Sprinklr Named ‘Exemplary Vendor’ in 2023 Customer Experience Management Value Index by Ventana Research

Rhea-AI Summary

Sprinklr (NYSE: CXM) has been recognized as an ‘Exemplary Vendor’ in the Ventana Research 2023 Customer Experience Management Value Index, ranking first in the Validation category. The report highlights Sprinklr’s AI-powered Unified-CXM platform for its effectiveness in breaking down operational silos and maximizing long-term product value for clients. It emphasizes that through 2026, CX application suites on a common platform will be crucial for optimizing engagement. The company stands out among 22 evaluated vendors, reinforcing its leadership in customer experience management.

Positive

• Ranked first in the Validation category of the Ventana Research 2023 CXM Value Index.
• Recognized for the breadth of its AI-powered Unified-CXM platform and its ability to optimize customer experiences.
• Included among the top three vendors overall in Customer Experience categories.

Negative

• None.

Ranked first out of 22 vendors in the Validation category for helping Sprinklr clients understand and maximize long-term product value.

Sprinklr’s Unified-CXM platform recognized for breadth and ability to break down operational silos so that organizations can optimize customer experiences.

NEW YORK--(BUSINESS WIRE)-- Sprinklr (NYSE: CXM), the unified customer experience management (Unified-CXM) platform for modern enterprises, today announced that it has been named an ‘Exemplary Vendor’ in the inaugural Ventana Research 2023 Customer Experience Management Value Index. Sprinklr is recognized for providing an AI-powered unified enterprise software platform that breaks down operational silos for CXM, and is ranked first for its commitment to helping clients understand and maximize long-term product value.

Confirming the value of Sprinklr’s unified approach to customer experience management, the report states: “Through 2026, the establishment of CX application suites on a common platform will become the focal point of the drive to optimize customer and organization engagement.”

The report assesses 22 vendors to evaluate how well they address buyers’ requirements for CXM software based on seven key categories: usability, manageability, reliability, capability, adaptability, vendor validation, and total cost of ownership/return on investment.

Sprinklr is one of the top three vendors overall in the Customer Experience categories and is ranked first in the Validation category.

According to the report, “The vendors that rank the highest overall in the aggregated and weighted Customer Experience Categories are Value Index Leaders Adobe, Salesforce and Sprinklr…Sprinklr has built a platform for AI and workflow automation with domain-specific applications for Care, Research, Social Engagement and Marketing/Advertising integrated throughout…its leadership in Validation sources from roadmap transparency and clarity, and a documented commitment to customer support before and during the sales and onboarding process.”

Comments on the News:

“Congratulations to Sprinklr on being an Exemplary vendor in Ventana Research’s CXM Value Index,” said Keith Dawson, Research Director for Customer Experience, Ventana Research. “Sprinklr’s work blending marketing processes with service and social engagement illustrate the strategic importance of making CX an organization-wide effort.”

“The ability to deliver human experiences for every customer, on any channel, is the single most strategic investment for the modern enterprise. We understood this from the beginning, and took the time to create a unified platform that is defining and leading the unified customer experience management category,” said Ragy Thomas, Founder & CEO, Sprinklr. “Ventana’s research validates our unified approach to CXM, and highlights our commitment to delivering an unparalleled level of customer support. As we head into 2023, we want companies in every industry to know that you have a partner and platform in Sprinklr that was purpose-built to solve the CXM challenges of today and exceed the customer expectations of tomorrow.”

Additional Resources:

• View the full Ventana Research 2023 Customer Experience Management Value Index.
• Request a Sprinklr demo or start a free trial.

About Sprinklr

Sprinklr is a leading enterprise software company for all customer-facing functions. With advanced AI, Sprinklr's unified customer experience management (Unified-CXM) platform helps companies deliver human experiences to every customer, every time, across any modern channel. Headquartered in New York City with employees around the world, Sprinklr works with more than 1,000 of the world’s most valuable enterprises — global brands like Microsoft, P&G, Samsung and more than 50% of the Fortune 100.

View source version on businesswire.com: https://www.businesswire.com/news/home/20221222005314/en/

Press:

Austin DeArman

pr@sprinklr.com

Source: Sprinklr

FAQ

What recognition did Sprinklr (CXM) receive in the Ventana Research report?

Sprinklr was named an ‘Exemplary Vendor’ and ranked first in the Validation category in the Ventana Research 2023 Customer Experience Management Value Index.

What is the significance of the Ventana Research 2023 CXM Value Index for Sprinklr (CXM)?

The index assesses how well vendors meet customer needs in CXM software, highlighting Sprinklr's strength in product value and operational efficiency.

How does Sprinklr (CXM) optimize customer experiences according to the report?

Sprinklr's Unified-CXM platform is designed to break down operational silos, enabling organizations to enhance customer interactions across various channels.

What does the Ventana Research report predict for CX application suites by 2026?

The report states that establishing CX application suites on a common platform will be crucial for optimizing customer and organizational engagement by 2026.