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Industrial Supplier Nails Down Site Search with Bridgeline

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Bridgeline Digital (NASDAQ: BLIN) has been selected by a major European industrial distributor to enhance its online store's site search capabilities. The distributor, with over 30 years in the industry, required a more effective search tool for its extensive inventory of over 100,000 SKUs. Bridgeline’s product stood out due to its natural language processing features and seamless integration with Magento. CEO Ari Kahn noted ongoing growth within the B2B space, particularly in sectors like electrical and automotive. This partnership aims to improve productivity and online sales for the distributor.

Positive
  • Secured a contract with a large European industrial distributor, enhancing market credibility.
  • Bridgeline's site search tool was chosen for its advanced natural language processing and compatibility with Magento.
  • Demonstrates ongoing growth in the B2B distribution industry, particularly in electrical and automotive sectors.
Negative
  • None.

WOBURN, Mass., April 19, 2022 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (NASDAQ: BLIN), a cloud-based marketing technology software provider, announced today that their site search product has been chosen by a large industrial distributor to power their online store.

The industrial equipment and services distributor, with over 30 years of experience in the market, is one of the largest in Europe. Not only is the distributor inherent to the operation of industrial equipment, but the distributor also facilitates and maximizes productivity by working with machine manufacturers (OEM), industrial maintenance and repair (MRO) companies, and system integrators.

Since launching their online store a year ago, the distributor was unhappy with their site search tool and began researching providers for Magento. With over 100,000 SKUs and 2,000 unique monthly searches, Bridgeline’s site search tool was selected over competitors for its unique natural language processing capabilities, ease to integrate with Magento, and special features designed for B2B.

Ari Kahn, CEO of Bridgeline says, “Bridgeline has continued to grow within the B2B distribution industry, especially in electrical, automotive, and industrial. Our site search product has unique features designed for the complexity of B2B catalogs that are appealing to manufacturers and distributors.”

About Bridgeline Digital

Bridgeline helps companies grow online revenue by increasing traffic, conversion rates, and average order value. To learn more, please visit www.bridgeline.com.

Contact:

Danielle Erwin

VP of Marketing

Bridgeline Digital

press@bridgeline.com


FAQ

What recent contract did Bridgeline Digital (BLIN) secure?

Bridgeline Digital announced a partnership with a major European industrial distributor to enhance its online store's site search capabilities.

Why did the industrial distributor choose Bridgeline's site search product?

The distributor selected Bridgeline's product for its advanced natural language processing capabilities and ease of integration with Magento.

How many SKUs does the distributor have?

The distributor manages over 100,000 SKUs in its online store.

What sectors is Bridgeline Digital focusing on for growth?

Bridgeline Digital is focusing on growth within the B2B distribution industry, especially in electrical and automotive sectors.

Bridgeline

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Software - Infrastructure
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WOBURN