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Creative Realities, Inc. (NASDAQ: CREX) is a creative technology company that specializes in designing, developing, and deploying marketing technology experiences. With a focus on digital marketing technology and solutions, the company transforms the consumer and shopper journey into intelligent, responsive, and immersive experiences.
Creative Realities operates in one reportable segment: marketing technology solutions. It caters to global retail companies, luxury brands, advertising networks, outdoor clients, enterprises, and other organizations. The company offers a suite of solutions, including digital merchandising systems, omnichannel customer engagement systems, interactive digital shopping assistants, advisors and kiosks, and high-end audio-visual networks.
In the realm of marketing technologies, Creative Realities provides services in mobile, social media, point-of-sale transactions, beaconing, and web-based media. It has developed thousands of digital solutions that inspire and enhance customer experiences. The company's flagship products, ClarityHub™, ReflectView™, and AdLogic™, are designed specifically for the food service, retail, and media network segments, providing robust, scalable, and reliable cloud-based solutions.
Creative Realities has reported record revenue, gross profit, and adjusted EBITDA for the fiscal year ended December 31, 2023, showcasing strong financial growth. The company's recent initiatives include deployment services to EMEA integrators in North America, aiming to capitalize on key verticals such as Retail, Convenience Stores, and Food Service/Restaurant Segments.
The company is also well-positioned as a go-to resource for large-scale deployments in North America, offering project management, procurement, installation services, and ongoing support, including content creation. Creative Realities was recognized as one of the fastest-growing digital signage software platforms in 2023 by Invidis Consulting, with 275,000 active licenses and a growth rate surpassing the market average.
With a mission to use omnichannel technologies to inspire better customer experiences, Creative Realities continues to innovate and expand its offerings across diverse vertical markets. The company remains committed to providing enterprise-level networks with recurring SaaS and support services, ensuring effective and engaging digital marketing solutions.
Creative Realities, Inc. (NASDAQ: CREX) will announce its financial results for the year ended December 31, 2020, on March 9, 2021, after market close. A conference call is scheduled for March 10, 2021, at 9:00 AM ET, featuring CEO Rick Mills and CFO Will Logan to discuss the results and participate in a Q&A session. Interested participants must register in advance to access the live webcast. The company provides digital marketing solutions across various industries, focusing on customer experience enhancements through omnichannel technologies.
Creative Realities, Inc. (NASDAQ: CREX) announced a definitive agreement for a registered direct offering of 800,000 shares at $2.50 per share, totaling approximately $2.0 million. The transaction, set to close around February 22, 2021, is subject to customary closing conditions. This offering will utilize an existing shelf registration statement filed with the SEC. The funds from this offering are expected to bolster the company's operational capacity across various vertical markets, including Automotive and Foodservice.
Creative Realities, Inc. (NASDAQ: CREX) issued a press release on January 4, 2021, to inform investors about unauthorized information circulated via a Twitter account, @CRITechExp. The company clarified that this account is not affiliated with them and has been removed after notifying Twitter. CRI emphasized that no official communications were made through this channel, urging investors to disregard any information from it. Creative Realities specializes in digital marketing solutions across various industries and has been in operation for over 15 years.
Creative Realities, Inc. (CREX) reported financial results for Q3 2020, revealing a revenue of $5.1 million, down 24% from Q3 2019. However, revenue increased by $1.4 million from Q2 2020, attributed to the successful market adoption of the Thermal Mirror product, which generated $1.8 million in hardware sales. Despite a net loss of $0.6 million, operational expenses were reduced by 23% year-over-year. The company anticipates continued adoption of its Safe Space Solutions as businesses reopen, positioning itself for growth into 2021.
Creative Realities Inc. (NASDAQ: CREX) announced the integration of Brother Mobile Solutions' TD-2 series printers into its 'Safe Space' Thermal Temperature Solution. This contactless system conducts instant fever checks, facilitating safe entry for employees and visitors. The solution includes a freestanding kiosk and optional interactive tablets, allowing real-time data logging and compliance tracking. Rick Mills, CEO, emphasized its widespread adoption by businesses adapting to pandemic safety measures, while David Crist, President of Brother Mobile Solutions, highlighted its role in enhancing workplace safety.
Creative Realities, Inc. (NASDAQ: CREX) will announce its financial results for the three and nine months ending September 30, 2020, after market close on November 12, 2020. A conference call is scheduled for November 13, 2020, at 9:00 am Eastern Time, featuring CEO Rick Mills and CFO Will Logan. The call will include prepared remarks and a Q&A session. Participants can register for the call via a provided link.
Creative Realities specializes in omnichannel technologies, enhancing customer experiences across various sectors, and operates in over 10 countries.
On September 24, 2020, Creative Realities, Inc. (NASDAQ: CREX) announced an expanded collaboration with InReality, enhancing its portfolio of Safe Space Solutions. The partnership allows CRI to offer a comprehensive suite of products including the Thermal Mirror bundled with hardware and software for flexible temperature screening. New features include the Thermal Mirror Printer Kit for 'passed' badges, a Q&A Tablet for health assessments, and a Mobile/Web Application for user self-registration. These innovations aim to create safer business environments as they recover from pandemic impacts.
Creative Realities reported second-quarter 2020 revenues of $3.7 million, a 61% decline from Q2 2019, primarily due to COVID-19 disruptions. Hardware revenue fell to $1.6 million, while service revenues plummeted 73%. Despite a reduction in operating expenses, the company faced an operating loss of $1.6 million and a net loss of $2.5 million. However, the launch of the Thermal Mirror has seen increased demand, offering potential growth opportunities as businesses begin to reopen. The company applied for and expects full forgiveness of a $1.6 million PPP loan, aiding liquidity.
Creative Realities, Inc. (NASDAQ: CREX) announced its plans to release financial results for Q2 2020 on August 13, 2020. A conference call will be held on August 14, 2020, featuring CEO Rick Mills and CFO Will Logan for a comprehensive review of the results, including a Q&A session. The company focuses on creating enhanced customer experiences through omnichannel technologies across various sectors, benefiting from its 2018 acquisition of Allure Global Solutions, which expanded its North American presence.
Creative Realities, Inc. (NASDAQ: CREX, CREXW) announces major distributors Ingram Micro, Synnex, and Tech Data will now offer its SaaS platform, enhancing the CRI Thermal Mirror temperature screening solution. This partnership enables distributors to resell the platform across the U.S. and Canada, addressing the growing demand for safe workplace solutions. The CRI Thermal Mirror boasts a comprehensive, customizable AI-enabled solution for temperature data management, allowing businesses to ensure compliance with health mandates and improve customer safety.
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