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Zapp’s Unleashes Two Daringly Different New Flavors

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Zapp's, a brand known for its New Orleans-inspired snacks, has introduced two new flavors to its product lineup. Big Cheezy Kettle Potato Chips combine cheddar cheese, sour cream, and Cajun seasoning, available in 2.5- and 8-ounce packages. This is the first new flavor added to Zapp's Kettle Potato Chip line in two years. The Sweet Cinnamon & Sugar Pretzel Stix feature a sweet cinnamon and sugar coating on Zapp's crunchy pretzels, available in 1.5-, 5-, and 16-ounce packages.

These new products aim to deliver unique flavors with a New Orleans twist. They are now available at major retailers across the United States and online at utzsnacks.com. Stacey Schultz, Senior Vice President of Marketing at Utz Brands, Inc., emphasized the company's goal to excite curiosity and offer distinctive snacks that Zapp's is known for.

Zapp's, un marchio noto per i suoi snack ispirati a New Orleans, ha introdotto due nuovi gusti nella sua linea di prodotti. Le Big Cheezy Kettle Potato Chips uniscono formaggio cheddar, panna acida e spezie cajun, disponibili in confezioni da 2,5 e 8 once. Questo è il primo nuovo gusto aggiunto alla linea di patatine Kettle di Zapp's in due anni. Le Sweet Cinnamon & Sugar Pretzel Stix presentano una dolce copertura di cannella e zucchero sui pretzel croccanti di Zapp's, disponibili in confezioni da 1,5, 5 e 16 once.

Questi nuovi prodotti mirano a offrire sapori unici con un tocco di New Orleans. Sono ora disponibili presso i principali rivenditori negli Stati Uniti e online su utzsnacks.com. Stacey Schultz, Vicepresidente Senior del Marketing di Utz Brands, Inc., ha sottolineato l'obiettivo dell'azienda di suscitare curiosità e offrire snack distintivi per cui Zapp's è conosciuta.

Zapp's, una marca conocida por sus snacks inspirados en Nueva Orleans, ha introducido dos nuevos sabores en su línea de productos. Las Big Cheezy Kettle Potato Chips combinan queso cheddar, crema agria y especias cajún, disponibles en paquetes de 2.5 y 8 onzas. Este es el primer nuevo sabor añadido a la línea de papas fritas Kettle de Zapp's en dos años. Las Sweet Cinnamon & Sugar Pretzel Stix cuentan con un recubrimiento dulce de canela y azúcar sobre los pretzels crujientes de Zapp's, disponibles en paquetes de 1.5, 5 y 16 onzas.

Estos nuevos productos buscan ofrecer sabores únicos con un toque de Nueva Orleans. Ya están disponibles en los principales minoristas de los Estados Unidos y en línea en utzsnacks.com. Stacey Schultz, Vicepresidenta Senior de Marketing de Utz Brands, Inc., enfatizó el objetivo de la compañía de despertar curiosidad y ofrecer snacks distintivos por los que se conoce a Zapp's.

자프스(Zapp's)는 뉴올리언스 스타일의 스낵으로 알려진 브랜드로, 새로운 두 가지 맛을 제품 라인에 추가했습니다. 빅 치지 케틀 포테이토 칩스는 체더 치즈, 사워 크림, 그리고 케이준 양념이 조화를 이루며, 2.5 온스와 8 온스 패키지로 제공됩니다. 이는 2년 만에 자프스의 케틀 포테이토 칩 라인에 추가된 첫 번째 새로운 맛입니다. 스위트 시나몬 & 슈가 프레첼 스틱스는 자프스의 바삭한 프레첼에 달콤한 시나몬과 설탕 코팅이 되어 있으며, 1.5, 5 및 16 온스 패키지로 제공됩니다.

이 새로운 제품들은 뉴올리언스의 특별한 맛을 전하기 위해 고안되었습니다. 현재 미국 전역의 주요 소매점과 utzsnacks.com에서 온라인으로 구매할 수 있습니다. Utz Brands, Inc.의 마케팅 수석 부사장인 스테이시 슐츠(Stacey Schultz)는 자프스가 알려진 독특한 스낵을 제공하고 호기심을 자극하는 것이 회사의 목표라고 강조했습니다.

Zapp's, une marque connue pour ses snacks inspirés de la Nouvelle-Orléans, a introduit deux nouvelles saveurs dans sa gamme de produits. Les Big Cheezy Kettle Potato Chips combinent du fromage cheddar, de la crème aigre et des épices cajun, disponibles en emballages de 2,5 et 8 onces. C'est la première nouvelle saveur ajoutée à la ligne de chips Kettle de Zapp's en deux ans. Les Sweet Cinnamon & Sugar Pretzel Stix sont recouvertes d'un mélange sucré de cannelle et de sucre sur les bretzels croustillants de Zapp's, disponibles en emballages de 1,5, 5 et 16 onces.

Ces nouveaux produits visent à offrir des saveurs uniques avec une touche de la Nouvelle-Orléans. Ils sont désormais disponibles chez les principaux détaillants aux États-Unis et en ligne sur utzsnacks.com. Stacey Schultz, Vice-présidente Senior du Marketing chez Utz Brands, Inc., a souligné l'objectif de l'entreprise de susciter la curiosité et d'offrir des snacks distinctifs pour lesquels Zapp's est connu.

Zapp's, eine Marke, die für ihre von New Orleans inspirierten Snacks bekannt ist, hat zwei neue Geschmacksrichtungen in ihr Produktangebot eingeführt. Die Big Cheezy Kettle Potato Chips vereinen Cheddar-Käse, Sauerrahm und Cajun-Gewürze und sind in 2,5 und 8 Unzen Verpackungen erhältlich. Dies ist der erste neue Geschmack, der in zwei Jahren zur Kettle Potato Chip Linie von Zapp's hinzugefügt wurde. Die Sweet Cinnamon & Sugar Pretzel Stix verfügen über eine süße Zimt- und Zuckerglasur auf den knusprigen Brezeln von Zapp's und sind in 1,5, 5 und 16 Unzen Verpackungen erhältlich.

Diese neuen Produkte zielen darauf ab, einzigartige Geschmäcker mit einem Hauch von New Orleans zu liefern. Sie sind jetzt bei großen Einzelhändlern in den Vereinigten Staaten und online unter utzsnacks.com erhältlich. Stacey Schultz, Senior Vice President of Marketing bei Utz Brands, Inc., betonte das Ziel des Unternehmens, Neugier zu wecken und die einzigartigen Snacks anzubieten, für die Zapp's bekannt ist.

Positive
  • Introduction of two new flavors expanding product lineup
  • First new Kettle Potato Chip flavor in two years
  • Availability in multiple package sizes
  • Wide distribution through major retailers and online channels
Negative
  • None.

Big Cheezy Kettle Potato Chips and Sweet Cinnamon & Sugar Pretzel Stix bring more New Orleans flair to snacking

HANOVER, Pa.--(BUSINESS WIRE)-- Zapp’s™, a daringly different brand of chips and pretzels inspired by the sights and sounds of The Big Easy, has added two bold new flavors to its bestselling Kettle Potato Chip and Sinfully-Seasoned™ Pretzel Stix lineup that are sure to delight snack lovers across the country.

New from Zapp’s -- Big Cheezy Kettle Potato Chips, and Sweet Cinnamon & Sugar Pretzel Stix. Source: Utz Brands, Inc.

New from Zapp’s -- Big Cheezy Kettle Potato Chips, and Sweet Cinnamon & Sugar Pretzel Stix. Source: Utz Brands, Inc.

  • Big Cheezy: A cheesy twist on a classic New Orleans taste, the newest Zapp’s Kettle Potato Chips are cooked to perfection and coated with a blend of cheddar cheese, sour cream and Cajun seasoning for a flavorful, crunchy chip. Available in 2.5- and 8-ounce packaging, Big Cheezy is the first new flavor added to Zapp’s Kettle Potato Chip line in two years.
  • Sweet Cinnamon & Sugar: The latest flavor launch of Zapp's popular Sinfully-Seasoned Pretzel Stix line, Sweet Cinnamon & Sugar features Zapp’s crunchy, savory pretzel coated with a sweet cinnamon and sugar blend. Zapp’s Pretzel Stix are twisted to deliver an explosive blend of flavors for the perfect combination of sweet and savory, available in 1.5-, 5- and 16-ounce packaging.

“We put a twist on classic pretzels and chips the only way we know how – with a unique New Orleans kick that packs maximum flavor,” said Utz Brands, Inc., Senior Vice President of Marketing Stacey Schultz. “Whether it’s the savory, complex crunch that Big Cheezy brings to the table, or the salty-sweet combo that Sweet Cinnamon & Sugar adds to our Sinfully-Seasoned Pretzel Stix line, we aim to excite curiosity and deliver unique snacks that Zapp’s is known for.”

The newest additions to the Zapp’s lines can be found in major mass, grocery and convenience retailers across the United States and online at utzsnacks.com for mail order.

To learn more about Zapp's and its new flavors, visit Zapp’s website or connect with Zapp’s on Facebook, Instagram and TikTok.

And, as always, “Laissez les bons temps rouler!”

#ZAPPS
#ZAPPSPRETZELS

About Utz Brands, Inc.

Utz Brands, Inc. (NYSE: UTZ) manufactures a diverse portfolio of savory snacks through popular brands, including Utz®, On The Border® Chips & Dips, Zapp’s®, and Boulder Canyon®, among others.

After a century with a strong family heritage, Utz continues to have a passion for exciting and delighting consumers with delicious snack foods made from top-quality ingredients. Utz's products are distributed nationally through grocery, mass merchandisers, club, convenience, drug, and other channels. Based in Hanover, Pennsylvania, Utz has multiple manufacturing facilities located across the U.S. to serve our growing customer base. For more information, please visit www.utzsnacks.com or call 1‐800‐FOR‐SNAX.

SPM Communications

Agency Media Contact

Ashley Lennington

ashleyL@spmcommunications.com

Utz Brands, Inc.

Media

Kevin Brick

kbrick@utzsnacks.com

Investors

Kevin Powers

kpowers@utzsnacks.com

Source: Utz Brands, Inc.

FAQ

What are the new flavors introduced by Zapp's in 2024?

Zapp's introduced two new flavors in 2024: Big Cheezy Kettle Potato Chips and Sweet Cinnamon & Sugar Pretzel Stix.

Where can consumers purchase the new Zapp's flavors?

The new Zapp's flavors are available at major mass, grocery, and convenience retailers across the United States, as well as online at utzsnacks.com for mail order.

What are the ingredients in Zapp's new Big Cheezy Kettle Potato Chips?

Zapp's Big Cheezy Kettle Potato Chips are coated with a blend of cheddar cheese, sour cream, and Cajun seasoning.

In what package sizes are Zapp's new Sweet Cinnamon & Sugar Pretzel Stix available?

Zapp's Sweet Cinnamon & Sugar Pretzel Stix are available in 1.5-, 5-, and 16-ounce packaging.

Utz Brands, Inc.

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