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Stellantis N.V. (NYSE: STLA) is a multinational automotive manufacturing corporation formed on January 16, 2021, through a merger between Fiat Chrysler Automobiles and PSA Group. It stands as the world's fifth-largest automaker, known for its diverse and iconic portfolio of 14 brands including Abarth, Alfa Romeo, Chrysler, Citroën, Dodge, DS Automobiles, Fiat, Jeep®, Lancia, Maserati, Opel, Peugeot, Ram, Vauxhall, and mobility brands Free2Move and Leasys.
The company’s mission is to lead the world in sustainable mobility technology, focused on creating value for stakeholders and communities. Stellantis has a strong market presence in Europe, North America, and South America, with 44% of its 2023 sales volume in Europe, 29% in North America, and 15% in South America. Despite challenges like the microchip shortage, the company reported a sales volume of 6.2 million vehicles and EUR 189.5 billion in revenue in 2023.
Stellantis is constantly innovating and expanding its product lineup. Recent highlights include the launch of the Dodge Complete Performance Package, which enhances vehicle protection and includes high-performance driving instruction at Radford Racing School. Additionally, the 2025 Ram 1500 RHO, a powerhouse off-road truck, exemplifies the brand's relentless pursuit of performance and engineering excellence.
In the electric vehicle (EV) sector, Stellantis is making strides with the Fiat 500e, an all-electric version of its legendary 500 model, and the Jeep Wagoneer S, showcasing the flexibility of the STLA Large platform. These innovations underscore Stellantis' commitment to sustainable and high-performance mobility solutions.
The company is also engaging customers through unique marketing initiatives and community events. The Jeep Beach event, for instance, attracted over 40,000 Jeep 4x4s, raising significant funds for local charities. Similarly, Alfa Romeo's limited edition Quadrifoglio Super Sport models highlight the brand’s dedication to performance and exclusivity.
Stellantis continues to leverage its rich heritage and innovative spirit to push the boundaries of the automotive industry, ensuring it remains at the forefront of technological advancements and market trends.
Stellantis has launched Detroit's Greenest Initiative, a three-year, $1 million project aimed at enhancing the eastside neighborhoods around the Detroit Assembly Complex. Key features include a community pavilion and environmental upgrades at a stormwater park, with construction starting in fall 2021. The initiative emphasizes community collaboration, leading to projects like a state-of-the-art air quality monitoring station and the planting of 1,100 trees. This venture aims to improve local living conditions and promote sustainability in Detroit.
Stellantis announces the launch of the 2021 Jeep Freedom special editions, celebrating U.S. military personnel with military-themed designs across its entire 4x4 lineup. Each purchase will contribute $250 to the USO, supporting service members. The starting MSRP for these models ranges from $26,285 for the Jeep Renegade to $42,015 for the Gladiator. Additionally, active and recently retired military members are eligible for a $500 Military Bonus Cash. Standard features include the Jeep Wave® program, offering premium customer service benefits.
Auburn Hills, Mich. – May 27, 2021 – Dodge and LEGO Group announced the launch of a new LEGO Speed Champions building set featuring the Mopar Dodge//SRT Top Fuel Dragster and a 1970 Dodge Challenger T/A. This set, available for preorder starting June 1, 2021, features the first purple vehicle and a top fuel dragster in 8-wide scale. The set contains 627 pieces and includes miniature drivers in Dodge apparel. Following the success of a previous collaboration in 2018, this new set aims to appeal to both collectors and fans of all ages.
Stellantis has announced the winners of the ninth annual Drive for Design competition, promoting automotive design careers among students. The top prize went to Vincent Piaskowski from Michigan, a returning contestant. The contest involved designing an electrified Jeep vehicle, assessed by Stellantis' design team. Prizes include mentoring sessions and scholarships. Since its inception in 2013, the program has successfully guided young artists toward automotive design careers, with past winners now working within the company. The event underscores Stellantis' commitment to fostering future talent in the automotive sector.
Stellantis heads to Houston for the Mopar Express Lane NHRA SpringNationals from May 21-23, 2021, with strong representation from its Dodge//SRT brand. The event marks the first of five national races this year featuring Mopar and Dodge sponsorship. Reigning Funny Car champion Matt Hagan, currently fourth in points, aims for his first win this season. Other competitors include teammates Ron Capps and Leah Pruett, both seeking to improve standings. The competition aims to attract passionate drag racing fans and showcase high-performance vehicles.
Stellantis will participate in the 2021 Houston Auto Show on May 19, showcasing a diverse lineup of brands including Alfa Romeo, Chrysler, Dodge, FIAT, Jeep, Ram, and Wagoneer. Featured vehicles include the high-performance 2021 Ram 1500 TRX and the innovative Chrysler Pacifica Hybrid, which offers over 80 MPGe. The event will also highlight new Jeep models, such as the Grand Cherokee L and Wrangler 4xe. Attendees will experience interactive displays and the Camp Jeep exhibit, demonstrating the off-road capabilities of Jeep vehicles.
Stellantis showcases its latest offerings at the Twin Cities Auto Show, featuring the 710-horsepower 2021 Durango SRT Hellcat, the all-new Grand Cherokee L, and the Ram 1500 TRX. The Durango SRT Hellcat is highlighted as the world's most powerful SUV, achieving 0-60 mph in 3.5 seconds and offering a towing capacity of 8,700 lbs. The Jeep lineup includes two new Wrangler models and the premium Wagoneer. The auto show runs from May 15-23, 2021, allowing attendees to explore these innovative vehicle designs.
Stellantis' Ram Truck brand launches the "Spotlight" campaign featuring Foo Fighters' Dave Grohl, celebrating everyday heroes. The multimedia initiative, coinciding with Mother's Day, includes videos premiering on social media and other platforms, promoting shared values of hard work and support. The campaign's soundtrack is Grohl's "Making A Fire" from their latest album. Ram Truck aims to honor those who enable success, highlighting its strong connection with the Foo Fighters, which dates back 25 years.
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