Perigold To Open Brick-and-Mortar Storefronts, With First Confirmed Location in West Palm Beach’s CityPlace
Perigold, a luxury home retailer, has announced plans to open brick-and-mortar stores, with the first confirmed location in CityPlace, West Palm Beach. Set to launch in Fall 2025, the 30,000 square foot store will span two floors and feature products from over 150 esteemed design brands. This expansion aims to provide customers with a hands-on experience of Perigold's extensive online offerings.
The stores will showcase curated environments by renowned designers and host events to build local communities. This move marks a significant step in Perigold's growth strategy, combining online convenience with in-store exploration for both individual and B2B consumers. The company, part of the Wayfair Inc. (NYSE:W) portfolio, plans to launch more retail stores in key markets throughout 2025.
Perigold, un rivenditore di lusso per la casa, ha annunciato piani per aprire negozi fisici, con la prima posizione confermata in CityPlace, West Palm Beach. L'apertura è prevista per autunno 2025, il negozio di 30.000 piedi quadrati si svilupperà su due piani e presenterà prodotti di oltre 150 prestigiose marche di design. Questa espansione mira a offrire ai clienti un'esperienza diretta delle ampie offerte online di Perigold.
I negozi metteranno in mostra ambienti curati da designer rinomati e ospiteranno eventi per costruire comunità locali. Questa mossa segna un passo significativo nella strategia di crescita di Perigold, combinando la comodità online con l'esplorazione in negozio per consumatori individuali e B2B. La compagnia, parte del portafoglio Wayfair Inc. (NYSE:W), prevede di aprire ulteriori negozi al dettaglio in mercati chiave nel corso del 2025.
Perigold, un minorista de lujo para el hogar, ha anunciado planes para abrir tiendas físicas, con la primera ubicación confirmada en CityPlace, West Palm Beach. Se espera que la apertura tenga lugar en otoño de 2025, la tienda de 30,000 pies cuadrados se desarrollará en dos plantas y ofrecerá productos de más de 150 marcas de diseño reconocidas. Esta expansión tiene como objetivo proporcionar a los clientes una experiencia práctica de las amplias ofertas en línea de Perigold.
Las tiendas mostrarán entornos seleccionados por diseñadores de renombre y albergarán eventos para construir comunidades locales. Este movimiento marca un paso significativo en la estrategia de crecimiento de Perigold, combinando la conveniencia en línea con la exploración en la tienda para consumidores individuales y B2B. La compañía, que forma parte del portafolio de Wayfair Inc. (NYSE:W), planea lanzar más tiendas minoristas en mercados clave a lo largo de 2025.
Perigold, 고급 가정용품 소매업체가 오프라인 매장을 열 계획을 발표했습니다. 첫 번째 매장은 CityPlace, West Palm Beach에 위치할 것으로 확정되었습니다. 2025년 가을에 개점을 목표로 하며, 30,000 평방 피트 규모의 매장은 2층으로 구성되어 있으며, 150개 이상의 유명 디자인 브랜드의 제품을 포함할 예정입니다. 이번 확장은 고객들에게 Perigold의 광범위한 온라인 제품을 직접 체험할 수 있는 기회를 제공하는 것이 목표입니다.
매장은 저명한 디자이너들이 선별한 큐레이션 환경을 선보이며, 지역 사회를 형성하기 위한 이벤트를 개최할 예정입니다. 이번 조치는 Perigold의 성장 전략에 있어 중요한 이정표가 되며, 개인 및 B2B 소비자를 위한 온라인 편리성과 오프라인 쇼핑 경험을 결합하고 있습니다. Wayfair Inc. (NYSE:W)의 포트폴리오에 속하는 이 회사는 2025년 동안 주요 시장에 더 많은 소매 매장을 열 계획입니다.
Perigold, un détaillant de luxe pour la maison, a annoncé des projets d'ouverture de magasins physiques, avec le premier emplacement confirmé à CityPlace, West Palm Beach. Prévu pour être lancé à l'automne 2025, le magasin de 30 000 pieds carrés s'étendra sur deux étages et proposera des produits de plus de 150 marques de design renommées. Cette expansion vise à offrir aux clients une expérience pratique des offres en ligne étendues de Perigold.
Les magasins mettront en avant des environnements sélectionnés par des designers réputés et organiseront des événements pour renforcer les communautés locales. Cette démarche marque une étape significative dans la stratégie de croissance de Perigold, alliant la commodité en ligne à l'exploration en magasin pour les consommateurs individuels et B2B. L'entreprise, faisant partie du portefeuille de Wayfair Inc. (NYSE:W), prévoit d'ouvrir davantage de magasins de détail sur des marchés clés tout au long de 2025.
Perigold, ein Einzelhändler für Luxus-Heimprodukte, hat Pläne angekündigt, stationäre Geschäfte zu eröffnen, wobei der erste bestätigte Standort in CityPlace, West Palm Beach liegt. Geplant für die Eröffnung im Herbst 2025, wird das 30.000 Quadratfuß große Geschäft sich über zwei Etagen erstrecken und Produkte von über 150 angesehenen Designmarken anbieten. Diese Expansion zielt darauf ab, den Kunden eine praktische Erfahrung mit Perigolds umfangreichen Online-Angeboten zu bieten.
Die Geschäfte werden kuratierte Umgebungen von renommierten Designern präsentieren und Veranstaltungen zur Förderung lokaler Gemeinschaften abhalten. Diese Entscheidung markiert einen bedeutenden Schritt in der Wachstumsstrategie von Perigold und vereint die Bequemlichkeit des Online-Shoppings mit der Erkundung im Geschäft für sowohl individuelle als auch B2B-Kunden. Das Unternehmen, das Teil des Wayfair Inc. (NYSE:W) Portfolios ist, plant, im Jahr 2025 weitere Einzelhandelsgeschäfte in wichtigen Märkten zu eröffnen.
- Expansion into brick-and-mortar retail, potentially increasing market presence and sales
- Partnership with high-traffic location CityPlace in West Palm Beach
- Large 30,000 square foot store showcasing products from over 150 design brands
- Combination of online and in-store experiences catering to both individual and B2B consumers
- Plans for multiple store openings in key markets throughout 2025
- Significant investment required for physical store expansion
- Potential increase in operational costs associated with managing physical retail locations
- Risks associated with entering a new business model (online to brick-and-mortar)
Luxury home retailer expanding online shopping offering with an in-store experience, catered to the modern-day luxury shopper.
Perigold To Open Brick-and-Mortar Storefronts, With First Confirmed Location in West Palm Beach’s CityPlace (Photo: Business Wire)
“Perigold is the destination for luxury home. Prior to our launch in 2017, consumers in particular had limited access to the best in home design. No retailer was offering the breadth of categories, styles, and designer-loved brands that we have, all in one place,” says Rebecca Ginns, Global Head of Perigold. “With this expansion, we are excited to increase access to our offering with physical store locations, where consumers and designers alike can see and experience the superior craftsmanship and materials of these amazing products in person.”
A Vision for the Future of Luxury Shopping
Perigold is set to launch a series of retail stores in 2025, confirming the CityPlace location West Palm Beach in Fall 2025, to expand the luxury home shopping experience by providing access to products and brands in a physical space. These stores will give unparalleled access to the roster of brands and designer- curated collections that are currently offered on the website. They combine the ease of online shopping with the hands-on experience of in-store exploration, serving both individual and B2B consumers. This expansion will also allow them to host events and partner with local businesses to build communities in a new and more personal way.
Unique In-Store Experience
A cohesive site-to-store experience for their community is important to Perigold. Much like their strong online presence, the brand’s retail locations will bring their community-loved Brand and Designer Shops to life. The stores will feature distinct environments throughout the space, curated by locally and nationally-recognized design partners, such as Marie Flanigan, Jessica Davis, Helen Bergin, Julie Neill, and more to offer design and style inspiration through each designer’s distinctive point of view. Perigold’s store offering will include products from more than 150 esteemed design brands like Century, Vanguard, OLY, House of Rohl, Theodore Alexander, Visual Comfort, Stark Rugs, and Scalamandre.
The West Palm Beach location boasts nearly 30,000 square feet over two floors, including an outdoor balcony which overlooks the main street of CityPlace. High ceilings and an abundance of natural light lend a sense of grandeur and ample space will allow Perigold to showcase the breadth of their assortment as well as offer collaboration space for designers and clients.
Interior design expert and partner of Perigold, Helen Bergin, shares, “Having a tangible retail space to see all of my favorite trade products is crucial to understanding how a piece will work for a client. With a retailer like Perigold, a place that offers all of a designer’s favorite sources of inspiration under one roof is a game changer, especially in a place like West Palm Beach. The area has incredible vintage vendors but less retail options – Perigold is going to change that, not only for this area but for the industry as well.”
“We’re proud to welcome Perigold’s first brick and mortar storefront to CityPlace in the heart of Downtown West Palm Beach, building on the destination’s curated mix of exceptional experiential retail,” said Executive Vice President Gopal Rajegowda at Related Ross, the visionary developer and operator of CityPlace and Downtown’s West Palm’s larger urban core. “For nearly 25 years, CityPlace has been a trailblazing destination for the region with many firsts, furthering the growth of downtown, and we look forward to welcoming the esteemed brand’s first location.”
The brand continues to focus on growing and spreading awareness for its unique business model and the plethora of designers and vendors, with brick-and-mortar being the natural next step in this journey.
About Perigold
Perigold is the destination for luxury home. Established in 2017, Perigold offers an unmatched selection of the world’s best design brands, with unique pieces for every style and space. The brand offers the highest quality pieces for home, backed by a quality guarantee and expert concierge support. They also offer free white-glove delivery and 30-day returns on most items. Headquartered in
About CityPlace
CityPlace, developed, owned and managed by Related Ross, is Downtown West Palm Beach’s most visited shopping, dining and entertainment destination located in the heart of the city’s bustling urban core. Since its creation in 2000, CityPlace has transformed into a well-connected neighborhood that is committed to working with the best local artists, chefs, creatives, entrepreneurs and fitness enthusiasts – culminating in an exceptional district to live, work and visit in
View source version on businesswire.com: https://www.businesswire.com/news/home/20240820454761/en/
Small Girls PR
perigold@smallgirlspr.com
Source: Perigold
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