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Industry Leader Vic Sutter Joins Venu Holding Corporation as Executive Vice President of Operations

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Venu Holding (NYSE American: VENU) has appointed Vic Sutter as Executive Vice President of Operations. Sutter, a former Live Nation veteran, brings over a decade of experience overseeing national brands like Brooklyn Bowl and House of Blues, serving more than three million fans annually.

In his previous role at Live Nation, Sutter specialized in food, beverage, and premium product strategy. His appointment marks the third senior executive to join VENU's leadership team in the past six months, highlighting the company's focus on scaling with industry talent.

The strategic hire aims to enhance VENU's premium portfolio through improved culinary programs, venue amenities, and premium service offerings. The company expects these initiatives to strengthen revenue-generating capabilities, improve margin performance, and create long-term shareholder value.

Venu Holding (NYSE American: VENU) ha nominato Vic Sutter come Vicepresidente Esecutivo delle Operazioni. Sutter, ex veterano di Live Nation, porta con sé oltre un decennio di esperienza nella gestione di marchi nazionali come Brooklyn Bowl e House of Blues, servendo più di tre milioni di fan all'anno.

Nel suo precedente ruolo in Live Nation, Sutter si è specializzato nella strategia di cibo, bevande e prodotti premium. La sua nomina rappresenta il terzo dirigente senior ad entrare nel team di leadership di VENU negli ultimi sei mesi, sottolineando l'attenzione dell'azienda a crescere con talenti del settore.

Questa assunzione strategica punta a migliorare il portafoglio premium di VENU attraverso programmi culinari potenziati, servizi migliorati nei locali e offerte di servizi premium. L'azienda prevede che queste iniziative rafforzino la capacità di generare ricavi, migliorino i margini di profitto e creino valore duraturo per gli azionisti.

Venu Holding (NYSE American: VENU) ha nombrado a Vic Sutter como Vicepresidente Ejecutivo de Operaciones. Sutter, un veterano de Live Nation, aporta más de una década de experiencia supervisando marcas nacionales como Brooklyn Bowl y House of Blues, atendiendo a más de tres millones de fans anualmente.

En su rol anterior en Live Nation, Sutter se especializó en la estrategia de alimentos, bebidas y productos premium. Su nombramiento es el tercer ejecutivo senior que se une al equipo de liderazgo de VENU en los últimos seis meses, destacando el enfoque de la compañía en crecer con talento de la industria.

Esta contratación estratégica busca mejorar el portafolio premium de VENU mediante programas culinarios mejorados, comodidades en los locales y ofertas de servicios premium. La empresa espera que estas iniciativas fortalezcan la capacidad de generar ingresos, mejoren el margen de beneficios y creen valor a largo plazo para los accionistas.

Venu Holding (NYSE American: VENU)는 Vic Sutter를 운영 총괄 부사장으로 임명했습니다. Live Nation 출신인 Sutter는 Brooklyn Bowl과 House of Blues와 같은 전국 브랜드를 10년 이상 관리하며 연간 300만 명 이상의 팬을 서비스한 경험을 보유하고 있습니다.

이전 Live Nation에서 Sutter는 식음료 및 프리미엄 제품 전략을 전문으로 했습니다. 그의 임명은 지난 6개월간 VENU 경영진에 합류한 세 번째 고위 임원으로, 업계 인재와 함께 규모를 확장하려는 회사의 의지를 보여줍니다.

이번 전략적 채용은 향상된 요리 프로그램, 공연장 편의 시설, 프리미엄 서비스 제공을 통해 VENU의 프리미엄 포트폴리오를 강화하는 것을 목표로 합니다. 회사는 이러한 이니셔티브가 수익 창출 능력을 강화하고, 마진 성과를 개선하며, 장기적인 주주 가치를 창출할 것으로 기대하고 있습니다.

Venu Holding (NYSE American : VENU) a nommé Vic Sutter au poste de Vice-Président Exécutif des Opérations. Ancien vétéran de Live Nation, Sutter apporte plus de dix ans d'expérience dans la gestion de marques nationales telles que Brooklyn Bowl et House of Blues, desservant plus de trois millions de fans chaque année.

Dans son précédent rôle chez Live Nation, Sutter s'est spécialisé dans la stratégie alimentaire, des boissons et des produits premium. Sa nomination est la troisième arrivée au sein de l'équipe de direction de VENU en six mois, soulignant l'accent mis par l'entreprise sur la croissance grâce aux talents du secteur.

Ce recrutement stratégique vise à renforcer le portefeuille premium de VENU grâce à des programmes culinaires améliorés, des équipements de salle et des offres de services premium. La société s'attend à ce que ces initiatives renforcent les capacités de génération de revenus, améliorent la performance des marges et créent une valeur durable pour les actionnaires.

Venu Holding (NYSE American: VENU) hat Vic Sutter zum Executive Vice President of Operations ernannt. Sutter, ein ehemaliger Live Nation-Veteran, bringt über ein Jahrzehnt Erfahrung in der Leitung nationaler Marken wie Brooklyn Bowl und House of Blues mit, die jährlich mehr als drei Millionen Fans bedienen.

In seiner vorherigen Position bei Live Nation spezialisierte sich Sutter auf Strategien für Lebensmittel, Getränke und Premiumprodukte. Seine Ernennung ist der dritte hochrangige Manager, der in den letzten sechs Monaten dem Führungsteam von VENU beigetreten ist und die Ausrichtung des Unternehmens auf Wachstum mit Branchentalenten unterstreicht.

Die strategische Einstellung zielt darauf ab, VENU's Premium-Portfolio durch verbesserte kulinarische Programme, Veranstaltungsstätten-Annehmlichkeiten und Premium-Serviceangebote zu stärken. Das Unternehmen erwartet, dass diese Initiativen die Umsatzgenerierung verbessern, die Margen steigern und langfristigen Wert für die Aktionäre schaffen.

Positive
  • Strategic hire of experienced executive with proven track record in managing major entertainment venues
  • Potential for operational improvements and margin enhancement
  • Strengthening of leadership team with third senior executive appointment in 6 months
  • Focus on revenue growth through enhanced premium offerings
Negative
  • None.

A Live Nation veteran, Sutter will drive best-in-class experiences, world-class hospitality, and operational innovation across the rapidly expanding VENU portfolio

COLORADO SPRINGS, Colo.--(BUSINESS WIRE)-- Venu Holding Corporation ("VENU" or the “Company”) (NYSE American: VENU), a developer, owner, and operator of upscale live music venues and premium hospitality destinations, today announced the appointment of entertainment and hospitality leader Vic Sutter as Executive Vice President of Operations. Sutter will lead operations across VENU’s premium portfolio, driving growth through elevated culinary programs, enhanced venue amenities, and expanded premium service offerings—supporting VENU’s strategy to create shareholder value through operational excellence.

Vic Sutter, EVP of Operations at VENU

Vic Sutter, EVP of Operations at VENU

Sutter joins VENU following a decade with Live Nation, where he oversaw a national portfolio of brands including Brooklyn Bowl and House of Blues, collectively serving more than three million fans annually. His expertise in food, beverage, and premium product strategy has consistently enhanced guest experience and driven operational excellence. Prior to Live Nation, Sutter spent 10 years with luxury hospitality brands across the nation.

"I’ve spent over a decade working alongside Vic and have witnessed his unmatched intentionality and precision,” says Will Hodgson, President of VENU. “Every decision he makes is strategically calculated to drive revenue and elevate the guest experience at every touch point. His proven approach blends operational excellence with a refined sense of style. I’m proud to have him join our team as we disrupt the industry, stay ahead of the curve, and reimagine the fan experience with our signature premium flare.”

"I am thrilled to join VENU and contribute to this bold movement,” said Sutter. “What VENU is building—through its fan-owned model and commitment to premium, deeply intentional experiences—is unlike anything else in the industry. From the very start of my career, I’ve searched for an opportunity that aligns so closely with both my professional values and personal passion. I’m eager to roll up my sleeves, bring my experience to the table, and help push boundaries as we shape the future of entertainment and hospitality together."

Sutter is the third senior executive to join VENU’s leadership team in the past six months, reinforcing the Company’s commitment to scaling with proven industry talent to enhance fan engagement, expand into high-growth markets, and optimize operational performance. These strategic appointments are designed to strengthen VENU’s innovative revenue-generating capabilities, improve margin performance, and drive long-term shareholder value.

About Venu Holding Corporation

Venu Holding Corporation ("VENU") (NYSE American: VENU), founded by Colorado Springs entrepreneur and 2023 VenuesNow All-star, J.W. Roth, is a premier hospitality and live music venue developer dedicated to crafting luxury, artist-centric, experience-driven entertainment destinations. VENU’s campuses in Colorado Springs, Colorado, and Gainesville, Georgia, each feature Bourbon Brothers Smokehouse and Tavern, The Hall at Bourbon Brothers, and unique to Colorado Springs, Notes Eatery and the 9,570-seat Ford Amphitheater. Expanding with new multi-season Sunset Amphitheaters in Oklahoma and Texas, VENU’s upcoming large-scale venues will host between 12,500 and 20,000 guests, continuing VENU’s vision of redefining the premium live entertainment experience. Click here to view our company overview.

VENU has been recognized nationally by The Wall Street Journal, The New York Times, Denver Post, Billboard, VenuesNow, and Variety for its innovative and disruptive approach to live entertainment. Through strategic partnerships with industry leaders such as AEG Presents and NFL Hall of Famer and Founder of EIGHT Elite Light Beer, Troy Aikman, VENU continues to shape the future of the entertainment landscape. For more information, visit venu.live

Forward-Looking Statements

Certain statements in this press release constitute "forward-looking statements" within the meaning of the federal securities laws. Words such as "may," "might," "will," "should," "believe," "expect," "anticipate," "estimate," "continue," "predict," "forecast," "project," "plan," "intend" or similar expressions, or statements regarding intent, belief, or current expectations, are forward-looking statements. While the Company believes these forward-looking statements are reasonable, undue reliance should not be placed on any such forward-looking statements, which are based on information available to us on the date of this release. These forward-looking statements are based upon current estimates and assumptions and are subject to various risks and uncertainties, including without limitation those set forth in the Company's filings with the SEC, not limited to Risk Factors relating to its business contained therein. Thus, actual results could be materially different. The Company expressly disclaims any obligation to update or alter statements whether as a result of new information, future events or otherwise, except as required by law.

Media Relations

Chloe Hoeft

Venu Holding Corporation (“VENU”)

719-895-5470

choeft@venu.live

Investor Relations

Dave Gentry

RedChip Companies, Inc.

1-407-644-4256

VENU@redchip.com

Source: Venu Holding Corporation

FAQ

What experience does Vic Sutter bring to VENU's operations?

Vic Sutter brings a decade of experience from Live Nation, where he managed brands like Brooklyn Bowl and House of Blues, serving over 3 million fans annually, plus 10 years with luxury hospitality brands.

How many senior executives has VENU appointed in the last 6 months?

VENU has appointed three senior executives to its leadership team in the past six months, with Vic Sutter being the latest addition.

What are the main objectives of Sutter's appointment at VENU?

Sutter will focus on driving growth through enhanced culinary programs, improved venue amenities, and expanded premium services to create shareholder value through operational excellence.

How will Sutter's appointment impact VENU's business strategy?

The appointment aims to strengthen revenue-generating capabilities, improve margin performance, and enhance fan engagement while expanding into high-growth markets.
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