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Bridgeline Digital Inc. (NASDAQ: BLIN) is a marketing technology company renowned for its innovative solutions that transform how brands engage with their customers. Bridgeline offers a comprehensive suite of products that help businesses boost online revenue by driving more traffic to their websites, converting visitors into purchasers, and increasing average order value. The company specializes in enhancing the performance of critical digital experiences such as websites, intranets, and online stores.
The company's flagship product suite, Bridgeline Unbound, integrates web content management, eCommerce, eMarketing, social media management, and web analytics, empowering businesses to maximize revenue, improve customer loyalty, enhance employee knowledge, and reduce operational costs. Bridgeline’s platform supports thousands of customers, ranging from small and medium-sized enterprises to Fortune 1000 companies.
Recent achievements include the deployment of AI-powered solutions like HawkSearch Smart Search, which enhances B2B eCommerce by providing personalized search experiences that drive faster conversions and higher sales. Notable partnerships include collaborations with companies such as Voltus GmbH and other significant clients in the electrical distribution industry.
Bridgeline Digital generates revenue through various channels including digital engagement services, subscription models, perpetual licenses, maintenance, and hosting. The majority of its revenue is derived from the United States.
With a commitment to continuous innovation, Bridgeline recently launched the HawkSearch "Athena" update, which introduces GenAI capabilities like “Smart Responses” to transform customer interactions, ensuring a more engaging and efficient user experience. This powerful AI-driven feature engages users with interactive, conversational dialogues based on search queries, thereby enhancing engagement and driving revenue growth.
As a global leader in AI-powered marketing technology, Bridgeline remains dedicated to helping companies grow their online revenue by increasing traffic, improving conversion rates, and maximizing order values, thereby ensuring a comprehensive and rewarding digital experience for all their clients.
Bridgeline Digital (NASDAQ:BLIN) announced that a major scientific equipment provider has implemented HawkSearch, their AI-driven search and merchandising solution. The integration aims to enhance product discovery and site search functionality through advanced features like dynamic auto-complete and personalized recommendations.
The implementation allows customers to find products more efficiently, with the search system providing instant relevant suggestions as users type. For instance, when searching for 'centrifuge tubes,' the system automatically suggests specific variations like '15mL centrifuge tubes' or 'sterile centrifuge tubes,' creating a more streamlined shopping experience.
Bridgeline Digital (NASDAQ:BLIN) announced Q1 FY2025 financial results with total revenue of $3.8 million, maintaining the same level as the previous year. The company secured $2.7 million in new contracts and added $800,000 in Annual Recurring Revenue through 28 new subscription contracts.
Subscription and licenses revenue was $3.0 million, representing 80% of total revenue, showing a slight 1% decrease from the prior year. Services revenue increased 11% to $0.7 million. The company reported a gross margin of 67% and an operating loss of $0.5 million.
Core product Net Revenue Retention reached 107%. The company expanded its AI capabilities with innovations including Smart Search, Smart Response, and Agentic-AI features. Notable partnerships were established with Salesforce, OroCommerce, and other platforms to enhance market presence.
Bridgeline Digital (NASDAQ:BLIN), an AI-powered marketing technology company, has scheduled the release of its first quarter fiscal 2025 financial results after market close on Thursday, February 13, 2025. The company will host a conference call at 4:30 p.m. ET on the same day, featuring CEO Ari Kahn and CFO Thomas Windhausen to discuss the results. Interested participants can register in advance for the earnings call through the provided webcast link, after which they will receive dial-in numbers and a unique PIN for access.
Bridgeline Digital (NASDAQ:BLIN) announced that a major plumbing industry supplier has implemented HawkSearch to enhance its online search experience. The AI-powered search solution features dynamic auto-complete, fine-grained relevancy tuning, and intelligent product recommendations to improve customer experience and drive conversions.
The implementation enables customers to find products more efficiently, even when search queries differ from catalog descriptions. For instance, searching for '½-inch PEX pipe' will show results for '0.5-inch cross-linked polyethylene tubing', demonstrating the system's ability to understand various search terminologies and match them with relevant products.
Bridgeline Digital (NASDAQ:BLIN) announced that a leading JanSan industry provider has implemented HawkSearch to enhance product discovery on its Optimizely-powered eCommerce site. The implementation features dynamic auto-complete, fine-grain relevancy tuning, personalized product recommendations, promotional tools, and merchandising capabilities.
A key feature is the Unit of Measure Conversion, which ensures search queries return accurate results regardless of unit format. For example, searches for '1-gallon disinfectant' will show relevant results whether products are listed in gallons, liters, or ounces, standardizing measurements across the catalog and streamlining product discovery.
Bridgeline Digital (NASDAQ:BLIN) announced that a global manufacturer of life safety equipment and training for first responders has implemented HawkSearch to enhance their digital customer experience. The manufacturer, using Salesforce Commerce Cloud, is leveraging HawkSearch's advanced search and merchandising capabilities to improve product discovery across their catalog.
The implementation includes tools for product promotion, out-of-stock management, and search result optimization. The platform's Instant Engage feature showcases trending items during search interactions, while enhanced product category landing pages deliver relevant results. These improvements are designed to boost website performance, increase traffic, and drive higher conversion rates.
Bridgeline Digital (NASDAQ:BLIN) has announced that a leading industrial equipment supplier specializing in particle size analysis and sample dividing equipment has implemented HawkSearch to enhance their digital customer experience. The implementation utilized HawkSearch's Rapid UI, a front-end solution designed to accelerate deployment and deliver faster ROI through pre-built configurations and an intuitive interface.
The solution aims to transform product discovery on the supplier's eCommerce platform, promising increased engagement, higher conversion rates, and accelerated revenue growth. The implementation demonstrates HawkSearch's capability to provide specialized search solutions for industrial businesses.
Bridgeline Digital (NASDAQ:BLIN) has launched Unified Search in its Hermes release for the HawkSearch platform, integrating AI-powered Concept and Image Search with Keyword Search. The new feature aims to enhance product discovery and improve customer experience through more relevant, content-driven results.
The Hermes release includes several key innovations:
- Unified Search combining multiple search methods
- New Preview interface with real-time merchandising rule previews
- Keyword Performance Notifications with automated email alerts
- Enhanced Measurement Conversion capabilities
The platform demonstrates practical applications in B2B scenarios, such as industrial tools searching, where users can search using traditional keywords, visual descriptions, or conceptual needs. According to John Murcott, EVP of Product & Strategy, this integration of AI-powered tools with precise search functionality delivers enhanced performance and efficiency for businesses.
Bridgeline Digital (NASDAQ:BLIN) has announced a strategic partnership with OroCommerce, a leading B2B commerce platform, to integrate HawkSearch AI technology for enhanced customer engagement and sales in the B2B eCommerce sector. The collaboration focuses on delivering industry-specific search and merchandising experiences for manufacturers and distributors.
The partnership leverages OroCommerce's expertise in manufacturing and distribution, recognized by Gartner and IDC, alongside HawkSearch's AI-powered search and personalization capabilities. The integration aims to provide tailored content, improve engagement, and maximize ROI for both B2B and B2C merchants. The alliance builds on existing successful implementations, making HawkSearch's AI-powered search capabilities more accessible to current and future customers.
HawkSearch, a Bridgeline Digital company, announced that a leading plumbing supplier has selected its Smart Search solution to enhance their product discovery experience. The implementation includes two key features: Visual Search, allowing customers to upload images to find exact product matches (like finding replacement pipe fittings through photos), and Concept Search, enabling users to search using broad descriptions without requiring exact product names.
The solution aims to streamline the product discovery process and create a more efficient shopping experience in the plumbing industry. According to Bridgeline Digital CEO Ari Kahn, Smart Search will help drive customer satisfaction and business growth for the plumbing supplier while reinforcing HawkSearch's position in AI-powered search solutions for specialized industries.
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