Industrial Distributor Launches HawkSearch to Power Advanced B2B Product Discovery
Bridgeline Digital (NASDAQ:BLIN) has announced the successful implementation of its HawkSearch solution for a leading industrial distributor through the Optimizely X-Connect connector. The integration enhances the distributor's product discovery capabilities across thousands of SKUs on their Optimizely-powered website.
The distributor, established in the mid-1800s, serves multiple industries including manufacturing, construction, metalworking, and safety. The new search functionality allows customers to search by part number, product category, or specific attributes, creating a more intuitive and faster search experience.
According to Ari Kahn, CEO of Bridgeline, this implementation demonstrates how technology can transform complex B2B search challenges into a streamlined user experience.
Bridgeline Digital (NASDAQ:BLIN) ha annunciato il successo nell'implementazione della sua soluzione HawkSearch per un importante distributore industriale tramite il connettore Optimizely X-Connect. L'integrazione migliora le capacità di ricerca dei prodotti del distributore su migliaia di SKU presenti nel loro sito web basato su Optimizely.
Il distributore, fondato a metà del 1800, serve diversi settori tra cui manifatturiero, costruzioni, lavorazione dei metalli e sicurezza. La nuova funzionalità di ricerca consente ai clienti di cercare per numero di pezzo, categoria di prodotto o attributi specifici, offrendo un'esperienza di ricerca più intuitiva e veloce.
Secondo Ari Kahn, CEO di Bridgeline, questa implementazione dimostra come la tecnologia possa trasformare le complesse sfide di ricerca B2B in un'esperienza utente semplificata.
Bridgeline Digital (NASDAQ:BLIN) ha anunciado la exitosa implementación de su solución HawkSearch para un importante distribuidor industrial mediante el conector Optimizely X-Connect. La integración mejora las capacidades de búsqueda de productos del distribuidor en miles de SKU en su sitio web potenciado por Optimizely.
El distribuidor, fundado a mediados del siglo XIX, atiende a múltiples industrias, incluyendo manufactura, construcción, metalurgia y seguridad. La nueva función de búsqueda permite a los clientes buscar por número de pieza, categoría de producto o atributos específicos, creando una experiencia de búsqueda más intuitiva y rápida.
Según Ari Kahn, CEO de Bridgeline, esta implementación demuestra cómo la tecnología puede transformar los complejos desafíos de búsqueda B2B en una experiencia de usuario simplificada.
Bridgeline Digital (NASDAQ:BLIN)은 Optimizely X-Connect 커넥터를 통해 선도적인 산업 유통업체에 자사의 HawkSearch 솔루션을 성공적으로 도입했다고 발표했습니다. 이 통합은 Optimizely 기반 웹사이트에서 수천 개의 SKU에 걸친 유통업체의 제품 검색 기능을 향상시킵니다.
이 유통업체는 1800년대 중반에 설립되었으며, 제조, 건설, 금속 가공, 안전 등 여러 산업에 서비스를 제공합니다. 새로운 검색 기능은 고객이 부품 번호, 제품 카테고리 또는 특정 속성으로 검색할 수 있게 하여 보다 직관적이고 빠른 검색 경험을 제공합니다.
Bridgeline의 CEO인 Ari Kahn에 따르면, 이번 도입은 복잡한 B2B 검색 문제를 간소화된 사용자 경험으로 전환할 수 있음을 보여줍니다.
Bridgeline Digital (NASDAQ:BLIN) a annoncé la mise en œuvre réussie de sa solution HawkSearch pour un distributeur industriel majeur via le connecteur Optimizely X-Connect. Cette intégration améliore les capacités de découverte de produits du distributeur sur des milliers de références sur leur site web propulsé par Optimizely.
Le distributeur, fondé au milieu des années 1800, dessert plusieurs industries, notamment la fabrication, la construction, la métallurgie et la sécurité. La nouvelle fonctionnalité de recherche permet aux clients de rechercher par numéro de pièce, catégorie de produit ou attributs spécifiques, offrant une expérience de recherche plus intuitive et rapide.
Selon Ari Kahn, PDG de Bridgeline, cette mise en œuvre démontre comment la technologie peut transformer des défis complexes de recherche B2B en une expérience utilisateur simplifiée.
Bridgeline Digital (NASDAQ:BLIN) hat die erfolgreiche Implementierung seiner HawkSearch-Lösung für einen führenden Industriehändler über den Optimizely X-Connect Connector bekannt gegeben. Die Integration verbessert die Produktentdeckungsfähigkeiten des Händlers über Tausende von SKUs auf seiner Optimizely-basierten Website.
Der Händler, der Mitte des 19. Jahrhunderts gegründet wurde, bedient mehrere Branchen, darunter Fertigung, Bau, Metallverarbeitung und Sicherheit. Die neue Suchfunktion ermöglicht es Kunden, nach Teilenummer, Produktkategorie oder spezifischen Attributen zu suchen, und schafft so ein intuitiveres und schnelleres Sucherlebnis.
Nach Angaben von Ari Kahn, CEO von Bridgeline, zeigt diese Implementierung, wie Technologie komplexe B2B-Suchprobleme in ein schlankes Benutzererlebnis verwandeln kann.
- Strategic partnership with established industrial distributor expands market presence
- Successful integration with Optimizely platform demonstrates technical compatibility
- Enhancement of B2B search capabilities could drive increased sales conversion
- None.
Optimizely X-Connect Integration Delivers Faster, Smarter Search Across Thousands of SKUs
WOBURN, MASSACHUSETTS / ACCESS Newswire / April 24, 2025 / Bridgeline Digital, Inc. (NASDAQ:BLIN), a leader in AI-driven marketing technology, announced the successful launch of HawkSearch for a leading industrial distributor through the Optimizely X-Connect connector.
By integrating HawkSearch with its Optimizely-powered website, the distributor now delivers a faster, more intuitive search experience that helps users discover relevant products across thousands of SKUs. The intelligent search solution allows customers to search by part number, product category, or specific attributes-streamlining navigation and accelerating the path to purchase.
Established in the mid-1800s, the distributor has grown into a trusted supplier for multiple industries including manufacturing, construction, metalworking, and safety. This implementation of HawkSearch reaffirms the distributor's commitment to delivering exceptional customer service as they continue to evolve their digital presence to meet the expectations of today's B2B buyers.
"This launch showcases how the right technology and integration can transform complex B2B search challenges into a streamlined user experience," said Ari Kahn, CEO of Bridgeline. "We're proud to support this distributor's continued growth with HawkSearch."
About Bridgeline
Bridgeline helps companies grow online revenue by increasing traffic, conversion rates, and average order value. To learn more, visit www.bridgeline.com.
Contact:
Danielle Colvin
SVP of Marketing
Bridgeline Digital
press@bridgeline.com
SOURCE: Bridgeline Digital
View the original press release on ACCESS Newswire
FAQ
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