Auto Parts Franchise Selects Bridgeline’s TruPresence To Fuel Their Site Search

Rhea-AI Summary

Bridgeline Digital (NASDAQ: BLIN) announced that its new product suite, TruPresence, has been selected by a national auto parts franchise to enhance their site’s search experience. This franchise, boasting over 200 locations and a vast inventory, requires a solution capable of managing large catalogs. TruPresence, debuted at the International Franchise Association Convention on February 26, offers advanced AI-powered search capabilities to meet specific auto industry needs, thereby enhancing user experience and potentially boosting conversion rates.

Positive

• TruPresence selected by a national auto parts franchise.
• Product suits needs of large-scale catalogs with advanced search capabilities.
• Potential to increase conversions through AI-powered search.

Negative

• None.

WOBURN, Mass., March 02, 2022 (GLOBE NEWSWIRE) -- Bridgeline Digital, Inc. (NASDAQ: BLIN), a cloud-based marketing technology software provider, announced today that their newest product suite, TruPresence, has been chosen by a national auto parts franchise to improve their site’s search experience.

With over 200 locations and one of the largest inventories of auto parts in the nation, the franchisor needed a solution that could handle several large-scale catalogs. This is one of the first deals for TruPresence, which Bridgeline officially debuted at the International Franchise Association Convention on February 26^th, 2022.

While most site search solutions offer product filtering by year, make, model, plate, and VIN, Bridgeline’s software can narrow results down to an individual level from a free form search bar. The AI-powered search’s advanced language capabilities meet the unique needs of the auto industry by allowing users to find results with unique specifications, increasing conversions.

Ari Kahn, CEO of Bridgeline says, “We are looking forward to expanding into the auto parts franchise space with TruPresence. We’re eager to see the impact TruPresence’s powerful technology stack and site search will have on our partner’s growth.”

About Bridgeline Digital

Bridgeline helps companies grow online revenue by increasing traffic, conversion rates, and average order value. To learn more, please visit www.bridgeline.com.

Contact:

Danielle Erwin

VP of Marketing

Bridgeline Digital

press@bridgeline.com

FAQ

What is Bridgeline Digital's new product TruPresence?

TruPresence is a cloud-based marketing technology software focused on enhancing site search experiences, particularly in the auto parts industry.

Why was TruPresence chosen by the auto parts franchise?

The franchise selected TruPresence for its ability to manage large-scale catalogs and provide advanced AI-powered search functionalities.

When was TruPresence launched?

TruPresence was officially debuted on February 26, 2022, at the International Franchise Association Convention.

How many locations does the franchise using TruPresence have?

The franchise has over 200 locations across the nation.

What is the significance of TruPresence's AI-powered search?

TruPresence's AI-powered search enables users to perform free-form searches and find results tailored to unique specifications, enhancing user experience and potential conversions.