Usha Resources Engages Hillside for Corporate Awareness Digital Marketing

Rhea-AI Summary

Usha Resources (TSXV:USHA)(OTCQB:USHAF)(FSE:JO0) has engaged Hillside Consulting and Media Inc. for a 3-month digital marketing campaign to increase corporate awareness. The company will pay Hillside $50,000 CAD plus taxes for services including SEO, PPC, email, YouTube, and social media marketing.

This move follows Usha's recent LOI with Stardust Power, granting them the right to earn up to a 90% interest in the Jackpot Lake Lithium Brine Project for potential consideration of up to US$26,025,000 over five years. Usha has already received a non-refundable US$75,000 payment from Stardust Power.

CEO Deepak Varshney states that engaging Hillside is part of Usha's strategy to increase visibility and build shareholder value. The company is also exploring opportunities to acquire copper and/or gold projects.

Positive

• Potential US$26,025,000 deal with Stardust Power for Jackpot Lake Lithium Brine Project
• Non-refundable US$75,000 payment received from Stardust Power
• Exploring opportunities to acquire copper and/or gold projects for shareholder value creation

Negative

• US$50,000 CAD expense for marketing services
• No guarantee of completing the Definitive Agreement with Stardust Power

VANCOUVER, BC / ACCESSWIRE / July 16, 2024 / Usha Resources Ltd. ("USHA" or the "Company") (TSXV:USHA)(OTCQB:USHAF)(FSE:JO0), a North American lithium exploration company, is pleased to announce that it has entered into a marketing and distribution service agreement with an arm's-length marketing firm, Hillside Consulting and Media Inc. ("Hillside") of Penticton BC, to provide digital marketing services, including SEO, PPC, email, YouTube and social media channels to increase corporate awareness for a term of 3 months. The media disseminated will be generated using publicly available information. The Company will pay Hillside a cash fee of $50,000 CAD plus applicable taxes. Hillside does not currently own any shares of the company.

The engagement of Hillside is a piece of Usha's strategy to bring global visibility to the Company as it strives to establish itself as a leader in the critical metals industry.

This strategic move follows the execution of its Letter of Intent (the "LOI") with Stardust Power, Inc. ("Stardust Power") dated March 15, 2024 granting Stardust Power the right to earn up to a 90% interest subject to a 2% Net Smelter Royalty ("NSR") in Usha's Jackpot Lake Lithium Brine Project ("Jackpot Lake" or the "Project") for total consideration that could total up to US$26,025,000 over five years inclusive of payments comprising US$1,525,000 cash, US$750,000 stock, US$15,750,000 stock or cash at Stardust Power's election, and a work commitment of (US$8M).

A non-refundable sum of US$75,000 has been paid to Usha by Stardust Power pursuant to the LOI.

The full details of the LOI are included in Usha's press release dated May 17, 2024.

The transaction is subject to the satisfaction of a number of conditions, including Stardust Power's satisfactory commercial and legal due diligence, the negotiation and execution of definitive agreements (the "Definitive Agreement") and the approval of the TSX Venture Exchange. The Company cautions that there is no guarantee that the Definitive Agreement will be completed.

Deepak Varshney, CEO of Usha commented: "Retaining Hillside is the first piece of our strategy to bring visibility to Usha in the coming months as we strive to build shareholder value. Our vision at Usha has always been to acquire and monetize undervalued assets. With the recent success of companies such as Abitibi Metals, we have been evaluating opportunities to acquire copper and/or gold projects to create further shareholder value in a similar fashion. We look forward to providing shareholders updates as our strategy progresses."

About Usha Resources Ltd.

Usha Resources Ltd. is a North American mineral acquisition and exploration company focused on the development of quality lithium metal properties that are drill-ready with high-upside and expansion potential. Based in Vancouver, BC, Usha's portfolio of strategic properties provides target-rich diversification and includes Jackpot Lake, a lithium brine project in Nevada and White Willow, a lithium pegmatite project in Ontario that is the flagship among its growing portfolio of hard-rock lithium assets. Usha trades on the TSX Venture Exchange under the symbol USHA, the OTCQB Exchange under the symbol USHAF and the Frankfurt Stock Exchange under the symbol JO0.

USHA RESOURCES LTD.

"Deepak Varshney" CEO and Director

For more information, please call 778-899-1780, email info@usharesources.com or visit www.usharesources.com.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Forward-looking statements:

This news release may include "forward-looking information" under applicable Canadian securities legislation. Forward-looking information includes, but is not limited to, statements about entering into a Definitive Agreement and completion of the Jackpot Lake transaction with Stardust Power, strategic plans, future work programs and objectives and expected results from such work programs. Forward-looking information necessarily involve known and unknown risks, including, without limitation: Usha and Stardust entering into the Definitive Agreement; risks associated with general economic conditions; inability to access sufficient capital from internal and external sources, and/or inability to access sufficient capital on favourable terms; and other risks.

Such forward-looking information reflects management's current beliefs and are based on a number of estimates and/or assumptions made by and information currently available to the Company that, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors that may cause the actual results and future events to differ materially from those expressed or implied by such forward-looking information. Readers are cautioned that such forward-looking information are neither promises nor guarantees and are subject to known and unknown risks and uncertainties including, but not limited to, general business, economic, competitive, political and social uncertainties, uncertain and volatile equity and capital markets, lack of available capital, actual results of exploration activities, environmental risks, future prices of base and other metals, operating risks, accidents, labour issues, delays in obtaining governmental approvals and permits, and other risks in the mining industry.

The Company is presently an exploration stage company. Exploration is highly speculative in nature, involves many risks, requires substantial expenditures, and may not result in the discovery of mineral deposits that can be mined profitably. Furthermore, the Company currently has no reserves on any of its properties. As a result, there can be no assurance that such forward-looking statements will prove to be accurate, and actual results and future events could differ materially from those anticipated in such statements.

SOURCE: Usha Resources Ltd.

View the original press release on accesswire.com

FAQ

What is the value of Usha Resources' deal with Stardust Power for the Jackpot Lake Lithium Brine Project?

The deal with Stardust Power for the Jackpot Lake Lithium Brine Project could potentially total up to US$26,025,000 over five years, subject to certain conditions and the execution of a Definitive Agreement.

How much did Usha Resources (USHAF) spend on digital marketing services with Hillside?

Usha Resources agreed to pay Hillside Consulting and Media Inc. a cash fee of $50,000 CAD plus applicable taxes for a 3-month digital marketing campaign.

What percentage interest can Stardust Power earn in Usha Resources' Jackpot Lake project?

According to the Letter of Intent, Stardust Power has the right to earn up to a 90% interest in Usha Resources' Jackpot Lake Lithium Brine Project, subject to a 2% Net Smelter Royalty.

What new business opportunities is Usha Resources (USHAF) exploring as of July 2024?

As of July 2024, Usha Resources is evaluating opportunities to acquire copper and/or gold projects to create additional shareholder value, similar to the success of companies like Abitibi Metals.