Welcome to our dedicated page for Yext news (Ticker: YEXT), a resource for investors and traders seeking the latest updates and insights on Yext stock.
Yext, Inc. (symbol: YEXT) is a leading global digital location management (DLM) company headquartered in New York City. Yext specializes in helping over 500,000 business locations connect with mobile consumers through an extensive network of more than 100 app, map, directory, search engine, and social media partners, including Apple, Bing, Facebook, Foursquare, Yahoo, and Yelp.
Yext's mission is to empower the world's 50 million businesses to harness the power of location data and drive both face-to-face and digital interactions. This leads to enhanced customer engagement, audience building, and increased sales. The company achieves this through three core product offerings: PowerListings®, Pages, and Xone™.
Aside from its impressive client base, Yext's knowledge engine platform allows businesses to manage their digital knowledge in the cloud. This digital knowledge is structured information that businesses want to make publicly accessible and is synced across nearly 200 services, including Apple Maps, Bing, Cortana, Facebook, Google, Google Maps, Instagram, Siri, and Yelp.
Yext makes search intelligent by offering precise, accurate, and up-to-date answers to location-based queries, whether they're conducted online, via mobile apps, or through voice and AI engines. The company derives the majority of its revenue from subscription services, with a significant portion coming from North America and the remainder from international markets.
The company's achievements and accolades include being recognized as one of America’s fastest-growing companies by Inc. 500 (#212 in 2015), one of Forbes' most promising companies (2014 & 2015), and one of Fortune's best places to work (2014 & 2015). Yext's team has grown to over 400 employees worldwide, reflecting its rapid expansion and innovative culture.
Stay updated on the latest news and developments of Yext, Inc. to see how this industry leader continues to evolve and influence the digital landscape.
Yext (NYSE: YEXT) launched a 1990s-themed marketing campaign to address outdated search technology. This multimedia initiative includes television ads and a collaboration with Adweek featuring a quirky CD insert that directs readers to an interactive game. The campaign humorously contrasts outdated keyword search technology with modern AI-powered solutions, aiming to raise awareness of the importance of search in business. Chief Marketing Officer Josh Grau emphasizes that many companies still rely on outdated keyword search methods.
Yext, Inc. (NYSE: YEXT) announced that Chief Financial Officer Steve Cakebread will join a virtual fireside chat hosted by Needham & Company on May 17, 2021, at 2:15 p.m. ET. This event is part of the 16th Annual Needham Virtual Technology & Media Conference. A live video and audio webcast will be accessible on the Yext Investor Relations website, with a replay available until August 17, 2021. Yext specializes in providing official answers for businesses, ensuring accurate information across various platforms.
Yext (NYSE: YEXT) announced a collaboration with Adobe for a digital event titled Secrets to a Successful Website Redesign, scheduled for June 16. The event will feature discussions on leveraging websites for digital transformation, enhancing customer experience, and implementing AI-powered site search. This partnership follows Yext’s recognition as a Premier partner in the Adobe Exchange Partner Program. Insights from a co-authored whitepaper will complement the event, emphasizing strategies for maximizing ROI in an evolving digital landscape.
Yext, Inc. (NYSE: YEXT) announced the general availability of its Spring '21 Release, featuring the significant "Orion" search algorithm update. Key innovations include extractive QA for advanced search capabilities, a website crawler for data centralization, and enhanced developer tools. These features enable businesses to offer superior search experiences, addressing complex queries using unstructured data. The company aims to modernize search through its platform, enhancing the accessibility of official answers across various channels.
Yext (NYSE: YEXT) has launched a new podcast series titled "The Next Wave" as part of its Yext Talks platform. The series aims to address the increased interest in new business and cultural norms following the COVID-19 pandemic. Hosted by Chief Data Officer Christian Ward and Chief Marketing Officer Josh Grau, the first episode discusses advancements in website search technology. Upcoming episodes will feature influential guests discussing topics ranging from digital marketing to inclusive design. The podcast is available on major platforms including Spotify and Apple Podcasts.
Yext, Inc. (NYSE: YEXT) has partnered with Wilkes University to enhance its website search experience for students and faculty. This collaboration aims to provide accurate information using Yext Answers, leveraging advanced natural language processing and BERT technology. Wilkes University identified key queries from site visitors, successfully loading 80 academic programs in 20 days and launching 176 searchable FAQs in 25 days. After integrating Yext Answers, the university reported a 54% click-through rate on search results. This initiative aims to meet student needs during the COVID-19 pandemic, improving their overall online experience.
On March 29, 2021, Yext (NYSE: YEXT) announced its recognition as a leader on the Spring 2021 G2 Grid in five categories: Enterprise Search Software, Local Marketing Software, Online Reputation Management Software, Enterprise/Mid-Market Local SEO Software, and Local Listings Management Software. Yext also received multiple badges, including 'Easiest Admin' and 'Best Relationship'. The company emphasized customer feedback's role in these achievements and highlighted its ongoing commitment to improving search experiences.
Yext, Inc. (NYSE: YEXT) has launched a new incentive program for its Listings product as part of the #Back2Biz campaign, aiming to assist businesses in recovering from COVID-19 impacts. From April 1 to June 30, eligible businesses can access special pricing for Listings and an easy transition incentive for those switching from other providers. Yext Listings enable businesses to manage their presence across 200 platforms, ensuring up-to-date information on operations and offers, thus enhancing customer confidence as foot traffic resumes.
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