MEDIA ADVISORY: Jeep® Brand to Host Press Conference and Debut Popular Camp Jeep at 2022 Detroit Auto Show
The Jeep brand is set to unveil new vehicles and engage consumers at the Detroit Auto Show, taking place from September 14-18, 2022 at Huntington Place. A press conference will occur on September 14 from 8:35 to 9:05 a.m., featuring CEO Christian Meunier and senior VP Jim Morrison. Highlights include the debut of Camp Jeep, an indoor test track with challenging terrain, and a special offering of Jeep-inspired ice cream flavors from local Milk & Froth Ice Cream. View live reveals on the Jeep YouTube channel.
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AUBURN HILLS, Mich., Sept. 13, 2022 /PRNewswire/ -- The Jeep® brand will be charging up the Motor City with new Jeep vehicle reveals and consumer activations planned for the first-ever, indoor/outdoor Detroit Auto Show hosted by the NAIAS at Huntington Place and Hart Plaza.
WHAT: Jeep brand press conference
WHERE: 2022 Detroit Auto Show (Jeep brand booth), Huntington Place in Detroit
WHEN: Wednesday, September 14, 2022, 8:35 – 9:05 a.m. EDT
WHO: Christian Meunier, Jeep brand CEO, and Jim Morrison, senior vice president and head of Jeep brand North America
WATCH: Vehicle reveals can be viewed live on the Jeep brand YouTube channel.
In addition to a scheduled press conference on Wednesday, Sept. 14 (details below), the Jeep brand will roll out several family-friendly attractions during the Detroit Auto Show, including:
- Camp Jeep: This rugged indoor test track will debut at the Detroit Auto Show for the first time, showcasing the latest Jeep brand vehicles running terrain obstacles that include a 23-foot tall mountain with 45-degree approach and departure angles (show floor, adjacent to the Jeep brand booth)
- Jeep Brand Sweet Treats: During the show's opening weekend (Sept. 16-18), consumers can sample three Jeep brand-inspired "dessert-rated" ice cream flavors, created in partnership with Detroit's own Milk & Froth Ice Cream (Jeep brand vehicle display outside of Huntington Place). More details are available in the Jeep brand newsroom.
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SOURCE Stellantis
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