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Overview
The E.W. Scripps Company (SSP) is a diversified media enterprise with a rich heritage dating back to 1878. Known for its commitment to objective local journalism and innovative digital storytelling, Scripps serves communities across the United States with a powerful blend of television, radio, and digital media assets. With a core focus on quality content and extensive local market penetration, the company provides trusted news and information that enable citizens to stay informed through both traditional and modern platforms.
Business Segments and Revenue Streams
Scripps operates through several key segments:
- Local Media: This segment comprises a broad network of local television stations and digital operations. These stations are affiliated with major networks including ABC, NBC, CBS, and FOX, enabling dynamic local advertising opportunities, retransmission fees and political advertising revenues. The wide reach in minute local markets is instrumental in delivering community news and real-time information.
- Scripps Networks: Under this umbrella, the company manages national news outlets and entertainment channels such as Scripps News, Court TV, ION, Bounce, and others. These networks maximize revenue primarily through advertising while maintaining a broad distribution that touches nearly every U.S. household.
- Digital and Sports Platforms: Recognizing the digital transformation, Scripps has expanded its scope into digital journalism and multimedia content. This includes owning innovative platforms in podcasting, over-the-top (OTT) video services, and dedicated sports broadcasting via Scripps Sports. Strategic partnerships with major sports leagues and teams have further diversified its content offerings and audience engagement on platforms such as ION and mobile streaming applications.
Content, Innovation, and Investigative Journalism
Scripps is not only a major broadcaster but also a content innovator. It underpins an award-winning investigative newsroom in Washington, D.C., known for its incisive reporting and its commitment to uncovering critical public interest stories. The company's production of educational and entertaining content, including long-standing institutions like the Scripps National Spelling Bee, showcases its versatility and deep-rooted trust within the media landscape.
Market Position and Industry Impact
As one of America’s largest independent TV station owners and the nation’s most extensive holder of broadcast spectrum, Scripps has a significant market presence. It operates in a competitive environment that demands high standards in local journalism, digital innovation, and sports broadcasting. Its ability to adapt to technological changes and shifts in content consumption underlines its resilience. By integrating traditional broadcast strengths with emerging digital trends, Scripps continues to set benchmarks in quality journalism and diversified media content.
Commitment to Excellence and Trustworthiness
Reflecting its long-time motto, "Give light and the people will find their own way," Scripps emphasizes credibility and authority in its operations. The company maintains rigorous journalistic standards and focuses on providing well-researched, fact-based reporting—a principle that has built a loyal audience and solidified its reputation among media professionals and investors alike.
Strategic Partnerships and Future-Proof Operations
Scripps has established multiple strategic partnerships to expand its reach and enhance its content offerings. Through collaborations with major sports leagues, digital partners, and content distribution platforms, Scripps has effectively diversified its audience base and revenue sources without compromising its commitment to quality journalism. These initiatives ensure that the company remains a pivotal player in both local and national media ecosystems.
The Scripps Howard Foundation is investing up to $1.5 million to establish the Roy W. Howard Fellowships, aimed at aspiring investigative journalists from the Howard Centers for Investigative Journalism at Arizona State University and the University of Maryland. Commencing in January 2021, the program will support up to 30 fellows over three years, with each fellow working for a nonprofit news organization. The fellowships will include salary support, relocation stipends, and training funding, reflecting the Foundation’s commitment to enhancing journalism education and professional development.
Court TV has launched in the United Kingdom on Sky Television Channel 179, expanding its reach from the U.S. The channel offers live coverage of high-profile U.S. criminal trials, airing daytime proceedings during U.K. primetime. Notable upcoming trials include the cases of George Floyd, Ahmaud Arbery, and R. Kelly. The launch coincides with the 25th anniversary of the O.J. Simpson verdict, featuring a marathon of the series 'OJ25'. This strategic move aims to capitalize on the growing global interest in true-crime content, as stated by CEO Jonathan Katz.
Stitcher has launched More Sauce, a podcast network aimed at empowering Black voices and promoting authenticity in storytelling. The network debuts with new shows including The Salon and Porsha4Real, following successful programs like Imani State of Mind. Executive Producer T. Square emphasizes the importance of showcasing diverse experiences in podcasting. More Sauce will also collaborate with Issa Rae's Raedio to enhance content with curated music and sound design, and aims to provide a platform for discussions on lifestyle, love, and culture.
The E.W. Scripps Company (NASDAQ: SSP) announced the completion of a retransmission consent agreement with Dish Network, finalizing its three major cable and satellite distribution contracts for 2020. These agreements cover 42% of Scripps' pay TV households, effectively restoring service after a six-week blackout period. The company's strategy of expanding its TV station footprint through acquiring 27 local stations last year has proven successful, according to CEO Adam Symson. This move reinforces Scripps' financial resilience and growth in the media sector.
Laff, the first 24/7 comedy broadcast network, has licensed all nine seasons and 208 episodes of the acclaimed sitcom How I Met Your Mother. The series will debut with a two-day marathon on September 6 and 7, airing from 8:00 a.m. to midnight ET, before airing nightly from 9:00 p.m. starting September 8. How I Met Your Mother, a staple on CBS from 2005 to 2014, has received numerous awards including EMMYs and Golden Globes. Laff caters to adults aged 18-49 and is part of The E.W. Scripps Company (NYSE: SSP).
The E.W. Scripps Company (NASDAQ: SSP) has launched its annual "If You Give a Child a Book ..." campaign, raising funds to provide books to children from low-income households. Over four years, the Scripps Howard Foundation has donated over 352,000 books. This year, donations from local markets will be matched up to $5,000 by Scripps family members, and the first $50,000 from national brands will be matched by The Kroger Co. Foundation. The campaign runs until September 11, 2020, with a mission to enhance childhood literacy and support community education.
Bounce, an entertainment network for African Americans, announced a partnership with the NAACP to live stream the 2020 Virtual March on Washington on August 27-28, commemorating the anniversary of Dr. Martin Luther King Jr.'s historic speech. This event will feature prominent speakers like Rev. William Barber II and performances by artists such as H.E.R. and Macy Gray. The initiative emphasizes the need for policy changes to combat police brutality and racial discrimination, while promoting voter engagement through the 'Your Vote, Your Voice' campaign.
Court TV announced the premiere of a new true-crime series, Judgment With Ashleigh Banfield, debuting Sept. 13, 2020, which will explore high-profile trials with exclusive interviews. Michael Ayala returns as an anchor on Aug. 24, joining the team of experienced anchors. The network will also air a special marathon of the OJ25 docuseries, commemorating the 25th anniversary of O.J. Simpson's trial, on Oct. 3-4. Court TV, part of Katz Networks and the E.W. Scripps Company (NASDAQ: SSP), offers extensive legal coverage across multiple platforms.
Court TV has announced its coverage of significant upcoming trials, including the cases of George Floyd, Ahmaud Arbery, Robert Durst, and R. Kelly. These cases reflect critical issues in modern society, such as race relations and criminal justice. Court TV promises unparalleled access and expert insights, led by a team of experienced legal professionals. The network is accessible through multiple platforms, including live streaming on CourtTV.com and popular streaming devices, ensuring widespread viewership.
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