A Story of Resilience and Community Empowerment: Meet Carter’s BBQ
GoDaddy's Made in America documentary series features Carter's BBQ, a Cleveland-based business that exemplifies American entrepreneurship. Founded by Darren and Theresa Carter, the barbecue joint is part of GoDaddy's Empower initiative, which partners with the Economic & Community Development Institute (ECDI) to support Ohio's entrepreneurs. Venture Forward research reveals over 490,000 active microbusinesses in Ohio, with 58% of US entrepreneurs reporting low stress levels.
The Carters transitioned from steel mill work to barbecue, driven by passion and community impact. They're also foster parents, using their business to demonstrate success and build generational wealth. The Empower by GoDaddy program provided important digital training, enhancing Carter's BBQ's online presence and enabling e-commerce for their products. The documentary highlights the Carters' community involvement, including fundraising events for foster youth.
La serie documentaristica Made in America di GoDaddy presenta Carter's BBQ, un'attività con sede a Cleveland che esemplifica l'imprenditorialità americana. Fondata da Darren e Theresa Carter, la rosticceria fa parte dell'iniziativa Empower di GoDaddy, che collabora con l'Istituto per lo Sviluppo Economico e Comunitario (ECDI) per supportare gli imprenditori dell'Ohio. La ricerca Venture Forward rivela oltre 490.000 microimprese attive in Ohio, con il 58% degli imprenditori statunitensi che segnalano bassi livelli di stress.
I Carter hanno fatto la transizione dal lavoro in acciaieria al barbecue, spinti dalla passione e dall'impatto sulla comunità. Sono anche genitori affidatari, utilizzando la loro attività per dimostrare il successo e costruire ricchezze generazionali. Il programma Empower by GoDaddy ha fornito una formazione digitale importante, migliorando la presenza online di Carter's BBQ e abilitando il commercio elettronico per i loro prodotti. Il documentario mette in evidenza il coinvolgimento della famiglia Carter nella comunità, inclusi eventi di raccolta fondi per i giovani affidati.
La serie documental Made in America de GoDaddy presenta Carter's BBQ, un negocio con sede en Cleveland que ejemplifica el emprendimiento americano. Fundado por Darren y Theresa Carter, el local de barbacoa es parte de la iniciativa Empower de GoDaddy, que se asocia con el Instituto de Desarrollo Económico y Comunitario (ECDI) para apoyar a los emprendedores de Ohio. La investigación Venture Forward revela más de 490,000 microempresas activas en Ohio, con el 58% de los emprendedores estadounidenses informando niveles bajos de estrés.
Los Carter hicieron la transición del trabajo en una acería a la barbacoa, impulsados por la pasión y el impacto en la comunidad. También son padres de crianza, usando su negocio para demostrar el éxito y construir riqueza generacional. El programa Empower by GoDaddy proporcionó una formación digital importante, mejorando la presencia en línea de Carter's BBQ y permitiendo el comercio electrónico de sus productos. El documental destaca la participación comunitaria de los Carter, incluidos eventos de recaudación de fondos para jóvenes de crianza.
GoDaddy의 Made in America 다큐멘터리 시리즈는 미국 기업가 정신을 exemplifies 하는 클리블랜드 소재의 Carter's BBQ를 특징으로 합니다. Darren과 Theresa Carter가 설립한 이 바베큐 가게는 GoDaddy의 Empower 이니셔티브의 일환으로, 경제 및 지역개발 연구소(ECDI)와 협력하여 오하이오의 기업가를 지원합니다. Venture Forward 연구에 따르면 오하이오에는 490,000개 이상의 활성 마이크로 비즈니스가 있으며, 미국 기업가의 58%가 낮은 스트레스 수준을 보고합니다.
Carter 가족은 열정과 지역 사회에 대한 영향을 통해 제강소에서 바베큐로 전환했습니다. 그들은 또한 위탁 부모로서 이 사업을 통해 성공을 보여주고 세대 간 부를 구축하고 있습니다. Empower by GoDaddy 프로그램은 중요한 디지털 교육을 제공하여 Carter's BBQ의 온라인 존재감을 강화하고 제품의 전자상거래를 가능하게 했습니다. 이 다큐멘터리는 카터 가족의 지역 사회 참여, 특히 위탁 청소년을 위한 기금 마련 행사 등을 강조합니다.
La série documentaire Made in America de GoDaddy présente Carter's BBQ, une entreprise basée à Cleveland qui incarne l'entrepreneuriat américain. Fondée par Darren et Theresa Carter, le restaurant de barbecue fait partie de l'initiative Empower de GoDaddy, qui s'associe à l'Institut de Développement Économique et Communautaire (ECDI) pour soutenir les entrepreneurs de l'Ohio. La recherche Venture Forward révèle plus de 490 000 microentreprises actives dans l'Ohio, avec 58% des entrepreneurs américains signalant des niveaux de stress faibles.
Les Carter ont effectué une transition du travail dans l'industrie sidérurgique au barbecue, motivés par leur passion et leur impact sur la communauté. Ils sont également parents d'accueil, utilisant leur entreprise pour démontrer le succès et bâtir une richesse générationnelle. Le programme Empower by GoDaddy a fourni une formation digitale importante, améliorant la présence en ligne de Carter's BBQ et facilitant le e-commerce de leurs produits. Le documentaire souligne l'implication de la famille Carter dans la communauté, notamment à travers des événements de collecte de fonds pour les jeunes placés.
Die Dokumentarserie Made in America von GoDaddy zeigt Carter's BBQ, ein in Cleveland ansässiges Unternehmen, das amerikanisches Unternehmertum verkörpert. Gegründet von Darren und Theresa Carter, ist das BBQ-Restaurant Teil der Empower-Initiative von GoDaddy, die mit dem Economic & Community Development Institute (ECDI) zusammenarbeitet, um Unternehmer in Ohio zu unterstützen. Die Venture Forward-Forschung zeigt, dass es in Ohio über 490.000 aktive Mikrounternehmen gibt, wobei 58% der US-Unternehmer niedrige Stresslevels berichten.
Die Carters wechselten von der Stahlindustrie zur Barbecue-Küche, getrieben von Leidenschaft und dem Wunsch, der Gemeinschaft zu helfen. Sie sind auch Pflegeeltern und verwenden ihr Geschäft, um Erfolg zu demonstrieren und generationenübergreich Reichtum aufzubauen. Das Programm Empower by GoDaddy bot wichtige digitale Schulungen an, die die Online-Präsenz von Carter's BBQ verbesserten und E-Commerce für ihre Produkte ermöglichten. Die Dokumentation hebt das Engagement der Carters in der Gemeinschaft hervor, einschließlich Fundraising-Veranstaltungen für Pflegejugendliche.
- GoDaddy's Empower initiative supports small businesses like Carter's BBQ through partnerships and digital training
- Carter's BBQ expanded their business by selling seasonings and sauces online after participating in the Empower by GoDaddy program
- The documentary series provides visibility and potential marketing opportunities for featured businesses
- None.
NORTHAMPTON, MA / ACCESSWIRE / October 3, 2024 / GoDaddy
Originally published on GoDaddy Resource Library
Located in the heart of Cleveland, Ohio, Carter's BBQ stands as a symbol of American grit and the enduring spirit of small businesses. Featured in GoDaddy's Made in America documentary series, the journey of Darren W. Carter and his wife Theresa Carter, the founders of Carter's BBQ, embodies the values of inclusivity and opportunity that GoDaddy champions through its mission.
Made in America: Ohio highlights the transformative efforts of the Economic & Community Development Institute (ECDI), a key partner in GoDaddy's social impact initiative, Empower by GoDaddy.
Ohio, a region rich in diversity, spans the bustling industrial landscape of Cleveland to the serene vistas of rural Appalachia. According to GoDaddy Venture Forward research, there are over 490,000 active microbusinesses in Ohio, making it a hub of entrepreneurial activity.
Together, ECDI and Empower by GoDaddy provide essential education, mentorship and networking opportunities to entrepreneurs across Ohio, fostering growth and innovation in communities that have historically faced economic challenges.
The story of Carter's BBQ began as a passion project, rooted in a love for authentic barbecue and a desire to bring people together through great food.
According to GoDaddy's Venture Forward research,
Darren's transition from working at a steel mill to becoming a barbecue pitmaster was unconventional but crucial for his emotional and physical wellbeing. With unwavering support from Theresa, Darrentook a leap of faith, which led to the creation of Carter's BBQ, a venture rooted in his love for barbecue and his desire to recreate the family traditions he cherished from his childhood.
Beyond barbecue, Darren and Theresa are foster and adoptive parents, providing love and care for the children in their lives. They identify their business as an important way to show their kids they can make it in the world and build generational wealth. The Carter's often participate in fundraising and community events, and even hosted a Father's Day barbecue - featured in the latest Made in America season - that raised over
Participation in the Empower by GoDaddy program was a turning point for Carter's BBQ.
The digital training and tools provided through the Empower by GoDaddy program helped enhance their online presence and refine their marketing strategies, ultimately elevating Carter's BBQ to the next level. Now, the Carters can sell their seasonings and sauces through the website, connecting Carter's BBQ with a broader audience.
The collaboration with ECDI and GoDaddy not only provided technical skills but also instilled confidence and strategic vision, essential components for sustainable growth in today's digital landscape. Darren's commitment to his craft and community is evident in his efforts to give back through initiatives like the "Unknowns Black Pitmasters" community group and podcast.
As Carter's BBQ continues to thrive, it serves as an inspiration to other small business owners navigating their own paths.
Watch the inspiring story of Carter's BBQ and explore more episodes of Made in America, now streaming on YouTube.
Empower by GoDaddy Spotlight Series:By partnering with diverse local nonprofits and community organizations around the world, Empower by GoDaddy aims to reach those who haven't otherwise had access by offering skills training, resources, and mentoring to help accelerate their business journeys. This article is part of the Empower by GoDaddy spotlight series that shines a light on the individuals who make this unique initiative possible.
View additional multimedia and more ESG storytelling from GoDaddy on 3blmedia.com.
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SOURCE: GoDaddy
View the original press release on accesswire.com
FAQ
What is the Made in America documentary series by GoDaddy (GDDY) featuring?
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How did the Empower by GoDaddy program help Carter's BBQ?
