Happy Belly Food Group's Smash Burger Brand Rosie's Burgers Signs 10 Unit Area Development Agreement in Manitoba, Canada
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) has signed a significant area development agreement for 10 new Rosie's Burgers locations in Manitoba, Canada. This expansion brings Rosie's total committed locations to 90 across 8 Canadian provinces, with the company's overall portfolio reaching 501 units under development agreements.
The Manitoba expansion targets key urban centers, particularly Winnipeg, capitalizing on the province's dynamic food scene and diverse customer base. Rosie's Burgers, a boutique QSR restaurant brand, specializes in smash burgers, poutine, onion rings, and milkshakes.
The company currently has multiple locations under simultaneous construction planned for 2025, pursuing both corporate stores and franchise locations. This strategic expansion positions Rosie's to become Canada's first true national smash burger chain, with existing development contracts in Ontario, Alberta, British Columbia, Nova Scotia, New Brunswick, P.E.I., and Newfoundland and Labrador.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) ha firmato un importante accordo di sviluppo territoriale per 10 nuove sedi di Rosie's Burgers in Manitoba, Canada. Questa espansione porta il totale delle sedi impegnate di Rosie's a 90 in 8 province canadesi, con il portafoglio complessivo dell'azienda che raggiunge 501 unità sotto accordi di sviluppo.
L'espansione in Manitoba mira a centri urbani chiave, in particolare Winnipeg, sfruttando la dinamica scena gastronomica della provincia e la sua clientela diversificata. Rosie's Burgers, un marchio di ristorazione QSR boutique, è specializzato in smash burgers, poutine, anelli di cipolla e milkshake.
L'azienda ha attualmente più sedi in costruzione simultanea previste per il 2025, perseguendo sia negozi aziendali che sedi in franchising. Questa espansione strategica posiziona Rosie's per diventare la prima vera catena nazionale di smash burger in Canada, con contratti di sviluppo esistenti in Ontario, Alberta, Columbia Britannica, Nuova Scozia, New Brunswick, P.E.I. e Terranova e Labrador.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) ha firmado un importante acuerdo de desarrollo de área para 10 nuevas ubicaciones de Rosie's Burgers en Manitoba, Canadá. Esta expansión lleva el total de ubicaciones comprometidas de Rosie's a 90 en 8 provincias canadienses, con el portafolio general de la empresa alcanzando 501 unidades bajo acuerdos de desarrollo.
La expansión en Manitoba se centra en centros urbanos clave, particularmente Winnipeg, aprovechando la dinámica escena gastronómica de la provincia y su diversa base de clientes. Rosie's Burgers, una marca de restaurante QSR boutique, se especializa en smash burgers, poutine, aros de cebolla y batidos.
La empresa actualmente tiene múltiples ubicaciones en construcción simultánea previstas para 2025, persiguiendo tanto tiendas corporativas como ubicaciones de franquicia. Esta expansión estratégica posiciona a Rosie's para convertirse en la primera verdadera cadena nacional de smash burgers en Canadá, con contratos de desarrollo existentes en Ontario, Alberta, Columbia Británica, Nueva Escocia, New Brunswick, P.E.I. y Terranova y Labrador.
해피 벨리 푸드 그룹 (CSE: HBFG) (OTCQB: HBFGF)는 캐나다 매니토바에 로지스 버거스의 10개 새로운 매장에 대한 중요한 지역 개발 계약을 체결했습니다. 이 확장은 로지스의 총 약속 매장을 90개로 늘리며, 8개 캐나다 주에 걸쳐 있으며, 회사의 전체 포트폴리오는 개발 계약 하에 501개 유닛에 도달합니다.
매니토바 확장은 주요 도시 중심지, 특히 위니펙을 목표로 하며, 주의 역동적인 음식 문화와 다양한 고객층을 활용하고 있습니다. 로지스 버거스는 스매시 버거, 푸틴, 양파 링, 밀크쉐이크를 전문으로 하는 부티크 QSR 레스토랑 브랜드입니다.
회사는 현재 2025년을 계획으로 다수의 매장을 동시에 건설 중이며, 기업 매장과 프랜차이즈 매장 모두를 추구하고 있습니다. 이 전략적 확장은 로지스가 캐나다 최초의 진정한 전국 스매시 버거 체인이 되는 데 기여하며, 온타리오, 앨버타, 브리티시컬럼비아, 노바스코샤, 뉴브런즈윅, 프린스 에드워드 아일랜드, 뉴펀들랜드와 래브라도에서 기존 개발 계약을 보유하고 있습니다.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) a signé un accord de développement de zone significatif pour 10 nouveaux emplacements de Rosie's Burgers au Manitoba, Canada. Cette expansion porte le total des emplacements engagés de Rosie's à 90 dans 8 provinces canadiennes, avec le portefeuille global de l'entreprise atteignant 501 unités sous accords de développement.
L'expansion au Manitoba cible des centres urbains clés, en particulier Winnipeg, tirant parti de la scène gastronomique dynamique de la province et de sa clientèle diversifiée. Rosie's Burgers, une marque de restaurant QSR boutique, se spécialise dans les smash burgers, la poutine, les rondelles d'oignon et les milkshakes.
L'entreprise a actuellement plusieurs emplacements en construction simultanée prévus pour 2025, poursuivant à la fois des magasins d'entreprise et des emplacements en franchise. Cette expansion stratégique positionne Rosie's pour devenir la première véritable chaîne nationale de smash burgers au Canada, avec des contrats de développement existants en Ontario, Alberta, Colombie-Britannique, Nouvelle-Écosse, Nouveau-Brunswick, Î.-P.-É. et Terre-Neuve-et-Labrador.
Happy Belly Food Group (CSE: HBFG) (OTCQB: HBFGF) hat einen bedeutenden Gebietsentwicklungsvertrag für 10 neue Rosie's Burgers Standorte in Manitoba, Kanada, unterzeichnet. Diese Expansion erhöht die Gesamtzahl der von Rosie's zugesagten Standorte auf 90 in 8 kanadischen Provinzen, wobei das gesamte Portfolio des Unternehmens 501 Einheiten unter Entwicklungsverträgen erreicht.
Die Expansion in Manitoba zielt auf wichtige städtische Zentren, insbesondere Winnipeg, und nutzt die dynamische Gastronomieszene der Provinz sowie die vielfältige Kundenbasis. Rosie's Burgers, eine Boutique-QSR-Restaurantmarke, spezialisiert sich auf Smash Burgers, Poutine, Zwiebelringe und Milchshakes.
Das Unternehmen hat derzeit mehrere Standorte im gleichzeitigen Bau, die für 2025 geplant sind, und verfolgt sowohl Unternehmensfilialen als auch Franchise-Standorte. Diese strategische Expansion positioniert Rosie's als die erste echte nationale Smash-Burger-Kette Kanadas, mit bestehenden Entwicklungsverträgen in Ontario, Alberta, British Columbia, Nova Scotia, New Brunswick, P.E.I. und Neufundland und Labrador.
- Secured 10 new location agreements in Manitoba
- Total portfolio reaches 501 units under development
- Rosie's Burgers expanded to 90 committed locations across 8 provinces
- Pursuing dual growth through corporate stores and franchises
- First-mover advantage in national smash burger chain segment
- None.
Toronto, Ontario--(Newsfile Corp. - March 4, 2025) - Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company"), a leading consolidator of emerging food brands is pleased to announce the signing of an area development agreement that marks a significant milestone in our growth trajectory. As of March 3rd, 2025, Happy Belly has signed a contractual area development agreement for the province of Manitoba that will deliver 10 net new locations of Rosie's Burgers ("Rosie's"), a boutique QSR restaurant brand serving original recipe smash burgers, poutine, onion rings, milkshakes and more. With this addition, our emerging brand portfolio now has 501 units under development agreements, clearly setting the path forward for several years of predictable organic growth for Happy Belly.
Rosie's Burgers
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"Building upon the strong interest in Rosie's from existing provinces under area development contracts such as Ontario, Alberta, British Columbia, Nova Scotia, New Brunswick, P.E.I., and Newfoundland and Labrador, we are thrilled to advance our coast-to-coast footprint once again with the addition of Manitoba to our development list. Rosie's now boasts 90 contractually committed locations across 8 provinces. We are one step closer to seeing Rosie's in every province in Canada, which is our ultimate goal," said Sean Black, Chief Executive Officer of Happy Belly.
"The Rosie's brand continues to expand across Canada, and today's announcement highlights our ability to advance developing territories for our emerging brands. With multiple locations in simultaneous construction, and more on the way for 2025, we are about to realize significant growth thanks to our ability to open corporate stores as well as franchise locations in parallel paths."
Rosie's Burgers
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Manitoba offers a unique blend of urban vibrancy and community spirit, making it an ideal province to expand our smash burger restaurant chain. Winnipeg, its largest city, boasts a dynamic food scene with a diverse customer base eager for fresh, innovative dining options. The province's competitive real estate market enables cost-effective expansion in key urban centers, while a strong sense of local pride supports businesses that bring something new to the table. Residents value quality and authenticity, and a gourmet smash burger chain that combines classic comfort with modern flair is well-poised to capture their interest. Additionally, Manitoba's favorable economic conditions and growing culinary culture create significant opportunities for rapid growth, positioning the chain to become a local favorite across major cities. Ultimately, Manitoba's blend of economic potential, community engagement, and urban energy makes it a strategic choice for Rosie's Burgers.
"It is vital that we stay focused on Canadian development as we continue to grow organically and expand our brand's footprint in our home market. Leveraging our area developer model and our team's extensive expertise in the burger category, we have positioned Rosie's Burgers to lead the market and secure a first-mover advantage as Canada's first true national smash burger chain."
Rosie's Burgers
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"Our overarching strategy has always been to focus on the development and growth of emerging brands within the food sector. Anticipating the continued rollout of our franchising initiative, we expect new locations to contribute to the company's overall revenue and profitability."
We are just getting started
About Rosie's Burgers
Deliciously handcrafted smashed burgers, golden fries, and classic milkshakes. Rosie's is your neighbourhood burger shop serving up nostalgic flavours you know, love, and crave. From our Smashburger's and French fries to strawberry shakes and onion rings-we're all about keeping things simple and perfecting tradition. Because the classics were made classic for a reason, right?
Franchising
For franchising inquiries please see www.happybellyfg.com/franchise-with-us/ or contact us at hello@happybellyfg.com.
About Happy Belly Food Group
Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company") is a leading consolidator of emerging food brands.
Happy Belly Food Group
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Sean Black
Chief Executive Officer
Shawn Moniz
Chief Operating Officer
FOR FURTHER INFORMATION, PLEASE VISIT:
www: www.happybellyfg.com or email hello@happybellyfg.com
If you wish to contact us please call: (604) 737-2303
Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this press release, which has been prepared by management.
Cautionary Note Regarding Forward-Looking Statements
All statements in this press release, other than statements of historical fact, are "forward-looking information" with respect to the Company within the meaning of applicable securities laws. Forward-Looking information is frequently characterized by words such as "plan", "expect", "project", "intend", "believe", "anticipate", "estimate" and other similar words, or statements that certain events or conditions "may" or "will" occur and include the future performance of Happy Belly and her subsidiaries. Forward-Looking statements are based on the opinions and estimates at the date the statements are made and are subject to a variety of risks and uncertainties and other factors that could cause actual events or results to differ materially from those anticipated in the forward-looking statements. There are uncertainties inherent in forward-looking information, including factors beyond the Company's control. There are no assurances that the business plans for Happy Belly described in this news release will come into effect on the terms or time frame described herein. The Company undertakes no obligation to update forward-looking information if circumstances or management's estimates or opinions should change except as required by law. The reader is cautioned not to place undue reliance on forward-looking statements. For a description of the risks and uncertainties facing the Company and its business and affairs, readers should refer to the Company's Management's Discussion and Analysis and other disclosure filings with Canadian securities regulators, which are posted on www.sedarplus.ca.
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/243231
FAQ
How many new Rosie's Burgers locations will open in Manitoba under the HBFGF development agreement?
What is the total number of committed Rosie's Burgers locations across Canada as of March 2025?
How many total units does Happy Belly Food Group (HBFGF) have under development agreements?
In which Canadian provinces does Rosie's Burgers have development contracts as of March 2025?
