Bridgeline Scores New Deal with Leading Sports Retailer

Rhea-AI Summary

Bridgeline Digital, Inc. (NASDAQ: BLIN) announced that a major Asian lifestyle retailer has chosen its site search technology for a new eCommerce platform, marking its third international partnership with sports retailers in six months. This retailer operates over 250 locations and is a leader in the industry with 2,600 stores and 150 brands. Bridgeline's software, featuring advanced NLP capabilities, will enhance the site's conversion strategy by improving search functionalities. CEO Ari Kahn emphasized the firm's commitment to customer success as a primary factor in this partnership.

Positive

• Secured contract with a leading Asian lifestyle retailer for eCommerce site search.
• Third international win with a sports retailer in six months, indicating growing market acceptance.
• Advanced NLP capabilities of the software expected to significantly enhance conversion rates.

Negative

• None.

WOBURN, Mass., March 29, 2022 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (NASDAQ: BLIN), a cloud-based marketing technology software provider, announced today that one of the largest lifestyle retailers in Asia has selected Bridgeline’s site search to power the new eCommerce site for their sports retail brand with over 250 locations.

This is Bridgeline’s third international win with a sports retailer in the last 6 months, quickly establishing Bridgeline as the preferred site search solution for the athletic industry across the globe.

With over 2,600 retail stores and 150 brands, the leading retailer determined that Bridgeline’s software is a key element in the launch of their new eCommerce site.

The site search software’s unique NLP capabilities are a key component of the brand’s conversion strategy as it allows for distinct differentiation between brand and product variation within an industry with large catalogs of sports products. Bridgeline will provide search pages, category pages, filters, autocomplete, and product recommendation features for the new website.

CEO of Bridgeline, Ari Kahn says, “We look forward to working alongside our retail partner to grow their revenue online. I know Bridgeline’s dedication to our customers’ success is the driving factor in our partner’s decision to select us for a key role in their conversion strategy.”

About Bridgeline Digital

Bridgeline helps companies grow online revenue by increasing traffic, conversion rates, and average order value. To learn more, please visit www.bridgeline.com.

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Contact:

Danielle Erwin

VP of Marketing

Bridgeline Digital

press@bridgeline.com

FAQ

What recent partnership did Bridgeline Digital (BLIN) announce?

Bridgeline Digital announced a partnership with a major Asian lifestyle retailer to provide site search technology for their new eCommerce platform.

How many locations does the lifestyle retailer have?

The lifestyle retailer has over 250 locations.

What technology did Bridgeline Digital provide for the retailer?

Bridgeline provided its advanced site search software, which includes features like autocomplete and product recommendations.

What is the significance of this deal for Bridgeline Digital?

This deal marks Bridgeline's third international win with a sports retailer in the last six months, establishing it as a preferred site search solution.

What capabilities does Bridgeline's software offer?

Bridgeline's software includes advanced NLP capabilities, search pages, category pages, filters, and product recommendation features.