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The Trade Desk, Inc. (symbol: TTD) powers the most sophisticated buyers in advertising technology. Founded by the pioneers of real-time bidding, The Trade Desk has rapidly emerged as the fastest-growing demand-side platform in the industry. The company offers agencies, aggregators, and their advertisers top-notch technology to manage display, social, and video advertising campaigns efficiently.
The Trade Desk's platform is a self-service interface that enables advertisers and ad agencies to programmatically find and purchase digital ad inventory across various devices, including computers, smartphones, and connected TVs. Leveraging comprehensive data analytics, the platform optimizes the performance of ad impressions purchased, ensuring effective and targeted ad placements.
Headquartered in Ventura, California, The Trade Desk operates from several key locations globally, including New York City, Chicago, San Francisco, Los Angeles, Boulder, Hamburg, London, and Singapore. The company's commitment to maintaining a pure buy-side focus allows it to deliver exceptional branding and performance results for clients worldwide.
The Trade Desk stands out in the market with its expressive bid capabilities, full-funnel attribution, and detailed reporting, which illustrate the consumer journey from initial impression to conversion. These features empower buyers at the campaign level, providing them with actionable insights and a competitive edge in the advertising landscape.
Financially, The Trade Desk generates its revenue through fees based on a percentage of client advertising spend. This model underscores the company's alignment with the success of its clients, fostering a mutually beneficial relationship. For more detailed information, visit their official website at www.thetradedesk.com.
True Influence has partnered with The Trade Desk (NASDAQ: TTD) to enhance its programmatic advertising campaigns. The Trade Desk will act as the primary media buying platform for True Influence's DisplayBase® product, combining advanced targeting and optimization technologies. This partnership enables better utilization of intent and Account-Based Marketing (ABM) data, improving campaign reporting and setup times. True Influence focuses on delivering high-impact marketing campaigns, leveraging data-driven insights and expertise to maximize advertising effectiveness.
The Trade Desk (NASDAQ: TTD) has expanded its partnership with NBCUniversal by adding Peacock to its CTV platform. Advertisers can now access premium Peacock video on-demand inventory, including content from NBC Sports, NBC, and various Peacock originals. This move responds to the growing demand for streaming content as viewers shift away from traditional TV. Tim Sims, Chief Revenue Officer, highlighted that this addition meets client demands for premium content and enables data-driven advertising. The announcement reflects the industry's transition from linear to digital television.
The Trade Desk (NASDAQ: TTD) CEO Jeff Green has officially signed the Giving Pledge, committing to donate at least 90% of his wealth during his lifetime or upon his death. His philanthropic efforts will be managed by Dataphilanthropy, focusing on data-driven initiatives aimed at improving educational access and support. Initial investments include scholarships for students at California State University and support for children battling cancer through the Ruth Cheatham Foundation.
The Trade Desk reported robust financial results for Q3 2021, achieving revenue of $301.1 million, a 39% increase year-over-year. Net income reached $59.4 million, with diluted EPS of $0.12. Adjusted EBITDA stood at $122.7 million, reflecting a 41% margin. Strong customer retention over 95% persists, aided by the launch of the Solimar trading platform. Despite a strong performance, the company acknowledged potential impacts on future results due to COVID-19 uncertainties, forecasting Q4 revenue of at least $388 million.
The Trade Desk, Inc. (NASDAQ: TTD) will release its third quarter financial results for fiscal year 2021 on November 8, 2021, before market opening. The results pertain to the period ending September 30, 2021. A webcast and conference call discussing the results will take place at 8:30 A.M. Pacific Time. Investors can access the live webcast via the Investor Relations section of The Trade Desk's website. Dial-in options are available for participants, and an audio replay will be accessible shortly after the call.
The Trade Desk has announced a pioneering global partnership with Xiaomi, enhancing advertising access to Xiaomi's massive audience through The Trade Desk platform. This collaboration enables advertisers to reach 454 million monthly active users globally outside of China. Marketers can now effectively measure and compare their advertising campaign performance across various digital channels, including connected TV and mobile apps. This development positions The Trade Desk favorably as it capitalizes on the growing mobile ad market, especially in regions like Indonesia, projected to reach $858 million by 2025.
The Trade Desk reported Q2 2021 revenue of $280 million, more than doubling year-over-year. This growth is attributed to its dominance in the digital advertising space, particularly in Connected TV. The company also launched Solimar, its most significant product launch, enhancing campaign optimization with first-party data capabilities.
Net income rose to $47.7 million, while non-GAAP adjusted EBITDA reached $117.9 million. Despite robust performance, the company acknowledged uncertainties due to the ongoing COVID-19 pandemic, projecting Q3 revenue to exceed $282 million.
The Trade Desk, Inc. (NASDAQ: TTD) plans to announce its second quarter fiscal year 2021 financial results on August 9, 2021, before market opening. The company will conduct a conference call at 8:30 A.M. PT to discuss these results. Interested parties can access the live webcast through the Investor Relations page on The Trade Desk's website. The call will also feature dial-in options for North America and international participants. An audio replay will be available shortly after the call until August 23, 2021.
The Trade Desk (NASDAQ:TTD) launched its new trading platform, Solimar, aimed at enhancing digital advertising across the open internet. After over two years of development, Solimar enables marketers to leverage first-party data effectively, improve campaign precision, and address privacy concerns. Key features include advanced goal setting, secure data onboarding, a measurement marketplace, and a streamlined user experience. The launch event took place in New York City, highlighting the platform's potential in a rapidly evolving digital landscape.