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Bridgeline Digital Inc. (NASDAQ: BLIN) is a marketing technology company renowned for its innovative solutions that transform how brands engage with their customers. Bridgeline offers a comprehensive suite of products that help businesses boost online revenue by driving more traffic to their websites, converting visitors into purchasers, and increasing average order value. The company specializes in enhancing the performance of critical digital experiences such as websites, intranets, and online stores.
The company's flagship product suite, Bridgeline Unbound, integrates web content management, eCommerce, eMarketing, social media management, and web analytics, empowering businesses to maximize revenue, improve customer loyalty, enhance employee knowledge, and reduce operational costs. Bridgeline’s platform supports thousands of customers, ranging from small and medium-sized enterprises to Fortune 1000 companies.
Recent achievements include the deployment of AI-powered solutions like HawkSearch Smart Search, which enhances B2B eCommerce by providing personalized search experiences that drive faster conversions and higher sales. Notable partnerships include collaborations with companies such as Voltus GmbH and other significant clients in the electrical distribution industry.
Bridgeline Digital generates revenue through various channels including digital engagement services, subscription models, perpetual licenses, maintenance, and hosting. The majority of its revenue is derived from the United States.
With a commitment to continuous innovation, Bridgeline recently launched the HawkSearch "Athena" update, which introduces GenAI capabilities like “Smart Responses” to transform customer interactions, ensuring a more engaging and efficient user experience. This powerful AI-driven feature engages users with interactive, conversational dialogues based on search queries, thereby enhancing engagement and driving revenue growth.
As a global leader in AI-powered marketing technology, Bridgeline remains dedicated to helping companies grow their online revenue by increasing traffic, improving conversion rates, and maximizing order values, thereby ensuring a comprehensive and rewarding digital experience for all their clients.
Bridgeline Digital (NASDAQ: BLIN) announced a significant partnership with a leading pharmacy chain in Ireland, selecting Celebros Search as their site search solution. This collaboration enhances Bridgeline's presence in the pharmacy sector and includes multiple new pharmacy accounts. Celebros Search utilizes machine learning to enhance user experience by delivering relevant search results and predictive recommendations. CEO Ari Kahn emphasized that improving the online shopping experience can lead to increased sales and customer retention.
Bridgeline Digital, Inc. (NASDAQ: BLIN) announced agreements with a national healthcare professional association to enhance continuing education and certifications. The partnership utilizes Bridgeline's Unbound CMS to manage virtual events and create eLearning modules for over 67,000 members. The Association invested nearly $400,000 this fiscal year in expanding its digital capabilities. The software addresses educational needs, compliance, and integration with third-party systems, supporting a seamless digital experience for healthcare professionals.
Bridgeline Digital (NASDAQ: BLIN) announced the launch of Unbound Location Pages, designed to enhance in-store and online sales for multi-location brands. These pages offer vital information like store hours, location, and SEO content, boosting visibility in search results. Key features include coupons, online ordering, and automated email marketing to nurture customer interest. The solution is user-friendly, enabling franchisees or managers to manage online presence effortlessly, ensuring high ranking in local searches and driving repeat business.
Bridgeline Digital (NASDAQ: BLIN) announced that a leading online retailer of prescription eyewear has chosen their Celebros Search solution for enhanced site search functionality. This retailer, recognized as a major disruptor in the eyewear sector, initially implemented Celebros nine years ago and has now expanded its usage to a secondary site focused on vision benefits. The solution leverages AI and Natural Language Processing to personalize search results and optimize conversions, with a twelve-month license including automatic annual renewals.
Bridgeline Digital (NASDAQ:BLIN) announced that Deflecto, LLC chose its Bridgeline Unbound platform for a modern, mobile-friendly eCommerce solution. Following the site launch, Deflecto reported a 60% month-to-month increase in page views and a 66% rise in organic search traffic. The company introduced a new line of Personal Protection Equipment (PPE) to address COVID-19 safety needs, resulting in a 73% increase in new visitors over six weeks. Bridgeline aims to enhance Deflecto's digital presence significantly, driving revenue and lead generation.
Bridgeline Digital (NASDAQ: BLIN) announced a multi-year renewal contract with a leading international energy company. The North American division has implemented a customer service portal using Bridgeline's OrchestraCMS, enhancing customer onboarding and account management. The portal offers 24/7 access to market insights, billing info, and customizable dashboards. This solution improves customer satisfaction by providing efficient communication and data access, showcasing the value of Bridgeline's technology in managing complex business needs.
Bridgeline Digital (NASDAQ: BLIN) announced a multi-year renewal agreement with a major U.S. pharmacy chain for its site subscription. The agreement utilizes Bridgeline's OrchestraCMS, a Salesforce-native content management solution, enhancing communication across 10,000 locations and 200,000 employees. This platform supports sales materials and clinical resources while providing analytics for content usage. Executives at Bridgeline view this long-term renewal as a validation of their service and a foundation for future investments and growth.
Bridgeline Digital, Inc. (NASDAQ: BLIN) announced its fiscal second-quarter results, reporting a 20% revenue increase to $2.7 million. Recurring revenue surged 42% to $1.8 million, while subscription and perpetual licenses rose 63% to $1.5 million. Operating expenses remained stable at $2.6 million, contributing to a net income of $822,000, in contrast to a net loss of $12.5 million a year prior. The company experienced a consistent services revenue at $900,000, although it decreased as a percentage of total revenue.
Bridgeline Digital (NASDAQ: BLIN) announces the upcoming release of its financial results for Q2 2020 on May 14, 2020, at 4:30 PM ET. The call will feature CEO Ari Kahn and CFO Mark Downey discussing the results. The event will be accessible via domestic and international phone lines, with a replay available for one week. Bridgeline Digital specializes in enhancing digital experiences through its Unbound platform, integrating various digital marketing tools to optimize customer engagement across channels. For further details, visit www.bridgeline.com.