine months ended September 30, 2024. Participants must pre-register for the webcast, and an archived version will be available on the company's website for one year.
Creative Realities (NASDAQ: CREX), a digital signage and media solutions provider, has been named a Top Workplace in Greater Louisville based on the Energage Workplace Survey conducted through the Louisville-Courier. The company excelled in three key areas: employee motivation, workplace referral, and loyalty. The recognition stems from direct feedback from the Louisville headquarters team.
The assessment utilized the Energage Workplace Survey, a research-backed tool measuring workplace engagement and culture, built on 18 years of employee feedback. CEO Rick Mills highlighted this achievement as a reflection of their talented team and core values. VP Human Resources Paulina Romon emphasized how this recognition helps attract and retain top talent while fostering an engaging workplace culture.
Creative Realities, Inc. (NASDAQ: CREX), a leading digital signage solutions provider, will present at the 17th annual LD Micro Main Event on October 29th at 11:30 AM PT at the Luxe Sunset Boulevard Hotel in Los Angeles. CEO Rick Mills will represent the company and participate in 1x1 meetings with investors.
The event, running from October 28th to 30th, will feature approximately 150 companies presenting in half-hour increments. It begins with registration at 3:00 PM PT on the 28th, followed by keynotes and a happy hour. Presentations will run from 8:00 AM to 5:00 PM PT on the 29th and 30th.
Chris Lahiji, LD Micro's Founder, emphasized the event's significance for the industry and its role in shaping the future of small and micro-cap companies. Interested parties can register to watch Creative Realities' virtual presentation online.
Creative Realities, Inc. (NASDAQ: CREX, CREXW) announces key initiatives for the 2024-2025 sports season, supporting nearly a dozen venues across NFL, NHL, and NBA. The company is delivering a mix of new deployments and upgrades, ranging from IT network readiness to digital menu board solutions. Creative Realities is collaborating with major service providers to implement dynamic pricing and content strategies, optimizing offerings and improving menu performance.
The company is also involved in visual merchandising efforts, integrating digital displays into stores to drive team merchandise sales. Despite tight timelines, Creative Realities has consistently met delivery schedules across multiple large-scale projects. The company plans to expand its initiatives into MLS and MLB venues, as well as non-sports verticals such as corporate communications, hospitals, casinos, and resort properties, leveraging its IPTV solutions and cloud-based services for recurring revenue opportunities.
Creative Realities, Inc. (NASDAQ: CREX) reported strong financial results for Q2 2024, with record revenue of $13.1 million, up 43% year-over-year. The company achieved a gross profit of $6.8 million and an Adjusted EBITDA of $1.5 million. Annual recurring revenue (ARR) reached $18.0 million. CRI completed a refinancing agreement with First Merchants Bank for a $22.1 million senior secured revolving credit facility. The company's gross margin improved to 51.8%, with hardware and service revenues showing substantial growth. Despite increased expenses, CRI posted an operating income of $0.6 million. The company ended the quarter with $4.1 million in cash and $13.8 million in outstanding debt.
Creative Realities, Inc. (NASDAQ: CREX, CREXW), a leading digital signage and media solutions provider, has announced the release date for its Q2 2024 financial results. The company will unveil its earnings for the three and six months ended June 30, 2024 before the market opens on Wednesday, August 14, 2024. A conference call to discuss the results is scheduled for the same day at 9:00 am Eastern Time.
The call will feature prepared remarks and materials from management, followed by a live Q&A session. CEO Rick Mills and CFO Will Logan will host the call. Interested participants can register for the webcast at https://bit.ly/CRIearnings2024Q2. An archived version of the earnings call will be available on the company's website later that day and will remain accessible for one year.
Creative Realities, Inc. (NASDAQ: CREX) is making significant strides in the Sports and Entertainment (S&E) vertical with innovative digital signage solutions. The company is transforming stadium and arena technology by offering tailored packages that include IPTV, food and beverage integration, and enhanced fan engagement experiences. Key innovations include:
1. Dynamic F&B pricing based on game schedules and demographics
2. Fan engagement technologies like mobile interactive LEDs
3. Social media integrations
4. Personalized content delivery
Creative Realities has partnered with high-profile venues such as AT&T Stadium and Golden 1 Center. The company aims to expand language translation solutions and achieve full venue integration, consolidating all digital systems under a unified platform.
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