VERB Signs Phoenix Suns in Multi-Year Deal to Provide Interactive Video Technology to Drive Ticket and Merchandise Sales and Increase Fan Engagement
Verb Technology Company (Nasdaq: VERB) has partnered with the Phoenix Suns, marking its first collaboration with an NBA team. The Suns plan to integrate VERB's video-based sales solutions to enhance their digital marketing strategy, focusing on increasing ticket and merchandise sales while engaging fans through interactive content. Rory J. Cutaia, CEO of VERB, expressed enthusiasm for this partnership, highlighting growth in the sports entertainment sector and the effectiveness of video for customer engagement.
- Partnership with Phoenix Suns enhances VERB's visibility in the sports sector.
- Implementation of video-based solutions aims to drive ticket and merchandise sales.
- None.
The partnership with the Suns is VERB’s first with an NBA team
VERB’s video-based sales solutions to become key component of Suns’ digital strategy
NEWPORT BEACH, Calif. and SALT LAKE CITY, March 28, 2022 (GLOBE NEWSWIRE) -- Verb Technology Company, Inc. (Nasdaq: VERB) ("VERB" or the "Company"), the leader in interactive video-based sales enablement applications, including shoppable livestream, today announced that the Company has entered into a partnership with the Phoenix Suns (“the Suns”) of the National Basketball Association (NBA). The Phoenix, Arizona-based team will leverage VERB’s suite of sales enablement solutions to drive ticket and merchandise sales and engage with Suns’ fans through interactive, shoppable digital content.
"The implementation of VERB’s video-based software solutions should help us continue to grow and future proof our marketing technology stack, supporting elevation of our content strategies for ticket sales, merchandise sales, and overall brand awareness,” said Tramon Thomas, VP, Brand Digital and Social, of the Phoenix Suns. “This technology will also be a significant addition to the Suns’ new digital strategy, which will capitalize on interactive digital content and strengthen our digital assets to reach fans and supporters. We look forward to advancing our digital redesign initiatives with VERB’s leading-edge interactive video technology.”
"We are thrilled to sign a partnership with the Suns, a team that not only shines on the basketball court but also with their vision to deploy powerful digital technology tools to increase sales and engage their fans,” said Rory J. Cutaia, CEO of VERB. “Seeing solid growth in our sports entertainment vertical reflects the strong and broad use case applications for our video-based solutions across various businesses and industries to accelerate sales growth and further engage with customers, clients, and fans who are rapidly adopting video as a form of communication and effective interaction. We see great things ahead from our partnership with the Suns and look forward to further expanding our presence in the NBA and other professional sports leagues.”
About VERB
Verb Technology Company, Inc. (Nasdaq: VERB), the market leader in interactive video-based sales applications, transforms how businesses attract and engage customers. The Company’s Software-as-a-Service, or SaaS, platform is based on its proprietary interactive video technology, and is comprised of a suite of sales enablement business software products offered on a subscription basis. Its software applications are used by hundreds of thousands of people in over 60 countries and in more than 48 languages. VERB’s clients include large sales-based enterprises as well as small business sales teams, including the sales and marketing departments of professional sports teams. Of note is its forthcoming MARKET, a multi-vendor, multi-presenter, livestream social shopping platform at the forefront of the convergence of ecommerce and entertainment. With approximately 200 employees, the Company is headquartered in American Fork, Utah, and it also maintains offices in Newport Beach, California.
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FORWARD-LOOKING STATEMENTS
This communication contains “forward-looking statements” as that term is defined in the Private Securities Litigation Reform Act of 1995. Forward-looking statements involve risks and uncertainties and include, without limitation, any statement that may predict, forecast, indicate or imply future results, performance or achievements, and may contain words such as “anticipate,” “expect,” “project,” “plan,” or words or phrases with similar meaning. Forward-looking statements contained in this press release relate to, among other things, the Company's projected financial performance and operating results, including SaaS Recurring Revenue, as well as statements regarding the Company's progress towards achieving its strategic objectives, including the successful integration and future performance of acquisitions. Forward-looking statements are based on current expectations, forecasts and assumptions that involve risks and uncertainties, including, but not limited to the COVID-19 pandemic and related public health measures on our business, customers, markets and the worldwide economy; our plans to attract new customers, retain existing customers and increase our annual revenue; the development and delivery of new products, including verbLIVE; our plans and expectations regarding software-as-a-service offerings; our ability to execute on, integrate, and realize the benefits of any acquisitions; fluctuations in our quarterly results of operations and other operating measures; increasing competition; general economic, market and business conditions. If any of these risks or uncertainties materialize, or if any of our assumptions prove incorrect, our actual results could differ materially from the results expressed or implied by these forward-looking statements. Investors are referred to our filings with the Securities and Exchange Commission, including our Annual Reports on Form 10-K and Quarterly Reports on Form 10-Q, for additional information regarding the risks and uncertainties that may cause actual results to differ materially from those expressed in any forward-looking statement. All forward-looking statements in this press release are based on information available to us as of the date hereof, and we do not assume any obligation to update the forward-looking statements provided to reflect events that occur or circumstances that exist after the date on which they were made, except as required by law.
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