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Whirlpool Corporation (NYSE: WHR) is a globally recognized leader in kitchen and laundry appliances. Established with a commitment to improving life at home, Whirlpool Corp. continues to innovate and meet the evolving needs of consumers worldwide.
With approximately $19 billion in annual sales in 2023 and a workforce of 59,000 employees, Whirlpool Corp. operates 55 manufacturing and technology research centers. The company’s extensive brand portfolio includes iconic names such as Whirlpool, KitchenAid, Maytag, Consul, Brastemp, Amana, Bauknecht, JennAir, Indesit, and InSinkErator. These brands are marketed and sold in nearly every country, making Whirlpool the number one major appliance manufacturer globally.
Whirlpool Corporation focuses on delivering purposeful innovation to enhance everyday living. Recent collaborations and projects highlight this commitment. In 2025, Whirlpool and BORA will introduce induction downdraft technology through JennAir and KitchenAid brand induction downdraft cooktops in North America. This partnership aims to revolutionize kitchen design by integrating technology that eliminates the need for overhead ventilation units, thus offering limitless design opportunities.
Another significant collaboration involves Whirlpool Foundation and The Washing Machine Project. This initiative will deliver thousands of manual washing machines to low-income and displaced communities globally, saving time and improving quality of life for an estimated 150,000 people over the next five years. This project underscores Whirlpool’s dedication to community development and sustainable solutions.
Whirlpool Corporation’s financial health remains robust, with strategic moves such as the Europe transaction expected to deliver $750M+ in future cash flows and $250-$300M in incremental cash flow by 2025. The company’s recent Q1 2024 performance highlighted strong results from Latin America, Asia, and the SDA Global segment, despite facing challenges in the North American market.
Whirlpool Corp. also actively engages in social responsibility programs. The “Feel Good Fridge” program, launched in 2021, provides refurbished refrigerators to food pantries and nonprofit organizations, contributing to food security and sustainability by keeping appliances out of landfills and delivering fresh food to those in need. The program aims to place 3,000 refrigerators by 2030, significantly impacting food-insecure communities across the U.S.
On June 18, 2024, Whirlpool employees celebrated World Environment Day by engaging with ECHO, the company's employee-led environmental group. Activities included a recycling comprehension quiz, distributing succulents, and planting seedlings. These initiatives aim to foster greater environmental awareness and participation among employees, enhancing the company's internal and external environmental impact.
Whirlpool has been recognized by the U.S. Environmental Protection Agency (EPA) for its renewable energy strategy in North American operations. The company ranks No. 60 on EPA's National Top 100 list, No. 14 on the Top 30 On-site Generation list, and No. 34 among Green Power Partners from the Fortune 500. Whirlpool purchases over 301 million kilowatt-hours of renewable energy annually, covering 86% of its power needs. The company aims to achieve 100% renewable energy for its U.S. sites through onsite power and two virtual power purchasing agreements in Texas. This initiative aligns with their goal to reach Net Zero by 2030. In 2023, Whirlpool reduced its scope 1 and 2 emissions by 25% and scope 3 emissions by 7%.
Whirlpool (NYSE: WHR) is expanding its 'Feel Good Fridge' program through a collaboration with HelloFresh and Total Quality Logistics (TQL). Launched in 2021, the program donates refurbished refrigerators to food pantries and nonprofits to provide free, fresh food to those in need. This expansion will impact 13 U.S. markets, with Whirlpool providing 2000 refrigerators, TQL handling logistics, and HelloFresh supplying fresh ingredients. Key markets include cities like Dallas, Atlanta, and Detroit. The program has so far donated over 900 refrigerators, delivered 250,000 pounds of food, and aided more than 25,000 families. Whirlpool aims to place 3,000 refrigerators by 2030.
Whirlpool is committed to reducing emissions from products in use by 20% by 2030 compared to a 2016 baseline, as stated in the 2023 Sustainability Report.
The Whirlpool Foundation has awarded 30 scholarships to the children of Whirlpool employees through the Sons & Daughters Scholarship program. The program, in its 72nd year, supports students pursuing vocational or traditional college education. The recipients represent the best high school seniors across Whirlpool Corp. locations, with a total of over 2,600 scholarships awarded, totaling $18 million. Eligible students can receive $30,000 over 4 years for a 4-year degree or $15,000 over 2 years for a vocational degree.
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