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India's Thriving Tech Hub Fuels Kimberly-Clark's Digital Transformation

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Kimberly-Clark is expanding its Global Digital Technology Center (GDTC) in Bengaluru, India. Established in 2018 with a $2.5M investment, the center has grown 8x in five years. The GDTC focuses on Data Analytics, AI/ML, Cloud Transformation, and Digital Operations, delivering significant results including:

- 25% improvement in employee productivity through Gen AI platforms in 2024
- 10% improvement in sales execution across Europe, Middle East, and Africa
- $20M+ global savings through Maestro AI supply chain platform
- $50M+ savings via Warehouse Automation Platform
- Development of Procuree 3.0, an AI-powered procurement chatbot serving 42 countries

The center plans further expansion over the next three years, focusing on advancing AI/ML capabilities and innovative digital solutions.

Kimberly-Clark sta ampliando il suo Global Digital Technology Center (GDTC) a Bengaluru, India. Fondato nel 2018 con un investimento di 2,5 milioni di dollari, il centro è cresciuto 8 volte in cinque anni. Il GDTC si concentra su Analisi dei Dati, AI/ML, Trasformazione Cloud e Operazioni Digitali, fornendo risultati significativi tra cui:

- Miglioramento del 25% della produttività dei dipendenti grazie alle piattaforme Gen AI nel 2024
- Miglioramento del 10% nell'esecuzione delle vendite in Europa, Medio Oriente e Africa
- Oltre 20 milioni di dollari di risparmi globali attraverso la piattaforma di supply chain Maestro AI
- Oltre 50 milioni di dollari di risparmi tramite la Warehouse Automation Platform
- Sviluppo di Procuree 3.0, un chatbot per l'approvvigionamento basato su AI che serve 42 paesi

Il centro prevede ulteriori espansioni nei prossimi tre anni, concentrandosi sullo sviluppo delle capacità di AI/ML e soluzioni digitali innovative.

Kimberly-Clark está ampliando su Global Digital Technology Center (GDTC) en Bengaluru, India. Establecido en 2018 con una inversión de $2.5M, el centro ha crecido 8 veces en cinco años. El GDTC se centra en Analítica de Datos, AI/ML, Transformación en la Nube y Operaciones Digitales, ofreciendo resultados significativos que incluyen:

- Mejora del 25% en la productividad de los empleados a través de plataformas Gen AI en 2024
- Mejora del 10% en la ejecución de ventas en Europa, Medio Oriente y África
- Más de $20M en ahorros globales a través de la plataforma de cadena de suministro Maestro AI
- Más de $50M en ahorros mediante la Plataforma de Automatización de Almacenes
- Desarrollo de Procuree 3.0, un chatbot de compras impulsado por AI que sirve a 42 países

El centro planea una expansión adicional durante los próximos tres años, enfocándose en avanzar en las capacidades de AI/ML y soluciones digitales innovadoras.

킴벌리클락은 인도 벵갈루루에 있는 글로벌 디지털 기술 센터(GDTC)를 확장하고 있습니다. 2018년에 250만 달러를 투자하여 설립된 이 센터는 5년간 8배 성장했습니다. GDTC는 데이터 분석, AI/ML, 클라우드 혁신, 디지털 운영에 중점을 두고 있으며, 다음과 같은 중요한 성과를 만들어내고 있습니다:

- 2024년 제너레이션 AI 플랫폼을 통한 직원 생산성 25% 향상
- 유럽, 중동 및 아프리카에서의 판매 실행 10% 향상
- Maestro AI 공급망 플랫폼을 통해 전 세계적으로 2천만 달러 이상의 절감
- 창고 자동화 플랫폼을 통해 5천만 달러 이상의 절감
- 42개국에 서비스를 제공하는 AI 기반 조달 챗봇 Procuree 3.0 개발

이 센터는 향후 3년 동안 AI/ML 역량 향상과 혁신적인 디지털 솔루션 개발에 중점을 두고 추가적인 확장을 계획하고 있습니다.

Kimberly-Clark élargit son Global Digital Technology Center (GDTC) à Bengaluru, en Inde. Établi en 2018 avec un investissement de 2,5 millions de dollars, le centre a crû de 8 fois en cinq ans. Le GDTC se concentre sur l'Analyse des Données, l'IA/ML, la Transformation Cloud et les Opérations Digitales, produisant des résultats significatifs tels que :

- Amélioration de 25 % de la productivité des employés grâce aux plateformes Gen AI en 2024
- Amélioration de 10 % de l'exécution des ventes en Europe, au Moyen-Orient et en Afrique
- Économies mondiales de plus de 20 millions de dollars grâce à la plateforme de chaîne d'approvisionnement Maestro AI
- Économies de plus de 50 millions de dollars grâce à la plateforme d'automatisation des entrepôts
- Développement de Procuree 3.0, un chatbot d'approvisionnement alimenté par l'IA qui dessert 42 pays

Le centre prévoit une expansion supplémentaire au cours des trois prochaines années, en se concentrant sur l'avancement des capacités d'IA/ML et des solutions numériques innovantes.

Kimberly-Clark erweitert sein Global Digital Technology Center (GDTC) in Bengaluru, Indien. Das 2018 mit einer Investition von 2,5 Millionen US-Dollar gegründete Zentrum ist in fünf Jahren um das 8-fache gewachsen. Das GDTC konzentriert sich auf Datenanalyse, KI/ML, Cloud-Transformation und digitale Operationen und erzielt dabei bedeutende Ergebnisse, darunter:

- 25% Verbesserung der Mitarbeiterproduktivität durch Gen AI-Plattformen im Jahr 2024
- 10% Verbesserung der Verkaufsabwicklung in Europa, dem Nahen Osten und Afrika
- Über 20 Millionen US-Dollar globale Einsparungen über die Maestro AI-Lieferkette-Plattform
- Über 50 Millionen US-Dollar Einsparungen durch die Warehouse Automation Platform
- Entwicklung von Procuree 3.0, einem KI-gestützten Beschaffungs-Chatbot, der 42 Länder bedient

Das Zentrum plant in den nächsten drei Jahren eine weitere Expansion mit Fokus auf die Weiterentwicklung von KI/ML-Fähigkeiten und innovativen digitalen Lösungen.

Positive
  • 8x growth of GDTC facility in 5 years showing strong expansion
  • 25% improvement in employee productivity through Gen AI platforms
  • 10% improvement in sales execution across EMEA region
  • $20M savings from Maestro AI supply chain platform
  • $50M savings from Warehouse Automation Platform
  • Reduction in solution deployment time from 18 months to 4 months
Negative
  • None.

Insights

This strategic expansion of Kimberly-Clark's digital capabilities in India represents a significant technological transformation with measurable financial impact. The GDTC has delivered $70+ million in combined savings through key innovations like the Maestro platform ($20 million) and Warehouse Automation Platform ($50 million). The 25% improvement in employee productivity through Gen AI platforms and 10% boost in sales execution demonstrate tangible operational benefits.

The reduction in warehouse automation deployment time from 18 to 4 months significantly accelerates ROI realization. The center's 8x growth since its $2.5 million initial investment in 2018 indicates strong execution and value creation. The Procuree 3.0 chatbot's implementation across 42 countries points to successful scaling of digital solutions.

The comprehensive scope of digital initiatives spanning AI/ML, cloud transformation and digital supply chain operations positions KMB for enhanced competitive advantage. The integration of advanced analytics with enterprise data systems creates a robust foundation for data-driven decision making, particularly in critical areas like pricing optimization and sales forecasting.

The development of proprietary solutions like Maestro and the Warehouse Automation Platform demonstrates strong technical execution capabilities. The successful deployment of Procuree 3.0 across multiple languages and countries indicates mature change management and implementation processes. The UNLOKC 2024 hackathon's generation of 130 innovative ideas suggests a healthy innovation pipeline that could drive future value creation.

The implementation of AI-powered supply chain orchestration through Maestro represents a breakthrough in operational efficiency. The warehouse automation platform's accelerated deployment capability (reduced from 18 to 4 months) offers significant competitive advantages in speed-to-market and operational agility. These improvements directly impact working capital efficiency and inventory management.

The integration of robotics with supply chain systems, combined with the multilingual procurement chatbot, creates a comprehensive digital ecosystem that optimizes end-to-end supply chain operations. The $70+ million in documented savings demonstrates the tangible value of these digital investments, with potential for further scalability across global operations.

Kimberly-Clark Expanding Investments in India

BENGALURU, India, Dec. 26, 2024 /PRNewswire/ -- Kimberly-Clark, a global leader in essential personal and family care products, continues to increase its commitment to India through its Global Digital Technology Center (GDTC) in Bengaluru.

Established in 2018 with an initial investment of $2.5 million, the Bengaluru GDTC has seen remarkable growth, expanding its size by eight times in just five years. The center focuses on key areas and digital capabilities such as Data and Analytics, Artificial Intelligence (AI) including Generative AI, Machine Learning (ML), Cloud Transformation, Global Digital Operations & Automation, Digital Sales and Marketing, and Digital Supply Chain – all of which help drive efficiencies and improve customer experiences. Over the next three years, the GDTC plans to continue its expansion, focusing on advancing AI/ML capabilities and developing innovative digital solutions to boost operational efficiency and customer engagement. These capabilities further enhance Kimberly-Clark's ability to deliver on its global Powering Care strategy – shared earlier this year – and, in turn, strengthen its longstanding commitment to consumer-centricity.

While the Bengaluru GDTC is driving Kimberly-Clark's technological advancements, it's also contributing to India's broader tech and innovation ecosystem. By collaborating with local startups, academic institutions, and industry partners, the center aims to foster cutting-edge solutions.

"Our Bengaluru GDTC is a testament to Kimberly-Clark's deep-rooted commitment to innovation and the immense breadth of Indian talent," said Zack Hicks, Chief Digital and Technology Officer, Kimberly-Clark. "In just five years, the center has evolved into a key growth engine for our digital strategies, delivering AI-powered commercial and supply chain solutions, and pioneering advancements in modern manufacturing. Looking ahead, we remain focused on further investing in India, leveraging the country's outstanding talent and technological expertise to shape the future of Kimberly-Clark and pioneer industry-leading innovation in our core categories."

The integration of data and advanced analytics is at the core of the Bengaluru GDTC's success. By leveraging AI/ML algorithms built on their enterprise data lake, the team is also optimizing sales predictions, refining pricing strategies for e-commerce, and automating routine tasks such as order entry and invoice processing. In 2024, efforts in Gen AI platforms originating from the GDTC improved the employee productivity by up to 25%, and the development of AI-powered sales and revenue analytics drove a 10% improvement in sales execution across regions like Europe, the Middle East, and Africa. These innovations not only streamline operations and reduce costs but also boost accuracy and efficiency.

One of the center's major achievements is the development of Maestro, an AI-powered supply chain orchestration platform that has delivered more than $20 million in global savings for Kimberly-Clark. Another transformative innovation is the Warehouse Automation Platform, which seamlessly integrates warehouse robotics with supply chain systems, reducing new solution deployment timelines from 18 months to 4 months, and generating savings exceeding $50 million. The GDTC's collaborative efforts have also resulted in the creation of Procuree 3.0, an inhouse Source-to-Pay chatbot powered by Generative AI that enhances Kimberly-Clark's procurement processes across 42 countries and 14 languages.

Recently, the GDTC held its third Digital Hackathon under the theme 'UNLOKC 2024,' bringing together Kimberly-Clark employees and technology partners to develop digital solutions that contribute to business opportunities in areas such as supply chain, marketing, and finance. Over 130 innovative ideas were submitted within four weeks, and the 7 project finalists were awarded by the Digital Technology global leadership team during the Hackathon's final event in Bangalore. These finalists will receive support to develop their projects in the near future.

As Kimberly-Clark's largest technology hub, the Bengaluru GDTC is positioned to remain a critical driver of growth and innovation on a global scale. With plans to continue attracting top-tier talent and expanding its technological capabilities, the center is set to play a pivotal role in shaping the future of the company and its global tech ecosystem.

About Kimberly-Clark:

Kimberly-Clark (NYSE: KMB) and its trusted brands are an indispensable part of life for people in more than 175 countries. Fueled by ingenuity, creativity, and an understanding of people's most essential needs, we create products that help individuals experience more of what's important to them. Our portfolio of brands, including Huggies, Kleenex, Scott, Kotex, Cottonelle, Poise, Depend, Andrex, Pull-Ups, GoodNites, Intimus, Plenitud, Sweety, Softex, Viva and WypAll, hold No. 1 or No. 2 share positions in approximately 70 countries. We use sustainable practices that support a healthy planet, build strong communities, and ensure our business thrives for decades to come. We are proud to be recognized as one of the World's Most Ethical Companies(R) by Ethisphere for the sixth year in a row and one of Fortune's Most Innovative Companies in America in 2024. To keep up with the latest news and to learn more about the company's 150-year history of innovation, visit the Kimberly-Clark website.

Photo: https://mma.prnewswire.com/media/2587797/Kimberly_Clark.jpg

 

 

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SOURCE Kimberly-Clark

FAQ

How much has Kimberly-Clark (KMB) invested in its Bengaluru technology center?

Kimberly-Clark initially invested $2.5 million in its Bengaluru Global Digital Technology Center in 2018.

What cost savings has KMB's Maestro AI platform achieved?

Kimberly-Clark's Maestro AI-powered supply chain orchestration platform has delivered more than $20 million in global savings.

How much has KMB's Warehouse Automation Platform saved the company?

Kimberly-Clark's Warehouse Automation Platform has generated savings exceeding $50 million.

What productivity improvements has KMB achieved through Gen AI in 2024?

Kimberly-Clark's Gen AI platforms improved employee productivity by up to 25% in 2024.

How many countries does KMB's Procuree 3.0 AI chatbot serve?

Kimberly-Clark's Procuree 3.0 AI-powered procurement chatbot serves 42 countries in 14 languages.

What sales improvement did KMB achieve in EMEA through AI analytics?

Kimberly-Clark achieved a 10% improvement in sales execution across Europe, the Middle East, and Africa through AI-powered sales and revenue analytics.

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