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Bridgeline Digital Inc. (NASDAQ: BLIN) is a marketing technology company renowned for its innovative solutions that transform how brands engage with their customers. Bridgeline offers a comprehensive suite of products that help businesses boost online revenue by driving more traffic to their websites, converting visitors into purchasers, and increasing average order value. The company specializes in enhancing the performance of critical digital experiences such as websites, intranets, and online stores.
The company's flagship product suite, Bridgeline Unbound, integrates web content management, eCommerce, eMarketing, social media management, and web analytics, empowering businesses to maximize revenue, improve customer loyalty, enhance employee knowledge, and reduce operational costs. Bridgeline’s platform supports thousands of customers, ranging from small and medium-sized enterprises to Fortune 1000 companies.
Recent achievements include the deployment of AI-powered solutions like HawkSearch Smart Search, which enhances B2B eCommerce by providing personalized search experiences that drive faster conversions and higher sales. Notable partnerships include collaborations with companies such as Voltus GmbH and other significant clients in the electrical distribution industry.
Bridgeline Digital generates revenue through various channels including digital engagement services, subscription models, perpetual licenses, maintenance, and hosting. The majority of its revenue is derived from the United States.
With a commitment to continuous innovation, Bridgeline recently launched the HawkSearch "Athena" update, which introduces GenAI capabilities like “Smart Responses” to transform customer interactions, ensuring a more engaging and efficient user experience. This powerful AI-driven feature engages users with interactive, conversational dialogues based on search queries, thereby enhancing engagement and driving revenue growth.
As a global leader in AI-powered marketing technology, Bridgeline remains dedicated to helping companies grow their online revenue by increasing traffic, improving conversion rates, and maximizing order values, thereby ensuring a comprehensive and rewarding digital experience for all their clients.
Bridgeline Digital (NASDAQ: BLIN) has been selected by a major European industrial distributor to enhance its online store's site search capabilities. The distributor, with over 30 years in the industry, required a more effective search tool for its extensive inventory of over 100,000 SKUs. Bridgeline’s product stood out due to its natural language processing features and seamless integration with Magento. CEO Ari Kahn noted ongoing growth within the B2B space, particularly in sectors like electrical and automotive. This partnership aims to improve productivity and online sales for the distributor.
Bridgeline Digital, Inc. (NASDAQ: BLIN) has unveiled its new product, the E360 Dashboard, aimed at enhancing eCommerce businesses. The dashboard provides insights into key performance metrics such as traffic, conversion rates, and average order value, aligning with Bridgeline’s eCommerce 360 strategy for revenue growth. It offers actionable recommendations to optimize these dimensions, facilitating customer revenue increase while promoting Bridgeline’s product suite. CEO Ari Kahn expressed excitement about this second product launch of the year, signifying the company's ongoing commitment to innovative solutions.
Bridgeline Digital, Inc. (NASDAQ: BLIN) reported record achievements for its fiscal second quarter ending March 31, 2022, with 33 license sales generating over $650k in annual recurring revenue (ARR). The company experienced significant growth in B2B distribution, automotive, and sports industries, onboarding notable clients like 1-800-Radiators and Converse Asia. Bridgeline's new products, including DataBravo and TruPresence, are driving additional sales, contributing over $100k in ARR this fiscal year. The launch of the E360 Dashboard on March 31 enhances customer engagement by offering vital site metrics.
Bridgeline Digital (NASDAQ: BLIN) reports a new partnership success with Optimizely as a leading wholesale distributor has acquired a $40,000 Hawksearch license. This collaboration enhances eCommerce capabilities through a newly integrated third-party site search on the Optimizely platform. Since their partnership began in November 2021, they have focused on maximizing conversion and order value in B2B environments. The integration streamlines onboarding for Optimizely users and positions Hawksearch as a leader in complex B2B search solutions, driving growth for their clients' online revenue.
Bridgeline Digital, Inc. (NASDAQ: BLIN) announced that a major Asian lifestyle retailer has chosen its site search technology for a new eCommerce platform, marking its third international partnership with sports retailers in six months. This retailer operates over 250 locations and is a leader in the industry with 2,600 stores and 150 brands. Bridgeline's software, featuring advanced NLP capabilities, will enhance the site's conversion strategy by improving search functionalities. CEO Ari Kahn emphasized the firm's commitment to customer success as a primary factor in this partnership.
Bridgeline Digital, Inc. (NASDAQ: BLIN) announced that its Hawksearch product has been selected by a landscaping supplier to enhance their eCommerce platform. The supplier, operating over 700 stores across North America, chose Hawksearch for its advanced multi-language search capabilities, supporting 20 languages to improve customer acquisition and revenue growth. Bridgeline's innovative language processing uses AI to normalize data and improve search accuracy. CEO Ari Kahn emphasized the importance of overcoming language barriers for international growth as they expect this partnership to drive revenue.
Bridgeline Digital (NASDAQ: BLIN) announced on March 22, 2022, that its site search product, Hawksearch, has been selected by a global biotech distributor to enhance online sales. The distributor purchased a 5-year subscription after witnessing Hawksearch's effectiveness in increasing revenue for other businesses in the electrical, medical, and automotive sectors. Hawksearch utilizes advanced recommendations and AI to improve user experience and increase average order sizes, effectively supporting B2B distributors with large product catalogs.
Bridgeline Digital (NASDAQ: BLIN) announced that its new product suite, TruPresence, has been selected by a national auto parts franchise to enhance their site’s search experience. This franchise, boasting over 200 locations and a vast inventory, requires a solution capable of managing large catalogs. TruPresence, debuted at the International Franchise Association Convention on February 26, offers advanced AI-powered search capabilities to meet specific auto industry needs, thereby enhancing user experience and potentially boosting conversion rates.
Bridgeline Digital (NASDAQ: BLIN) has announced that its site search product, Hawksearch, will power on-site search for five eCommerce sites owned by a major sporting goods wholesaler. This endorsement signifies Hawksearch's growth in the sporting goods sector, where it addresses the unique challenges of high SKU-count catalogs and sports-specific terminology. The AI-driven tool enhances user experience by learning from customer behavior, optimizing search results and product recommendations. CEO Ari Kahn expressed enthusiasm for supporting partners in the sports industry.
Bridgeline Digital (NASDAQ: BLIN) has launched a new product suite named TruPresence aimed at the franchise industry and multi-location businesses. This suite offers specialized software for managing multiple websites, including location pages, local eCommerce, and advanced analytics. The product reflects Bridgeline’s longstanding commitment to franchise partners, having supported Fortune-500 clients for over a decade. TruPresence will debut at the International Franchise Association’s Annual Convention on February 26, 2022, showcasing its capabilities to enhance online brand presence and drive local affiliate growth.