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iQIYI's Asian Heritage Month Special Collection Launches in U.S. and Canada for the Second Year

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iQIYI, a leading online entertainment service based in China, will launch a special content collection for Asian Heritage Month starting May 1, 2022, in the U.S. and Canada. The collection features over 50 titles, including dramas, movies, and documentaries. North American users can access this through the iQIYI International platform at a promotional first-month subscription rate of $0.99. This initiative is part of iQIYI's ongoing commitment to promote Asian content globally, with subtitles available in over 10 languages.

Positive
  • Launch of a special collection for Asian Heritage Month demonstrates commitment to promoting Asian content.
  • Over 50 titles available, enhancing content diversity for international users.
  • Promotional subscription rate of $0.99 for the first month may attract new subscribers.
Negative
  • None.

The launch aims to further promote Asian content worldwide

BEIJING, April 28, 2022 /PRNewswire/ -- On Apr. 28, iQIYI, an innovative market-leading online entertainment service in China, announced that starting May 1, the company's platform in the U.S. and Canada will launch a special content collection in honor of Asian Heritage Month and as part of the company's continued effort to promote Asian content worldwide.

A Poster of  "Luoyang"

The collection features over 50 Asian dramas, movies, variety shows, documentaries, and animations. North America-based users can access the special collection via the official iQIYI International site (www.iq.com) and mobile app. For the month of May, users in the U.S. and Canada can also become iQIYI subscribers at a special discounted first-month rate of $0.99.

GENG Danhao, Senior Vice President of iQIYI North America, said: "As an entertainment service with deep roots in Asia, iQIYI has always been a strong advocate for Asian contents as we create quality content and deliver outstanding viewing experience to global users. We see Asian Heritage Month as the perfect opportunity to further shed light on and celebrate the excellence of Asian content."

iQIYI's 2022 Asian Heritage Month special collection includes a diverse range of content. Viewers can enjoy period dramas including Luoyang, One and Only, and My Heroic Husband, as well as action dramas such as iQIYI's original Korean shows Bad and Crazy and Jirisan. Those interested in romantic fantasies can enjoy iQIYI's first ever original Filipino shows Hello Heart and Saying Goodbye, and art and culture fans could check out A Grandeur Reunion developed by the Cultural Foundations of Zhendai He USA. Luoyang (Animation) and Deer Squad are the perfect choice for those in the mood for animations. In addition, the special collection also features a variety of documentaries and many latest hit shows, such as My Sassy Princess, Left Right, and Be My Princess.

Contents on iQIYI International come with subtitles in more than 10 languages, a strong testament to iQIYI's longstanding commitment to promoting Asian content globally.

iQIYI International  

Headquartered in Singapore, iQIYI International is an on-demand video streaming service providing beloved pan-Asian entertainment to international viewers. Offering both ad-supported and VIP subscription services, iQIYI International delivers premium drama series, movies, variety shows, and anime; with local languages and subtitles; powered by cutting-edge technology. iQIYI International is owned by iQIYI, Inc. (Nasdaq: IQ).

CONTACT: iQIYI Press, press@qiyi.com 

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/iqiyis-asian-heritage-month-special-collection-launches-in-us-and-canada-for-the-second-year-301535055.html

SOURCE iQIYI

FAQ

What is the launch event by iQIYI in May 2022?

iQIYI is launching a special content collection to celebrate Asian Heritage Month starting May 1, 2022.

How many titles are featured in iQIYI's Asian Heritage Month collection?

The collection features over 50 titles including dramas, movies, and documentaries.

What is the promotional subscription rate for iQIYI in May 2022?

The promotional subscription rate for iQIYI in May 2022 is $0.99 for the first month.

Where can users access iQIYI's Asian Heritage Month collection?

Users in the U.S. and Canada can access the collection via the iQIYI International site and mobile app.

In how many languages are the contents on iQIYI's platform subtitled?

The contents on iQIYI's platform come with subtitles in more than 10 languages.

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