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Happy Belly's Joey Turks Island Grill QSR Announces the Opening of its Newest Location in Scarborough, Ontario

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Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) has opened its newest Joey Turks Island Grill location in Scarborough, Ontario. This marks the first franchised location for the Caribbean-inspired fast-casual restaurant brand, opened just four months after securing the real estate. The new outlet is situated at 1900 Eglington Avenue East, in a diverse area with strong Caribbean cultural roots.

This opening demonstrates Happy Belly's ability to execute its accelerated growth plan, having launched the Joey Turks brand from scratch, opened a corporate location, signed a 30-unit Area Development agreement, and now opened a franchised location in just over 13 months. The company has a total of 376 contractually committed retail locations in the pipeline across all its emerging brands, focusing on an asset-light franchising model to drive revenue and profitability growth.

Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ha aperto la sua nuova sede di Joey Turks Island Grill a Scarborough, Ontario. Questo segna la prima location in franchising per il brand di ristorazione fast-casual ispirato ai Caraibi, aperta solo quattro mesi dopo aver ottenuto il locale. Il nuovo ristorante si trova al 1900 di Eglington Avenue East, in una zona multiculturale con forti radici culturali caraibiche.

Questa apertura dimostra la capacità di Happy Belly di attuare il suo piano di crescita accelerata, dopo aver lanciato il brand Joey Turks da zero, aperto una sede corporativa, firmato un accordo per lo sviluppo di 30 unità e ora aperto una location in franchising in poco più di 13 mesi. L'azienda ha in programma un totale di 376 location retail contrattualmente impegnate in fase di sviluppo per tutti i suoi brand emergenti, puntando su un modello di franchising leggero per generare ricavi e crescita della redditività.

Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ha inaugurado su nueva ubicación de Joey Turks Island Grill en Scarborough, Ontario. Esto marca la primera ubicación franquiciada para la marca de restaurantes de comida rápida casual inspirada en el Caribe, abierta apenas cuatro meses después de asegurar el inmueble. El nuevo local está situado en 1900 Eglington Avenue East, en una zona diversa con fuertes raíces culturales caribeñas.

Esta apertura demuestra la capacidad de Happy Belly para ejecutar su plan de crecimiento acelerado, habiendo lanzado la marca Joey Turks desde cero, abierto una ubicación corporativa, firmado un acuerdo de Desarrollo de Área para 30 unidades, y ahora abriendo una ubicación franquiciada en poco más de 13 meses. La empresa tiene un total de 376 ubicaciones minoristas comprometidas contractualmente en proyecto a través de todas sus marcas emergentes, enfocándose en un modelo de franquicia ligero para impulsar los ingresos y el crecimiento de la rentabilidad.

해피벨리 푸드 그룹 주식회사 (CSE: HBFG) (OTCQB: HBFGF)가 온타리오주 스카보로에 최신 조이 터크스 아일랜드 그릴 지점을 열었습니다. 이는 카리브 해에서 영감을 받은 패스트 캐주얼 레스토랑 브랜드의 첫 번째 프랜차이즈 지점으로, 부동산 확보 후 불과 네 달 만에 문을 열었습니다. 새로운 지점은 다양한 문화적 뿌리를 가진 지역인 에글링턴 애비뉴 동쪽 1900번지에 위치해 있습니다.

이번 오픈은 해피벨리가 가속화된 성장 계획을 실행할 수 있는 능력을 보여줍니다. 조이 터크스 브랜드를 처음부터 런칭하고, 법인 지점을 열고, 30개 지점 개발 협약을 체결한 후 단 13개월 만에 프랜차이즈 지점을 열었습니다. 이 회사는 모든 신생 브랜드에서 계약상으로 약속된 376개의 소매 지점을 운영할 계획이며, 수익성과 성장 추세를 촉진하기 위해 자산 경량화 프랜차이즈 모델에 집중하고 있습니다.

Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) a ouvert son plus récent emplacement de Joey Turks Island Grill à Scarborough, Ontario. Cela marque le premier emplacement en franchise de la marque de restaurant rapide inspirée des Caraïbes, ouvert seulement quatre mois après avoir sécurisé l'immobilier. Le nouveau point de vente est situé au 1900 d'Eglington Avenue East, dans une zone diversifiée avec de fortes racines culturelles caraïbes.

Cette ouverture démontre la capacité de Happy Belly à exécuter son plan de croissance accéléré, après avoir lancé la marque Joey Turks de zéro, ouvert un emplacement d'entreprise, signé un accord de Développement de Zone de 30 unités, et maintenant ouvert un emplacement franchisé en un peu plus de 13 mois. La société a un total de 376 emplacements de vente au détail contractuellement engagés en préparation pour toutes ses marques émergentes, se concentrant sur un modèle de franchise léger pour stimuler les revenus et la croissance de la rentabilité.

Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) hat seine neueste Joey Turks Island Grill Filiale in Scarborough, Ontario, eröffnet. Dies markiert die erste Franchise-Standort der karibisch inspirierten Fast-Casual-Restaurantmarke, die nur vier Monate nach der Sicherung der Immobilie eröffnet wurde. Der neue Standort befindet sich in der Eglington Avenue East 1900, in einem vielfältigen Gebiet mit starken karibischen Wurzeln.

Diese Eröffnung zeigt die Fähigkeit von Happy Belly, seinen beschleunigten Wachstumsplan umzusetzen. Die Marke Joey Turks wurde von Grund auf neu gestartet, eine Unternehmensfiliale eröffnet, eine 30-Einheiten-Entwicklungsvereinbarung unterzeichnet und nun innerhalb von etwas mehr als 13 Monaten eine Franchise-Standorte eröffnet. Das Unternehmen hat insgesamt 376 vertraglich zugesicherte Einzelhandelsstandorte in der Pipeline für alle seine neuen Marken und konzentriert sich auf ein leichtes Franchise-Modell, um Umsatz- und Gewinnwachstum zu fördern.

Positive
  • Opened first franchised Joey Turks Island Grill location within four months of securing real estate
  • Demonstrated rapid execution of growth strategy, launching brand and opening multiple locations in 13 months
  • Signed 30-unit Area Development agreement for Joey Turks brand
  • Total of 376 contractually committed retail locations in pipeline across all brands
Negative
  • None.

Toronto, Ontario--(Newsfile Corp. - August 15, 2024) - Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company"), a leading consolidator of emerging food brands is pleased to announce the opening of its newest Joey Turks Island Grill ("Joey Turks") location at 1900 Eglington Avenue East, a fast casual restaurant serving delicious original Caribbean Island recipes, in the City of Scarborough, Ontario.

"Today is a proud moment for Happy Belly Food Group. Within four short months of securing a real estate location for our franchisee, we are thrilled to celebrate the opening of our first franchised Joey Turks Island Grill. This second location for the brand demonstrates our ability to swiftly execute and deliver on our accelerated growth plan for our brands. In just over 13 months, we have launched the Joey Turks brand from scratch, opened our first corporate location, signed a 30-unit Area Development agreement, and now signed and opened our first franchised location. These are tremendous accomplishments in a short period, and this brand is just getting started," said Sean Black, Chief Investment Officer of Happy Belly.

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Joey Turks 1

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"This new location in the city of Scarborough is situated in the eastern part of Toronto. It is a vibrant and diverse city with a rich cultural tapestry. It is one of the largest and most populous areas in the Greater Toronto Area and boasts a mosaic of neighborhoods. Its cultural diversity is evident in its culinary scene, where you can find delicious flavors from foods around the globe in its numerous restaurants and eateries. Scarborough also celebrates its multicultural heritage through festivals and events, showcasing its deep roots in Caribbean and island culture. A perfect location to expand on the Island flavours of Joey Turks Island Grill.

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Joey Turks 2

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"We anticipate that this location, anchored with neighbouring tenants such as Starbucks and Wal-Mart, will extend the Joey Turk's customer base in a densely populated area that aligns well with the brand's demographics. This presents us with substantial opportunities both in-store and through delivery services.

"With a total of 376 contractually committed retail locations in the pipeline across all emerging brands in the Happy Belly Portfolio, our team is heads down sourcing and continually reviewing real estate locations, combing through franchisee applications, and working hand in hand with our area developers to accelerate the growth of our asset light franchising model.

"Our overarching strategy has always been to focus on the development and growth of emerging brands within the food sector. Anticipating the continued rollout of our franchising initiative, we expect these new franchised locations to contribute to the company's overall revenue and profitability."

About Joey Turks Island Grill

Joey Turks is your flavorful journey through the islands of the Caribbean, where the warmth and soul of every irresistible bite awaits. Our mission is to unlock the potential for widespread appreciation of authentic Island cuisine through a growing chain of island inspired restaurants. Joey Turks offers a tantalizing island-inspired menu, featuring a diverse array of dishes bursting with irresistible flavors. From savory jerk chicken and succulent island beef stew our menu captures the essence of the islands in every bite. Come Taste Paradise!

About Happy Belly Food Group

Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) is a leading consolidator of emerging food brands.

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Happy Belly

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For franchising inquiries please see www.happybellyfg.com/franchise-with-us/ or contact us at hello@happybellyfg.com.

Happy Belly Food Group
Shawn Moniz
Founder, Chief Executive Officer

FOR FURTHER INFORMATION, PLEASE VISIT:

www: www.happybellyfg.com or email hello@happybellyfg.com
If you wish to contact us please call: (604) 737-2303

Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this press release, which has been prepared by management.

Cautionary Note Regarding Forward-Looking Statements

All statements in this press release, other than statements of historical fact, are "forward-looking information" with respect to the Company within the meaning of applicable securities laws. Forward-looking information is frequently characterized by words such as "plan", "expect", "project", "intend", "believe", "anticipate", "estimate" and other similar words, or statements that certain events or conditions "may" or "will" occur and include the future performance of Happy Belly and her subsidiaries. Forward-looking statements are based on the opinions and estimates at the date the statements are made and are subject to a variety of risks and uncertainties and other factors that could cause actual events or results to differ materially from those anticipated in the forward-looking statements. There are uncertainties inherent in forward-looking information, including factors beyond the Company's control. There are no assurances that the business plans for Happy Belly described in this news release will come into effect on the terms or time frame described herein. The Company undertakes no obligation to update forward-looking information if circumstances or management's estimates or opinions should change except as required by law. The reader is cautioned not to place undue reliance on forward-looking statements. For a description of the risks and uncertainties facing the Company and its business and affairs, readers should refer to the Company's Management's Discussion and Analysis and other disclosure filings with Canadian securities regulators, which are posted on www.sedarplus.ca.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/220040

FAQ

Where is the new Joey Turks Island Grill location opened by Happy Belly Food Group (HBFGF)?

The new Joey Turks Island Grill location is opened at 1900 Eglington Avenue East in Scarborough, Ontario.

How many Joey Turks Island Grill locations does Happy Belly Food Group (HBFGF) now have?

Happy Belly Food Group now has two Joey Turks Island Grill locations - one corporate location and this new franchised location in Scarborough.

How many contractually committed retail locations does Happy Belly Food Group (HBFGF) have in its pipeline?

Happy Belly Food Group has a total of 376 contractually committed retail locations in the pipeline across all its emerging brands.

What is the growth strategy of Happy Belly Food Group (HBFGF) for its brands?

Happy Belly Food Group is focusing on an asset-light franchising model to accelerate the growth of its emerging food brands and drive revenue and profitability.

HAPPY BELLY FOOD GRP INC

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