Welcome to our dedicated page for Toyota Motor news (Ticker: TM), a resource for investors and traders seeking the latest updates and insights on Toyota Motor stock.
Toyota Motor Corporation (NYSE: TM) generates frequent news across manufacturing, electrification, technology, and community engagement, making its news flow highly relevant for investors and industry followers. Company announcements from Toyota Motor North America highlight U.S. sales performance, product updates, and major investments, while also reflecting Toyota’s broader role in the automobile manufacturing and manufacturing sectors.
Recent news includes detailed 2025 U.S. sales results from Toyota Motor North America, where electrified vehicles represented 47.0% of total sales volume and 30 electrified options were available between the Toyota and Lexus brands. Other releases describe significant U.S. manufacturing investments, such as a $912 million program across plants in West Virginia, Kentucky, Mississippi, Tennessee, and Missouri to increase hybrid capacity and add hybrid-electric Corollas to the production lineup.
News coverage also follows Toyota’s move into U.S. battery manufacturing. A dedicated release announces the start of production at Toyota’s Liberty, North Carolina battery plant, described as the company’s first and only battery plant outside Japan and its eleventh U.S. plant. Additional stories focus on product and technology developments, including the sixth-generation RAV4, which will be offered only as hybrid or plug-in hybrid models, and the 2026 Toyota bZ battery electric vehicle with expanded DC fast charging access and Plug & Charge capability.
Beyond products and factories, Toyota’s news stream features marketing campaigns, concept vehicles such as the Scion 01 Concept, and community initiatives like the Driving Possibilities STEM education program and partnerships with organizations such as Music Will and Boys & Girls Clubs of America. This mix of operational, financial, technology, and social impact news provides a broad view of Toyota’s activities. For ongoing updates on TM-related developments, this news page aggregates company press releases and other coverage in one place.
Toyota has launched a new marketing campaign titled 'Your Window to the Wild' for its all-new 2025 4Runner. The campaign, created by Saatchi & Saatchi, features multiple video spots showcasing the vehicle's blend of rugged capability and modern innovation.
The main spot 'Into the Wild' depicts a father-daughter adventure in the mountains, set to Lord Huron's La Belle Fleur Sauvage. Additional feature-focused content highlights the 4Runner's power rear window and JBL FLEX portable Bluetooth speaker.
A separate Hispanic campaign, '4Runner Landia,' includes a contest running from April 14 to May 26, offering a chance to win a 2025 4Runner and land. The integrated campaign extends across multiple platforms including CTV, digital content, paid social, and streaming audio, partnering with major platforms like Amazon Music Live, Netflix, NBA, and National Geographic.
Toyota has announced the 2026 GR Supra MkV Final Edition, marking the conclusion of the fifth-generation Supra production in Spring 2026. This special edition features enhanced performance modifications including improved braking with larger Brembo discs, refined differential control, and suspension updates for better stability.
The Final Edition showcases distinctive styling elements including matte black 19-inch wheels, carbon fiber components, and an optional GT4-inspired style pack available in exclusive matte colors. All 2026 GR Supra models maintain the powerful 3.0-liter turbocharged inline six-cylinder engine delivering 382 horsepower and 368 lb-ft of torque, achieving 0-60 mph in 3.9 seconds with automatic transmission.
Available in both 3.0 and 3.0 Premium grades with manual or automatic transmission options, the vehicle features premium technology including an 8.8-inch touchscreen display and various safety systems. Production will begin in Spring 2025.
Toyota (NYSE:TM) has unveiled the new GR86 Yuzu Edition for 2026, a -production variant of their sports car featuring an exclusive Yuzu Yellow exterior color. Based on the GR86 Premium grade, only 860 units will be produced for the North American market.
The special edition comes with 18-inch matte-black wheels, black accents, and a black interior with yellow details. Standard features include Brembo® Brakes and SACHS Dampers. The 2026 GR86 lineup, available in Fall 2025, will offer three grades – GR86, GR86 Premium, and GR86 Yuzu edition.
All models feature a 2.4-liter, 4-cylinder boxer engine generating 228 horsepower and 184 lb.-ft of torque, with choice of six-speed manual or automatic transmission. The manual version achieves 0-60 mph in 6.1 seconds, while the automatic takes 6.6 seconds. The vehicle maintains its lightweight profile, weighing just 2,811 pounds for manual transmission models.
Toyota (TM) has maintained its position as the leading automotive company in U.S. patent acquisitions for the 11th consecutive year, securing 2,428 patents in 2024 according to the Intellectual Property Owners Association report. The company remains in the top 10 among all patent recipients.
The patents span multiple areas including cybersecurity, driver assist technology, electric and fuel cell vehicles, robotics, and more. Notable patents include LiDAR Reflective Fabric for improved autonomous vehicle detection, Transport Energy Transfer systems for optimizing EV charging, cooperative maneuvering systems for connected vehicles, and modular fuel cell architecture.
Toyota's North American presence includes nearly 64,000 employees across 14 manufacturing plants, with a new battery plant opening in North Carolina in spring 2025. The company currently offers 31 electrified vehicle options and invests approximately $1 million per hour in global R&D efforts.
Toyota Motor North America (TMNA) reported strong March 2025 U.S. sales of 231,335 vehicles, up 7.7% from March 2024. Electrified vehicle sales surged 44.1% to 112,608 units, representing 48.7% of total sales.
For Q1 2025, TMNA achieved total sales of 570,269 vehicles (+0.9%), with electrified vehicles reaching 288,796 units (+39.6%), accounting for 50.6% of total volume. Lexus Division recorded its best-ever first quarter with 83,043 vehicles (+5.8%), while Toyota Division reported 487,226 vehicles (+0.1%).
Notable Q1 performance includes:
- Tacoma sales up 177.5%
- Pickups up 65.1%
- bZ4X sales up 195.7%
- GX sales up 139.5%
Deriva Energy has successfully launched its 100 MW Wildflower Solar facility in DeSoto County, Mississippi, marking the company's first investment in the state. The facility is now fully operational and generating clean power, with Toyota Motor North America as the primary power purchaser.
The project has created significant economic impact by employing 300 construction workers during installation and will provide long-term employment opportunities while contributing to the local tax base. The renewable energy generated supports Toyota's corporate sustainability goal of achieving carbon neutrality in operations by 2035, particularly benefiting their Mississippi-based Corolla manufacturing facility.
Toyota Motor North America (TMNA) has announced its fifth round of grant funding through Toyota's Way Forward Fund (WFF), focusing on supporting children and families affected by traumatic brain injuries (TBI). The initiative will distribute over $4 million in grants to eight selected healthcare and community organizations across the United States.
The program aims to address gaps in TBI funding for children, improve equitable access to care, and strengthen recovery support for families and caregivers. Recipients include institutions like UCSF Benioff Children's Hospitals Oakland and UTHealth Houston, among others.
Toyota (NYSE:TM) continues to demonstrate its commitment to community health initiatives while expanding its business operations, with plans to open a new automotive battery manufacturing plant in North Carolina in spring 2025. The company currently offers 31 electrified vehicle options and employs nearly 64,000 people across North America.
Toyota (TM) has partnered with Sonoro and AJ Ramos to launch 'Chasing Sueños', a seven-episode video podcast series presented by Toyota Corolla. The series, now available on major podcast platforms, features in-depth conversations with influential Latin artists representing over 32 million monthly YouTube Music listeners and 30 million Instagram followers.
Recorded in the custom-designed Toyota Studio, the podcast showcases interviews with artists including Mike Bahía, Greeicy, Edgar Barrera, Ela Taubert, Daymé Arocena, Christian Alicea, and Maffio. The series includes a special audiovisual episode highlighting the Toyota Corolla, blending storytelling with product promotion.
This initiative, developed in collaboration with Hispanic marketing partner Conill, aims to connect with Hispanic audiences through culturally resonant content, targeting one of the fastest-growing consumer segments in the U.S.
Toyota (NYSE:TM) announced a significant community investment in San Antonio, pledging up to $6.5 million in grants over five years to East Central Independent School District through its Driving Possibilities initiative. The program aims to enhance STEM education and provide wraparound services for students and families.
This announcement coincides with Toyota Texas's ongoing $531 million rear axle plant expansion announced in June 2024, which will supply components for Toyota Tundra, Sequoia, and Tacoma vehicles. The new facility is expected to begin operations in 2026.
The initiative involves collaboration with Texas A&M University San Antonio and United Way, focusing on innovative STEM programs, teacher development, and family support services. San Antonio marks the ninth location in this national program, which has announced over $75 million in multi-year grants across the United States.
Toyota's (NYSE:TM) fourth-generation Tacoma has been named Truck of Texas by the Texas Auto Writers Association (TAWA), marking the first time a midsize pickup has won this prestigious award. This achievement follows Toyota's success with the Tundra winning in 2022 and 2024.
The new Tacoma features two new powertrains, including the i-FORCE MAX hybrid powertrain delivering up to 326 horsepower and 465 lb.-ft. of torque, representing a 75% torque increase from the previous V-6 model. The vehicle offers 11 unique grades and includes innovative features like the segment-first IsoDynamic Performance Seat in the TRD Pro model.
The Tacoma was designed in California, engineered in Ann Arbor, and is assembled for North America. The vehicle also received additional awards including Midsize Truck of Texas, while Toyota's Wireless Trailer Camera and Safety Sense 3.0 won technical awards.