HYUNDAI MOTOR REG S - HYMTF STOCK NEWS

Hyundai Motor and Plus have announced a partnership to demonstrate the first Level 4 autonomous fuel cell electric truck in the U.S. at the ACT Expo. The XCIENT Fuel Cell truck, equipped with Plus's Level 4 SuperDrive™ system, is expected to enhance road safety and freight efficiency. Initial assessments are being conducted to prove that these autonomous trucks can make trucking safer, more efficient, and sustainable. Hyundai's XCIENT Fuel Cell truck has already been in commercial use in eight countries, showcasing its reliability and effectiveness. Plus's autonomous technology incorporates advanced sensors like LiDAR, radar, and cameras for comprehensive self-driving capabilities.

The 2024 Hyundai Sonata was awarded the 'Best Midsize Vehicle' at the Texas Auto Writers Association (TAWA) annual Auto Roundup on April 23-24, 2024. This accolade highlights the Sonata's innovative design, advanced technology, superior performance, and outstanding value. Competing against strong contenders, including the 2025 Toyota Camry, the Sonata impressed judges with its attention to detail and commitment to delivering an exceptional driving experience. Hyundai's senior VP, Olabisi Boyle, emphasized the award as a testament to the team's hard work. With enhanced safety features and various powerful yet efficient engine options, the Sonata's dynamic design and fuel economy make it a versatile choice. Hyundai's extensive U.S. operations and significant economic contributions, including $20.1 billion annually and 190,000 jobs, underscore the brand's commitment to innovation and quality.

Hyundai Motor showcased its commitment to sustainable logistics and a hydrogen society at the ACT Expo 2024. The company introduced its U.S. hydrogen commercial vehicle business, featuring the Class 8 XCIENT Fuel Cell electric truck. Key milestones shared include the launch of HTWO Logistics, a partnership with GLOVIS America for zero-emission transport in Georgia, and the integration of ADAS into their trucks. Collaborations to test Level 4 autonomous driving technology were also highlighted. Hyundai's efforts include the NorCAL ZERO Project where 30 XCIENT trucks were deployed in California ports and the Clean Logistics Project in Georgia aimed at decarbonizing internal logistics operations.

Hyundai has launched a new marketing campaign to promote its electric vehicle lineup, including the IONIQ 5, IONIQ 5 N, IONIQ 6, and Kona Electric. The campaign features visually striking ads across broadcast and social media, aimed at encouraging consumers to switch to EVs. It includes a series of broadcast spots, social media content, and partnerships with content creators and musicians. Hyundai's EV sales have increased by 51% in 2024, and its models have received multiple awards. The campaign will also extend to Reddit, featuring an AMA session with a Hyundai representative.

The campaign emphasizes Hyundai's focus on electrification and aims to differentiate its EV offerings through unique visuals and messaging. This initiative is part of Hyundai's broader strategy to highlight the benefits of EVs, such as competitive driving ranges and ultra-fast charging capabilities.

Hyundai Motor Group Innovation Center Singapore (HMGICS) is collaborating with three-Michelin-star Chef Corey Lee to open a new restaurant, 'Na Oh,' in June 2024. Na Oh, meaning 'moving from inside out' in Korean, will be located at HMGICS and is set to be a cultural hub for contemporary Korean cuisine. Chef Corey Lee, based in San Francisco, will lead the project, which marks his first venture in Southeast Asia. Na Oh will integrate cutting-edge automation and robotics technology from HMGICS, sourcing ingredients directly from its vertical smart farm. This venture aims to connect food and innovation, transforming the hub into a unique hospitality destination.

The 2024 Hyundai Palisade won the Three-row SUV Challenge by Cars.com, standing out for its refinement, features, and comfort. Hyundai Motor America's significant operations in the U.S. contribute $20.1 billion annually and 190,000 jobs to the economy.

Hyundai Motor launches the NorCAL ZERO Project to introduce zero-emission freight transportation in San Francisco Bay and California's Central Valley. Aiming to reduce over 24,000 metric tons of carbon emissions, the project involves deploying 30 Class 8 XCIENT Fuel Cell trucks. Hyundai sees hydrogen as the clean energy solution for commercial vehicles, driving efforts for port decarbonization in the U.S.

Hyundai is leading the industry with nine IIHS 2024 TOP SAFETY PICK recognitions. The 2024 IONIQ 5 upgraded to TOP SAFETY PICK+ while the 2024 Santa Fe and Sonata received TOP SAFETY PICK designations. Parent Company Hyundai Motor Group also leads with 18 IIHS TSP/TSP+ awards. The focus is on enhancing safety features, passing stricter testing criteria, and protecting occupants on roadways.

Hyundai Motor America reported total April sales of 68,603 units, a 3% decrease compared with April 2023. The company experienced record sales for models like IONIQ 5, IONIQ 6, Tucson HEV, Santa Fe HEV, and Palisade. Electric vehicle sales increased by 31%, with a significant uptake in hybrids and battery electric vehicles. Randy Parker, CEO, highlighted the strong performance of Hyundai's electrified sales, especially the IONIQ 5 with a 59% increase. Despite the overall decrease in total sales, Hyundai continues to show growth in the electrified vehicle segment.