Welcome to our dedicated page for comScore news (Ticker: SCOR), a resource for investors and traders seeking the latest updates and insights on comScore stock.
Comscore, Inc. (NASDAQ: SCOR) is a global leader in digital media analytics, providing unparalleled insights into consumer behavior across multiple platforms and screens, including television. The company's expertise lies in unifying consumer data to offer a comprehensive view that enhances the value of audiences and advertising. Headquartered in the United States, Comscore's primary revenue streams originate domestically, with additional contributions from Europe, Latin America, Canada, and other regions.
Comscore's core business involves measuring advertising effectiveness, content consumption, and audience demographics across a variety of media channels. These channels include televisions, mobile devices, computers, tablets, CTV devices, and even movie theaters. The company's client solutions cater to a wide range of industries such as Automotive, Digital Media, Financial Services, FMCG, Pharmaceutical, Retail, Technology, and Travel.
Recent achievements highlight Comscore’s role as a key player in media measurement. The company has been chosen to provide currency-grade metrics for TEGNA’s multi-platform media businesses. This partnership aims to offer deeper insights through digital and qualitative data, enhancing advertising precision and effectiveness. This collaboration will combine Comscore’s local linear TV data with its cross-platform solutions to give TEGNA a complete view of audiences, thereby optimizing their advertising campaigns.
Another notable project involves Proximic by Comscore, which uses AI-powered contextual intelligence to deliver cross-screen insights for Epsilon Digital Media. This initiative aims to enrich ad quality and performance by leveraging advanced content categorization and brand suitability metrics.
Comscore has also been recognized by the U.S. Joint Industry Committee (JIC) as a transactable standard for both traditional and cross-platform measurement metrics. This certification further cements Comscore's leadership in the industry, providing clients with reliable and comprehensive cross-platform audience measurement.
With its advanced audience insights and a robust data footprint that spans digital, linear TV, over-the-top (OTT), and theatrical viewership, Comscore is well-positioned to empower media buyers and sellers. The company's cutting-edge solutions enable clients to quantify multi-screen behavior, making informed business decisions with confidence.
For more information, please visit www.comscore.com. Follow Comscore on Twitter and Facebook for the latest updates.
Yahoo has partnered with Comscore (NASDAQ: SCOR) to enhance brand safety and suitability controls for connected TV (CTV) advertising through the Yahoo DSP. This collaboration introduces Comscore Activation™, which provides pre-bid inventory filters for campaign delivery without compromising reach. As CTV consumption grows, marketers can leverage contextual segments categorized by TV genres for better alignment with their brand values. The partnership aims to bolster advertisers' confidence in their CTV investments while maximizing campaign effectiveness.
Comscore, Inc. (Nasdaq: SCOR) reported Q2 2022 revenue of $91.4 million, a 4.3% increase from Q2 2021. The company experienced a reduced net loss of $5.1 million, compared to $18.5 million in the same quarter last year. Adjusted EBITDA surged by 146.9% to $6.5 million, with a margin of 7.1%. Despite a 1.7% decline in Digital Ad Solutions revenue, growth in Cross Platform Solutions revenue by 13.2% was notable. Comscore updated its 2022 outlook, projecting revenue growth of 5% to 7% and an adjusted EBITDA margin exceeding 9%.
Comscore (NASDAQ: SCOR) will host a conference call on August 9th at 5:00 p.m. ET to discuss its Q2 2022 financial results, covering the period ending June 30, 2022. Interested participants can join the live webcast or register for a telephone call to receive dial-in details. A replay will be available post-call on the company’s investor relations webpage. As a leader in media measurement, Comscore provides insights across platforms, helping businesses make informed decisions.
Comscore, Inc. (NASDAQ: SCOR) has announced leadership changes, appointing Jon Carpenter as the new CEO, effective immediately. Carpenter, previously CFO since November 2021, succeeds Bill Livek, who is retiring. Dr. Nana Banerjee is appointed non-executive chairman, while Mary Margaret Curry is promoted to CFO. The company emphasizes Carpenter's extensive experience in media and measurement, aiming to drive growth and profitability. This reshuffling is seen as pivotal for Comscore's future growth trajectory.
Comscore, Inc. (NASDAQ: SCOR) has partnered with Horizon Media to test its local TV measurement solution as a new currency for 2023 planning and buying. The initiative involves a two-phase assessment, beginning with data analysis to evaluate the data's rigor and stability, followed by a live test assessing outcomes based on client objectives. Comscore was selected after a comprehensive RFP process, reflecting its longstanding position as a reliable local-market currency provider. This partnership positions Comscore favorably in the evolving local media measurement landscape.
Comscore has expanded its Video Metrix® Multi-Platform product by introducing CTV measurement and YouTube traffic sharing metrics for Spain and the UK, with plans for Italy, France, and Germany in upcoming months. This makes Comscore the first international provider to offer comprehensive audience measurement at the device level across YouTube. The enhancements will aid clients in planning and optimizing their YouTube strategies by delivering insights on viewership across multiple screens.
Comscore reported Q1 2022 revenue of $94.0 million, a 4% increase from Q1 2021. The company achieved a net loss of $9.3 million, significantly down from $36.4 million in the previous year. Adjusted EBITDA rose 22% to $6.8 million. Growth was driven by double-digit revenue increases in TV measurement and a 20% rise in activation services. Comscore continues to establish itself as a key player in cross-platform media measurement, securing new contracts with major companies like Warner Bros. Discovery and Paramount Global.
Comscore (NASDAQ: SCOR) announced a conference call on May 10, 2022, at 5:00 p.m. ET to discuss financial results for the quarter ending March 31, 2022. Investors can join by calling +1 844-229-7593 (U.S. and Canada) or +1 314-888-4258 (international) with Conference ID # 9990618. A live webcast will be available on the company’s Investor Relations page. A replay will follow the call, accessible by the same numbers and also via the webcast.