Scripps taps Matthew Hijuelos to lead distribution strategy
Rhea-AI Summary
The E.W. Scripps Company (NASDAQ: SSP) has promoted Matthew Hijuelos to vice president of distribution, effective Jan. 1. He will oversee distribution across Scripps platforms, including cable, satellite, virtual carriers, and multicast spectrum. Currently serving as senior director of media distribution, Hijuelos has led streaming distribution efforts and helped grow annual connected TV advertising revenue.
Hijuelos joined Scripps in 2021 through its ION acquisition, where he was vice president of business distribution. He previously worked at Akamai Technologies for nearly 20 years in business development leadership roles. Based in New York, he will replace Robin Davis, who is retiring at year-end.
Positive
- Demonstrated success in growing connected TV advertising revenue
- Strategic promotion maintains leadership continuity in distribution operations
Negative
- None.
News Market Reaction 1 Alert
On the day this news was published, SSP gained 0.94%, reflecting a mild positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
Hijuelos currently serves as senior director of media distribution for Scripps and is responsible for the strategy, development and execution of multiplatform distribution and monetization partnerships across Scripps' national networks, local TV stations, sports and original programming. In this role, he has led Scripps' streaming distribution efforts and has helped grow the company's annual connected TV advertising revenue.
"Matt is a respected media and business leader with a track record for successfully managing complex distribution negotiations," said Jason Combs, Scripps chief financial officer. "His experience, extensive industry relationships and understanding of our business make him the right person to lead our distribution team."
Hijuelos has been with Scripps since 2021. He joined the company as part of its acquisition of ION, where he served as vice president of business distribution, leading OTT strategy, partnerships, technology, monetization and analytics for the ION networks. He previously spent nearly 20 years with Akamai Technologies, the cloud computing company, where he held several leadership positions focused on business development. Hijuelos began his career as a business analyst at JP Morgan and also worked as a management consultant for KPMG.
He has a bachelor's of business administration degree from the University of Michigan Ross School of Business.
Hijuelos, based in
Media contact: Becca McCarter, (513) 410-2425, rebecca.mccarter@scripps.com
About Scripps
The E.W. Scripps Company (NASDAQ: SSP) is a diversified media company focused on creating a better-informed world. As one of the nation's largest local TV broadcasters, Scripps serves communities with quality, objective local journalism and operates a portfolio of more than 60 stations in 40+ markets. Scripps reaches households across the
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SOURCE The E.W. Scripps Company