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Zebra Technologies Corporation Stock Price, News & Analysis

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Welcome to our dedicated page for Zebra Technologies Corporation news (Ticker: ZBRA), a resource for investors and traders seeking the latest updates and insights on Zebra Technologies Corporation stock.

Zebra Technologies Corporation (NASDAQ: ZBRA) delivers innovative tracking solutions that digitize enterprise operations across retail, logistics, and healthcare. This news hub provides investors and professionals with direct access to official announcements and market developments shaping the future of asset visibility technology.

Discover timely updates on product innovations, strategic partnerships, and financial performance. Our curated collection includes press releases detailing Zebra's advancements in barcode systems, mobile computing, and IoT-enabled workflow solutions – all essential for understanding the company's impact on real-time data capture markets.

Key resources include regulatory filings, executive commentary, and analyses of Zebra's role in enabling supply chain digital transformation. Bookmark this page to monitor how ZBRA's technology stack addresses evolving demands in inventory intelligence and operational visibility.

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Zebra Technologies (NASDAQ: ZBRA) and Salesforce announced a strategic collaboration unveiling Retail Cloud POS on Android at Dreamforce on October 14, 2025. The joint solution pairs Zebra’s Android TC5 and EM45 mobile computers with Salesforce’s cloud POS to streamline store operations, empower frontline associates, and improve customer engagement.

Key measurable items include a Zebra/Oxford Economics study reporting a 21% improvement in customer satisfaction and up to 1.8 percentage-point increases in revenue and profitability from better inventory workflows. Zebra’s recent Elo acquisition is cited as expanding its device portfolio for future co-developed solutions.

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Zebra Technologies (NASDAQ: ZBRA) announced that ODW Logistics has adopted Zebra Symmetry Fulfillment to optimize e-commerce fulfillment. ODW expects a 42% improvement in pick rates through a shift from pick-to-tote to a pick-to-shipper model enabled by Zebra Connect Fulfillment AMRs, decoupled baker’s rack carts, and directed workflows.

The solution aims to reduce units-per-unit costs, lower parcel and packaging usage, increase throughput, and keep robots active in pick zones; ODW said the design can cut robot requirements by up to 30%. A trial is underway ahead of ODW’s new facility opening in 2026. Zebra cites its Warehouse Vision Study where 73% of warehouse decision-makers are accelerating modernization.

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Zebra Technologies (NASDAQ: ZBRA) and Tulip announced a collaboration unveiled at Tulip’s Operations Calling 2025 event on October 7, 2025, to integrate Zebra mobile computers with Tulip’s no-code composable MES platform.

The partnership aims to deliver a mobile-first, out-of-the-box connected experience for manufacturers, enabling traceability, quality management, production tracking, and inventory control while reducing frontline complexity. Leaders from both companies will discuss AI-driven factory transformation at a scheduled fireside chat.

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Zebra Technologies (NASDAQ: ZBRA) has completed its acquisition of Elo Touch Solutions, a leader in touchscreen technology and customer-facing solutions. The strategic acquisition expands Zebra's addressable market by approximately $8 billion and strengthens its position in retail, hospitality, QSR, healthcare, and manufacturing sectors.

Elo brings significant expertise in touchscreen technology, offering solutions like POS systems, self-serve kiosks, and interactive digital displays. The company holds hundreds of innovative patents and provides enterprise-ready platforms with cross-generational compatibility and seamless ecosystem integration.

The combination aims to enhance consumer experiences through integrated solutions at point-of-service, with plans to develop a common platform across mobile and fixed digital touchpoints to improve frontline efficiency and customer service.

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Zebra Technologies (NASDAQ: ZBRA), a leader in workflow digitization and automation solutions, has scheduled its Q3 2025 financial results announcement for Tuesday, October 28, 2025. The company will hold a conference call at 7:30 a.m. CT (8:30 a.m. ET) on the same day to discuss the results.

Investors can access the live webcast through the events section at investors.zebra.com, where the recording will remain available for at least one year.

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Zebra Technologies (NASDAQ: ZBRA) has achieved a significant milestone by ranking #8 on Fast Company's 2025 Best Workplaces for Innovators list, advancing substantially from its previous #51 position. The recognition underscores Zebra's commitment to fostering innovation in digitizing and automating workflows.

Research conducted with Oxford Economics revealed that organizations using Zebra's connected technologies reported an average 20% increase in productivity through improved workflows. The company's selection was part of a rigorous evaluation process involving nearly 1,000 companies, focusing on their projects, investments, and innovation culture.

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Zebra Technologies (NASDAQ: ZBRA) has released a comprehensive study in collaboration with Oxford Economics demonstrating significant productivity gains through workflow automation. The research reveals that retailers achieved 21% improvement in customer satisfaction, manufacturers saw 19% increase in employee productivity, and T&L leaders reported 21% productivity growth.

The study estimates that top 20 companies from Forbes Global 2000 in retail, manufacturing, and T&L sectors could potentially earn an average of $3 billion in additional revenue and $120 million in added profit through workflow optimization. Key findings show revenue growth improvements of up to 1.8% for retailers, 2.4% for manufacturers, and 3.4% for T&L firms.

Under its new brand platform "Better Every Day," Zebra is expanding its portfolio of AI-powered solutions, with over two-thirds of T&L organizations and nearly half of manufacturers already deploying AI for inventory management and predictive analytics.

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Zebra Technologies (NASDAQ: ZBRA) announced two major events: its annual ZONE customer conference (Sept. 15-17) and inaugural Frontline AI Summit (Sept. 18) in Nashville. The events focus on showcasing AI-powered solutions for frontline operations transformation.

The company will demonstrate several new solutions including the Zebra Mobile Computing AI Suite, expanded Workcloud Software solutions, TC22R Integrated Handheld RFID Reader, and the Android-based ZEC500 Enterprise Computer. These technologies aim to enhance productivity, improve inventory management, and optimize pricing decisions.

According to Zebra's Global Shopper Study, 75% of retailers plan to increase their technology investments this year, highlighting the growing importance of AI-driven solutions in frontline operations.

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Zebra Technologies (NASDAQ: ZBRA) has announced a new partnership with the Indianapolis Colts to implement RFID tracking technology for player and ball data during practice sessions. The Zebra MotionWorks™ Sport system uses RFID tags in footballs, shoulder pads, and practice gear to track real-time metrics including player speed, distance covered, and formations.

This collaboration marks Zebra's 12th season as the NFL's Official Real-Time Location Solutions Provider. Since 2014, Zebra has tracked over 15,000 players across more than 550,000 plays, powering the NFL's Next Gen Stats platform for fans, media, and teams.

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Zebra Technologies (NASDAQ: ZBRA) reported strong Q2 2025 results with net sales of $1,293 million, up 6.2% year-over-year. The company achieved net income of $112 million and non-GAAP EPS of $3.61, representing a 13.5% increase from the previous year.

Key highlights include adjusted EBITDA of $267 million, $125 million in share repurchases, and organic net sales growth of 6.3%. The Enterprise Visibility & Mobility segment grew 6.5% to $875 million, while Asset Intelligence & Tracking increased 5.8% to $418 million.

Zebra also announced the acquisition of Elo Touch Solutions for $1.3 billion and raised its full-year 2025 outlook, projecting sales growth between 5-7% and non-GAAP EPS of $15.25-$15.75.

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FAQ

What is the current stock price of Zebra Technologies Corporation (ZBRA)?

The current stock price of Zebra Technologies Corporation (ZBRA) is $313.89 as of October 23, 2025.

What is the market cap of Zebra Technologies Corporation (ZBRA)?

The market cap of Zebra Technologies Corporation (ZBRA) is approximately 15.6B.
Zebra Technologies Corporation

Nasdaq:ZBRA

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ZBRA Stock Data

15.57B
50.49M
0.65%
95.72%
2.03%
Communication Equipment
General Industrial Machinery & Equipment
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United States
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