TechTarget, Inc. reports developments under the Informa TechTarget name, including financial results, segment reporting and product activity for its B2B technology market services. Following the completed Combination Plan, the company operates through Brand to Demand, which supports technology marketers and sales teams with content, market expertise and permissioned audience data, and Intelligence & Advisory, which includes technology research and advisory activity.
Recurring updates also include Omdia research on technology markets such as smartphones, tablets, cellular IoT, cloud infrastructure, semiconductors and TV operating systems. Company announcements describe go-to-market services, buyer-journey solutions, customer programs, partnerships and the use of proprietary market data to support enterprise technology vendors and related clients.
Omdia forecasts global social media advertising revenue to grow at a 12% CAGR, reaching $640 billion by 2030. Social media’s share of online ad spend is expected to rise from 33% in 2025 to 44%, driven largely by video formats and AI-powered platforms.
Global desktop monitor shipments reached 133.4 million units in 2025, up 4.3% year-on-year, signaling post‑pandemic recovery. Gaming monitors are the key growth driver.
Gaming monitor shipments hit 41 million units in 2025 (31.1% share) and are projected to reach 43 million units in 2026, supported by OLED, high refresh rates and dual‑mode designs.
Informa TechTarget (Nasdaq: TTGT) reported Q1 2026 results with revenue of $106.0 million, up 2.1% year-over-year, and Adjusted EBITDA of $7.4 million, up 27.4% YoY with a 6.9% Adjusted EBITDA margin. Net loss narrowed to $70.8 million, reflecting a $45.0 million goodwill impairment.
The company reiterated full-year 2026 guidance targeting Adjusted EBITDA of $95.0M–$100.0M, described continued investments in AI products, and reported cash of $47.7 million and revolver usage of $120.1 million.
Omdia reports the global tablet market was effectively flat in Q1 2026, with shipments of 37.02 million units up 0.1% year‑on‑year. Growth was driven by inventory build rather than end‑user demand; Apple led with 14.8M units, while Huawei and Lenovo posted the strongest YoY gains.
Omdia reports global smartphone shipments of 298.5 million units in 1Q26, a 1% YoY increase, driven by vendor front-loading amid rising memory and component costs. Channels built inventory that may trigger a sharper correction in 2Q26 and H2 2026 as end‑consumer demand remains pressured by inflation.
Omdia research forecasts that global cellular IoT data traffic will reach 218.6 exabytes by 2035, driven mainly by automotive infotainment and firmware updates. Automotive traffic is projected to rise from 30.7 EB in 2025 to 135.4 EB by 2035.
The report highlights transport and logistics as the next-largest sector and states that Asia & Oceania will produce about 50.6% of global cellular IoT traffic in 2025; all other sectors combined will represent less than 29% beyond 2025.
Omdia reports Mainland China cloud infrastructure spending reached $14.7 billion in Q4 2025, up 26% YoY, the third straight quarter above 20% growth. Omdia forecasts 26% growth for China cloud infrastructure in 2026.
AI remains the primary growth driver, expanding from model usage to enterprise deployments and agent product adoption. Market shares in Q4 2025 were Alibaba 37%, Huawei 17%, and Tencent 10%; partner-driven cloud revenue was 25%.
Omdia raised its 2026 semiconductor revenue forecast to 62.7%, driven by strong DRAM and NAND demand and ongoing supply shortages.
Omdia forecasts DRAM to nearly double and NAND to potentially quadruple versus 2025, with computing and data storage up 90% to over $700bn; meaningful supply relief is unlikely until well into 2027.
Informa TechTarget (Nasdaq: TTGT) will be a Platinum sponsor at Forrester’s B2B Summit North America, April 26–29, 2026, in Phoenix. Activities include a booth #300, Spotlight sessions on AI-driven buyer journeys, customer GTM case studies with Tanium and Iron Mountain, offsite events, and partner activations.
Key sessions: "If AI Picks the Winners, How Do You Get Chosen?" (Apr 27, 2:50 PM), Tanium panel (Apr 27, 4:30 PM), and Iron Mountain interview (Apr 28, 12:15 PM).
Omdia forecasts that emerging TV OS platforms will capture 28% of the European TV OS market by 2030, up from 21% in 2025, driven by VIDAA, Titan OS and TiVo. Google TV currently leads with a 32% share but is projected to lose share to independent, revenue-sharing platforms.
Omdia expects a 2028 inflection when combined shipments of VIDAA, Titan OS and TiVo reach 11.9 million units, with VIDAA reaching 18.0 million units globally by 2030 and 7.0 million units in Europe.