WEBTOON Entertainment Launches WEBTOON Shop, A New Online Retail Destination for Webcomic Merchandise
WEBTOON Entertainment has launched WEBTOON Shop, a new global online retail platform for webcomic merchandise. The shop features items from popular series like Lore Olympus, Mafia Nanny, and Sweet Home, including apparel, accessories, and household items. The launch includes official US 10th Anniversary merchandise and edition collections like the Heroes and Villains collection from Lore Olympus. The platform offers worldwide shipping and launch promotions including free gifts for the first 300 purchases and a WEBTOON coin giveaway.
WEBTOON Entertainment ha lanciato WEBTOON Shop, una nuova piattaforma globale di vendita al dettaglio online per il merchandising delle webcomic. Il negozio presenta articoli di serie popolari come Lore Olympus, Mafia Nanny e Sweet Home, inclusi abbigliamento, accessori e articoli per la casa. Il lancio include merchandising ufficiale per il 10° anniversario negli USA e collezioni speciali come quella degli Eroi e dei Villain di Lore Olympus. La piattaforma offre spedizioni in tutto il mondo e promozioni lancio, tra cui regali gratuiti per i primi 300 acquisti e una distribuzione di monete WEBTOON.
WEBTOON Entertainment ha lanzado WEBTOON Shop, una nueva plataforma global de venta minorista en línea para productos de webcomic. La tienda presenta artículos de series populares como Lore Olympus, Mafia Nanny y Sweet Home, que incluyen ropa, accesorios y artículos para el hogar. El lanzamiento incluye mercancía oficial del 10° aniversario en EE. UU. y colecciones especiales como la colección de Héroes y Villanos de Lore Olympus. La plataforma ofrece envío mundial y promociones de lanzamiento, incluyendo regalos gratis para las primeras 300 compras y un sorteo de monedas WEBTOON.
WEBTOON Entertainment는 WEBTOON Shop을 출시했습니다. 이는 웹툰 상품을 위한 새로운 글로벌 온라인 소매 플랫폼입니다. 이 쇼핑몰에는 Lore Olympus, Mafia Nanny 및 Sweet Home과 같은 인기 시리즈의 의류, 액세서리 및 가정용품이 포함되어 있습니다. 런칭은 미국 10주년 기념 공식 상품과 Lore Olympus의 히어로즈 앤 빌런즈 컬렉션과 같은 특별 에디션을 포함합니다. 이 플랫폼은 전세계 배송을 제공하며, 첫 300건 구매 시 무료 선물과 WEBTOON 코인 증정 행사와 같은 런칭 프로모션을 진행합니다.
WEBTOON Entertainment a lancé WEBTOON Shop, une nouvelle plateforme mondiale de vente au détail en ligne pour les articles dérivés de webcomics. La boutique propose des articles de séries populaires comme Lore Olympus, Mafia Nanny et Sweet Home, y compris des vêtements, des accessoires et des objets pour la maison. Le lancement comprend des produits officiels pour le 10e anniversaire aux États-Unis et des collections spéciales comme la collection Héros et Vilains de Lore Olympus. La plateforme offre une expédition mondiale et des promotions de lancement, y compris des cadeaux gratuits pour les 300 premiers achats et un tirage au sort de pièces WEBTOON.
WEBTOON Entertainment hat WEBTOON Shop gestartet, eine neue globale Online-Verkaufsplattform für Webcomic-Merchandise. Der Shop bietet Artikel aus beliebten Serien wie Lore Olympus, Mafia Nanny und Sweet Home, darunter Bekleidung, Accessoires und Haushaltsgegenstände. Der Launch umfasst offizielle US-Merchandise zum 10. Jubiläum sowie Sonderkollektionen wie die Helden- und Schurkenkollektion von Lore Olympus. Die Plattform bietet weltweiten Versand und Aktionsangebote wie kostenlose Geschenke für die ersten 300 Käufe und ein WEBTOON-Münz-Giveaway.
- Expansion into e-commerce creates new revenue stream
- Global market reach with worldwide shipping capability
- Leveraging existing IP and strong user base of 170M monthly active users
- Merchandise diversification across multiple product categories
- None.
Insights
The launch of WEBTOON Shop marks a strategic move into direct-to-consumer merchandise, opening a new revenue stream beyond digital content. With 170 million monthly active users, this platform has significant monetization potential. The timing aligns with the growing trend of digital content platforms expanding into physical merchandise to capture additional value from their intellectual property.
The focus on editions and exclusive collections, particularly the Heroes and Villains collection from Lore Olympus, demonstrates a sophisticated approach to creating scarcity and driving demand. The global shipping capability positions WEBTOON to capitalize on their international fanbase, while promotional activities like coin giveaways cleverly tie the shop to their core platform ecosystem.
Fan favorites like Lore Olympus, Mafia Nanny, Sweet Home and more are now available, with exclusive launch promotions and collector’s items.
WEBTOON Shop is the official online retail destination for merchandise from WEBTOON’s biggest creators and franchises. (Graphic: Business Wire)
The WEBTOON Shop launch lineup includes must-have items from global sensations like The Mafia Nanny, Love 4 a Walk, School Bus Graveyard, Vampire Family, All of Us are Dead and many more. With a variety of apparel, accessories and household items, readers can now showcase their webcomic fandom wherever they go.
WEBTOON Shop is home to the official WEBTOON US 10th Anniversary merchandise, celebrating some of the series and creators that have defined WEBTOON’s first decade in the market. Limited edition anniversary merchandise includes My Deepest Secret, Eaternal Nocturnal, Siren’s Lament and a special edition graphic featuring hit series that have built their global fandoms after starting on the US platform.
For superfans, WEBTOON Shop will also be home to special limited edition collections, like the Heroes and Villains collection based on the global webcomic sensation Lore Olympus. More collections and series-based drops are set to follow, making WEBTOON Shop the ultimate destination for collectors and dedicated readers alike.
“Creators and their content have transformed fandom, building franchises that transcend our platform,” said Aron Levitz, President of Wattpad WEBTOON Studio. “These are fandoms that can’t get enough of their favorite webcomics, and we want to give fans a way to support their favorite creators and take home a small piece of the universe they fell in love with. We’re so excited to be able to expand how fans can celebrate these incredible stories and franchises beyond screens and bring them into their lives.”
To celebrate, WEBTOON fans can participate in several launch discounts and promotions, including a free gift with the first 300 hundred purchases and a WEBTOON coin giveaway. WEBTOON Shop is available globally, offering shipping anywhere in the world. For more information, see WEBTOON Shop FAQs.
About WEBTOON Entertainment
WEBTOON Entertainment is a leading global entertainment company and home to some of the world's largest storytelling platforms. As the global leader and pioneer of the mobile webcomic format, WEBTOON Entertainment has transformed comics and visual storytelling for fans and creators.
With its CANVAS UGC platform empowering anyone to become a creator, and a growing roster of superstar WEBTOON Originals creators and series, WEBTOON Entertainment’s passionate fandoms are the new face of pop culture. WEBTOON Entertainment’s adaptations are available on Netflix, Prime Video, Crunchyroll, and other screens around the world, and WEBTOON Entertainment’s content partners include Discord, HYBE, and DC Comics, among many others.
With approximately 170 million monthly active users, WEBTOON Entertainment’s IP & Creator Ecosystem of aligned companies include WEBTOON, Wattpad--the world’s leading webnovel platform--Wattpad WEBTOON Studios, Studio N, Studio LICO, LINE Manga, and eBookJapan, among others.
View source version on businesswire.com: https://www.businesswire.com/news/home/20241115662860/en/
Beck Media for WEBTOON: webtoon@beckmedia.com
Source: WEBTOON Entertainment Inc.
FAQ
What products are available on the new WEBTOON Shop?
What promotions are offered for WEBTOON Shop's launch?
Does WEBTOON Shop offer international shipping?
What special collections are featured in WEBTOON Shop's launch?
