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Sprinklr Expands Research and Development Center in Singapore
Rhea-AI Impact
(Neutral)
Rhea-AI Sentiment
(Neutral)
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Rhea-AI Summary
Sprinklr (NYSE: CXM) is set to expand its operations in Singapore by increasing its R&D center workforce from 25 to 100 professionals by 2025, backed by the Singapore Economic Development Board. This move aims to enhance Sprinklr's status as a leading Unified-CXM provider for major brands in the region, leveraging the growing demand for technology solutions. The company recognizes Singapore’s innovative environment and competitive talent pool as crucial for developing AI technologies to improve customer experiences.
Positive
Sprinklr will quadruple the size of its R&D center in Singapore, increasing staff from 25 to 100 by 2025.
The expansion is supported by the Singapore Economic Development Board, indicating strong governmental backing.
Sprinklr strengthens its role as a leading Unified-CXM provider in Singapore and Asia Pacific.
Negative
None.
The company will add more than 70 skilled professionals by 2025 to its Asia Pacific Headquarters
Leading companies in Singapore – including Changi Airport Group, StarHub, and Standard Chartered Singapore – are improving digital customer experiences with Sprinklr
NEW YORK--(BUSINESS WIRE)--
Sprinklr (NYSE: CXM), the unified customer experience management (Unified-CXM) platform for modern enterprises, announced today that the company will expand operations in Singapore. Supported by the Singapore Economic Development Board (EDB), Sprinklr plans to more than quadruple the size of the company’s Research and Development (R&D) Center to up to roughly 100 skilled professionals over the next 36 months.
By expanding its Singapore R&D center, Sprinklr will continue to strengthen the company's position as the leading Unified-CXM provider, supporting brands in Singapore and Asia Pacific such as Standard Chartered Singapore, StarHub, and Changi Airport Group.
“Sprinklr's R&D center expansion comes amid a broader demand for technology solutions and digital adoption across Asia. Singapore's culture of innovation and globally competitive talent pool makes it well-placed to drive AI technology research to develop solutions for customers worldwide. We look forward to Sprinklr's new technologies that will enrich our digital ecosystem,” said Chan Ih-Ming, Executive Director and Head, Digital Industry Singapore (DISG).
Researchers in Singapore will be at the forefront of evolving Sprinklr’s sophisticated AI technology that enables the largest brands in the world to manage customer experiences across 30+ digital channels and more than 170 languages.
“The shift to digital is inevitable. Consumers do everything on their mobile phones,” says Aalishaan Zaidi, Global Head, Personal Banking, Standard Chartered. “Sprinklr’s Unified-CXM platform helps us serve customers through their channels of choice, be it a chatbot, social platform, or messaging app, like WeChat or WhatsApp. We think omni-channel CX, coupled with AI and analytics, is the only way forward.”
“Sprinklr selected Singapore as the company’s Asia Pacific Headquarters in recognition of its position as a regional hub for technology, innovation, and business,” said Sprinklr Founder and CEO, Ragy Thomas. “Singapore provides Sprinklr access to an exceptional talent pool and serves as a gateway as we scale our business across the region.”
The company has already started recruiting and investing in engineers in the Singapore office to support Sprinklr operations and strategic growth across the globe.
Sprinklr is a leading enterprise software company for all customer-facing functions. With advanced AI, Sprinklr's unified customer experience management (Unified-CXM) platform helps companies deliver human experiences to every customer, every time, across any modern channel. Headquartered in New York City with employees around the world, Sprinklr works with more than 1,000 of the world’s most valuable enterprises — global brands like Microsoft, P&G, Samsung and more than 50% of the Fortune 100.
What is Sprinklr planning for its R&D center in Singapore?
Sprinklr plans to expand its R&D center in Singapore, increasing its workforce from 25 to approximately 100 skilled professionals by 2025.
How is Sprinklr expanding its operations in Asia Pacific?
Sprinklr is expanding operations by enhancing its R&D capabilities in Singapore, supported by the Singapore Economic Development Board.
What impact will Sprinklr's expansion have on its customer experience platforms?
The expansion is expected to improve Sprinklr's capabilities in providing advanced Unified-CXM solutions, enhancing customer experiences for major brands.
Which companies are benefiting from Sprinklr's Unified-CXM platform?
Companies like Standard Chartered Singapore, StarHub, and Changi Airport Group are using Sprinklr's Unified-CXM platform to enhance their digital customer experiences.
What is the significance of Sprinklr’s headquarters in Singapore?
Singapore serves as the Asia Pacific headquarters for Sprinklr, recognized for its technology and innovation, providing access to a competitive talent pool.
