Welcome to our dedicated page for Wayfair news (Ticker: W), a resource for investors and traders seeking the latest updates and insights on Wayfair stock.
Wayfair Inc. (NYSE: W) is a Boston-based e-commerce and retail company in the electronic shopping and mail-order houses industry, focused on home-related products. On this news page, readers can follow company announcements that illustrate how Wayfair positions itself as the destination for all things home, with quality finds for every style and budget and a seamless experience from inspiration to installation.
Wayfair’s news flow often highlights developments across its family of brands—Wayfair, AllModern, Birch Lane, Joss & Main, Perigold, and Wayfair Professional. Press releases cover topics such as major promotional events like Way Day and Black Friday, where the company outlines discounts across furniture, decor, housewares, seasonal decor, and other home categories, along with free shipping offers during specified periods and special deals for Wayfair Rewards and Wayfair Professional members.
Investors and customers can also see updates on technology initiatives and partnerships. Recent news describes Wayfair as a foundational partner in co-developing Google’s Universal Commerce Protocol (UCP) to support AI-powered shopping experiences, as well as the company’s investment in tools like its Muse pilot and Discover tab in the Wayfair app to make product discovery more intuitive and personalized.
Corporate and financial news items include quarterly earnings releases, announcements of senior secured notes and related liability management transactions, and changes in board composition such as the appointment of directors with retail industry experience. Brand-level news, including Perigold’s new brick-and-mortar locations, provides additional context on how Wayfair extends its online presence into physical retail. This page brings these varied updates together in one place for those tracking W stock and the company’s strategic direction.
Perigold (NYSE:W) partnered with NBC's George to the Rescue and designer Corey Damen Jenkins to redesign the Kips Bay Boys & Girls Club space in New York City. Perigold is the exclusive furniture and décor provider and will launch a Shop the Look capsule after the episode airs Saturday, May 2, 2026. The broadcast accompanies a $1 million charitable donation from Why Not You Foundation and will be supported by digital, social, and retail activations.
Wayfair (NYSE: W) reported Q1 2026 results: net revenue $2.93B (up 7.4% YoY), gross profit $880M (30.0% of revenue), and non-GAAP adjusted EBITDA $151M. Active customers totaled 21.4M. GAAP net loss was $105M and non-GAAP free cash flow was $(106)M. Cash, equivalents and short-term investments were $1.1B with total liquidity of $1.5B.
Management highlighted stronger share capture, improved Adjusted EBITDA margin and returning to active customer growth.
Wayfair (NYSE:W) will hold Way Day from April 25–27, 2026, featuring deals up to 80% off across furniture, home decor and outdoor items. Early lead-in daily deals begin April 20, with new 24-hour flash deals and sitewide free shipping during the sale.
Offers span Wayfair family brands, include limited-quantity doorbusters and exclusive in-store promotions in Chicago and Atlanta, plus Pro-only deals for Wayfair Professional members.
Wayfair (NYSE: W) will open its first large-format Florida store at Galleria Fort Lauderdale, scheduled to open in late 2027. The two-level location will span approximately 94,000 square feet and join Wayfair's expanding physical retail footprint as part of the mall's comprehensive redevelopment.
The store will offer furniture, décor, housewares, appliances, Wayfair Verified selections, dedicated design services, in-store take-home items and fast free delivery for larger pieces.
Wayfair (NYSE:W) will release financial results for the first quarter ending March 31, 2026 before market open on April 30, 2026. The company will host a conference call at 8:00 a.m. ET on April 30, 2026 to review results.
Investors can register for the webcast and access dial-in details in advance; an archived webcast will be posted shortly after the call at the company's investor site.
Wayfair (NYSE: W) will open its second large-format store in Atlanta on March 31, 2026 at 10:00 a.m. ET. The new store spans approximately 150,000 square feet at The District at Howell Mill and includes furniture, housewares, appliances, home improvement, and The Porch café.
Grand opening festivities run April 17–19, 2026 with $50 gift card giveaways for the first 100 customers each day, family entertainment, and regular store hours of Monday–Saturday 10 a.m.–8 p.m. and Sunday 11 a.m.–7 p.m.
Wayfair (NYSE: W) reported Q4 2025 revenue of $3.3 billion (up 6.9% YoY) and full-year 2025 revenue of $12.5 billion (up 5.1% YoY). Q4 gross profit was $1.0 billion and GAAP net loss was $116 million; Non-GAAP adjusted EBITDA was $224 million.
Active customers totaled 21.3 million, LTM net revenue per active customer was $586, and cash plus short-term investments totaled $1.5 billion.
Affirm (NASDAQ: AFRM) and Wayfair (NYSE: W) announced an expansion of their payments partnership to the UK and Canada on February 5, 2026. Approved shoppers in both countries can now split purchases at Wayfair with Affirm, receiving real-time approvals and choice of payment plans with no late or hidden fees.
The move follows the companies' recent US checkout expansion and aims to offer the same transparent BNPL experience to more international customers.
Perigold (NYSE: W) announced a major brand collaboration with style authority Olivia Palermo to showcase a fully curated luxury home shopping experience. Palermo designed her new apartment entirely through Perigold's e-commerce platform with Perigold Design Services, reflecting a European-inspired, timeless aesthetic.
The collaboration will launch curated content across social platforms beginning February 2, 2026, and the collection will be shoppable on Perigold.com, aiming to connect fashion-oriented audiences with Perigold's catalog of more than 460,000 products from over 1,000 design brands.
Wayfair (NYSE:W) will release financial results for the fourth quarter ending Dec. 31, 2025 before market open on Feb. 19, 2026. The company will host a conference call at 8:00 a.m. ET on Feb. 19, 2026 to review results.
Investors can register for the live webcast and dial-in in advance, and an archived webcast will be available shortly after the call at https://investor.wayfair.com.