Starbox Powers 180 Degrees Brandcom with StarboxAI Pro Series, an AI-Driven Expansion into Image, Video, and Live Streaming Content
Rhea-AI Summary
Starbox Group Holdings (STBX) announces the implementation of StarboxAI Pro Series software to support 180 Degrees Brandcom, its 51%-owned subsidiary and 4A advertising agency. The AI-powered solution enhances 180's branding and advertising capabilities through three main features: AI-powered image creation for campaign-specific content, automated video production for product promotion, and interactive live streaming with real-time engagement features. The integration aims to improve brand engagement and service quality for 180's clients, of which more than 20% have maintained relationships for over 15 years.
Positive
- 51% ownership of established 4A advertising agency 180 Degrees Brandcom
- Long-term client retention with 20% of clients maintaining 15+ year relationships
- Technology expansion through AI-powered solutions implementation
Negative
- None.
News Market Reaction 1 Alert
On the day this news was published, STBX declined 2.17%, reflecting a moderate negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
KUALA LUMPUR, Malaysia, Oct. 24, 2024 (GLOBE NEWSWIRE) -- Starbox Group Holdings Ltd. (Nasdaq: STBX) (“Starbox” or the “Company”), a service provider of cash rebates, advertising, and payment solutions, is excited to announce that it has started to support 180 Degrees Brandcom Sdn Bhd (“180”) with its StarboxAI Pro Series software for 180’s branding and advertising business. 180, an indirect subsidiary that is
Equipped with StarboxAI Pro Series, 180 is expected to have the following new capabilities:
- AI-powered Image Creation: Generation of campaign-specific image tailored to brand identity.
- AI-powered Video Production: Fast, automated creation of short videos for product promotion and social media.
- AI-powered Live Streaming: Real-time engagement with interactive features such as Q&A, purchase guidance, and dynamic content streaming.
These AI-driven tools are expected to enable 180 to generate creative output, offer personalized campaigns, and provide real-time insights to optimize performance.
“Through StarboxAI Pro Series, 180 will be able to join data with creativity to quickly produce engaging campaigns. Since its incorporation, 180 has been pursuing excellence in branding and advertising, serving a diverse portfolio of clients. The adoption of StarboxAI Pro Series reinforces 180’s commitment to deliver outstanding brand experiences through image, video, and live streaming solutions. With this adoption, 180 expects to continue to improve brand engagement in a competitive digital landscape,” said Lee Choon Wooi, Chief Executive Officer and Chairman of the Board of Directors of Starbox.
About Starbox Group Holdings Ltd
Headquartered in Malaysia, Starbox is a technology-driven, rapidly growing company with innovation as its focus. Starbox is aiming to be a comprehensive technology solutions provider within Southeast Asia and also engages in building a cash rebate, advertising, and payment solution business ecosystem targeting micro, small, and medium enterprises that lack the bandwidth to develop an in-house data management system for effective marketing. The Company connects retail merchants with retail shoppers to facilitate transactions through cash rebates offered by retail merchants on its GETBATS website and mobile app. The Company provides digital advertising services to advertisers through its SEEBATS website and mobile app, GETBATS website and mobile app and social media. The Company also provides payment solution services to merchants. For more information, please visit the Company’s website: https://ir.starboxholdings.com and WeChat Channels: StarboxTechnologies.
Forward-Looking Statements
Certain statements in this announcement are forward-looking statements. These forward-looking statements involve known and unknown risks and uncertainties and are based on the Company’s current expectations and projections about future events that the Company believes may affect its financial condition, results of operations, business strategy and financial needs. Investors can identify these forward-looking statements by words or phrases such as “approximates,” “assesses,” “believes,” “hopes,” “expects,” “anticipates,” “estimates,” “projects,” “intends,” “plans,” “will,” “would,” “should,” “could,” “may” or similar expressions. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations, except as may be required by law. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company's registration statement and other filings with the U.S. Securities and Exchange Commission. References and links (including QR codes) to websites have been provided as a convenience, and the information contained on such websites is not incorporated by reference into this press release.
For more information, please contact:
Starbox Group Holdings Ltd.
Investor Relations Department
Email: ir@starboxholdings.com
Ascent Investor Relations LLC
Tina Xiao
Phone: +1-646-932-7242
Email: investors@ascent-ir.com
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/120adab1-f25c-42b0-9b96-4c1534dd2408
FAQ
What AI features does Starbox (STBX) introduce with StarboxAI Pro Series?
What is the ownership structure between Starbox (STBX) and 180 Degrees Brandcom?
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