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Overview
The E.W. Scripps Company (SSP) is a diversified media enterprise with a rich heritage dating back to 1878. Known for its commitment to objective local journalism and innovative digital storytelling, Scripps serves communities across the United States with a powerful blend of television, radio, and digital media assets. With a core focus on quality content and extensive local market penetration, the company provides trusted news and information that enable citizens to stay informed through both traditional and modern platforms.
Business Segments and Revenue Streams
Scripps operates through several key segments:
- Local Media: This segment comprises a broad network of local television stations and digital operations. These stations are affiliated with major networks including ABC, NBC, CBS, and FOX, enabling dynamic local advertising opportunities, retransmission fees and political advertising revenues. The wide reach in minute local markets is instrumental in delivering community news and real-time information.
- Scripps Networks: Under this umbrella, the company manages national news outlets and entertainment channels such as Scripps News, Court TV, ION, Bounce, and others. These networks maximize revenue primarily through advertising while maintaining a broad distribution that touches nearly every U.S. household.
- Digital and Sports Platforms: Recognizing the digital transformation, Scripps has expanded its scope into digital journalism and multimedia content. This includes owning innovative platforms in podcasting, over-the-top (OTT) video services, and dedicated sports broadcasting via Scripps Sports. Strategic partnerships with major sports leagues and teams have further diversified its content offerings and audience engagement on platforms such as ION and mobile streaming applications.
Content, Innovation, and Investigative Journalism
Scripps is not only a major broadcaster but also a content innovator. It underpins an award-winning investigative newsroom in Washington, D.C., known for its incisive reporting and its commitment to uncovering critical public interest stories. The company's production of educational and entertaining content, including long-standing institutions like the Scripps National Spelling Bee, showcases its versatility and deep-rooted trust within the media landscape.
Market Position and Industry Impact
As one of America’s largest independent TV station owners and the nation’s most extensive holder of broadcast spectrum, Scripps has a significant market presence. It operates in a competitive environment that demands high standards in local journalism, digital innovation, and sports broadcasting. Its ability to adapt to technological changes and shifts in content consumption underlines its resilience. By integrating traditional broadcast strengths with emerging digital trends, Scripps continues to set benchmarks in quality journalism and diversified media content.
Commitment to Excellence and Trustworthiness
Reflecting its long-time motto, "Give light and the people will find their own way," Scripps emphasizes credibility and authority in its operations. The company maintains rigorous journalistic standards and focuses on providing well-researched, fact-based reporting—a principle that has built a loyal audience and solidified its reputation among media professionals and investors alike.
Strategic Partnerships and Future-Proof Operations
Scripps has established multiple strategic partnerships to expand its reach and enhance its content offerings. Through collaborations with major sports leagues, digital partners, and content distribution platforms, Scripps has effectively diversified its audience base and revenue sources without compromising its commitment to quality journalism. These initiatives ensure that the company remains a pivotal player in both local and national media ecosystems.
The E.W. Scripps Company (NASDAQ: SSP) is set to host a virtual investor presentation on March 3, 2021, featuring President and CEO Adam Symson and key executives. The event will focus on growth strategies and the company's evolution into a significant local and national television broadcaster. Attendees will gain insights into the new national networks business, local media growth trends, and Scripps' financial outlook. Registration is required, and a replay will be accessible from March 4 at www.scripps.com.
The Scripps Howard Foundation, part of The E.W. Scripps Company (NASDAQ: SSP), donated $9 million in charitable gifts in 2020, focusing on COVID-19 relief and supporting employees financially impacted by the pandemic. Key contributions included $2.5 million for COVID-19 relief programs, $1.1 million for employee assistance, and $3.2 million for journalism education initiatives. The Foundation also promoted childhood literacy with $925,000 and engaged in community giving amounting to $1.3 million. Overall, the foundation emphasized its commitment to community support and journalism excellence during challenging times.
The E.W. Scripps Company (NASDAQ: SSP) has appointed Jon Marks as Chief Research Officer for its national television networks, effective immediately. With over 35 years of experience, Marks will oversee planning and execution of multi-platform research to enhance content, marketing, distribution, and advertising. He has previously worked with major companies such as NBCUniversal and Turner Entertainment Networks. This leadership change aims to strengthen Scripps' strategy in the evolving media landscape, as emphasized by COO Jonathan Katz.
The E.W. Scripps Company (NASDAQ: SSP) has appointed Michael Teicher as the chief revenue officer for its national television networks, effective January 19, 2021. With over 30 years of experience, Teicher previously held executive roles at 20th Television and Warner Bros. Domestic TV Distribution, overseeing popular syndicated shows. He will develop the ad sales strategy across all platforms and report to COO Jonathan Katz. Scripps, a diversified media company, operates 60 stations and multiple national networks.
The E.W. Scripps Company (NASDAQ: SSP) will start migrating its multicast networks—Bounce, Court TV, Court TV Mystery, Grit, and Laff—to its newly acquired ION stations from March 1, 2021. This transition aligns with the expiration of affiliation agreements over the next five years. Concurrently, Scripps will reduce its workforce by approximately 120 jobs as part of cost-saving measures related to the ION acquisition. The company anticipates exceeding its initial synergy estimates of $500 million over the next six years, enhancing its operational efficiencies.
Court TV will premiere a special titled "I Can't Breathe" on January 17 at 9:00 p.m. ET, focusing on the life and death of George Floyd. The hour-long program will detail Floyd's life, his tragic death, and the subsequent national movement for racial justice. It lays the groundwork for the upcoming trials of the four police officers charged in his case, set to begin in March. Exclusive interviews and contributions from community activists will be included, providing comprehensive coverage of this pivotal event.
The E.W. Scripps Company (NASDAQ: SSP) is collaborating with the News Literacy Project to launch a national public awareness campaign during the second annual National News Literacy Week, from January 25-29. This initiative aims to promote news literacy as a vital life skill amidst the rise of misinformation. The campaign features a public service announcement and various activities, including quizzes and events like NewsLitCamp. Major media partners are joining in to amplify the campaign's reach, addressing the critical need for discerning fact from misinformation in today's media landscape.
The E.W. Scripps Company (NASDAQ: SSP) will participate in the 23rd Annual Needham Virtual Growth Conference on January 13, 2021. President and CEO Adam Symson and SVP Carolyn Micheli will discuss the company's business strategies, including one-on-one investor meetings. A fireside chat hosted by Symson is scheduled for 11:30 a.m. Eastern time.
The live audio of the chat will be accessible on Scripps' website, with a replay available for 30 days.
The E.W. Scripps Company (NASDAQ: SSP) has appointed Tom Zappala as head of programming for its national television networks, effective January 25, 2021. Zappala, with over 30 years of experience from companies like Viacom and The Walt Disney Company, will develop programming strategies for Scripps’ networks. His appointment coincides with other leadership changes aimed at strengthening Scripps' national networks business. Zappala will report to Jonathan Katz, COO of Scripps networks.