Welcome to our dedicated page for Sprout Social news (Ticker: SPT), a resource for investors and traders seeking the latest updates and insights on Sprout Social stock.
Sprout Social, Inc. (NASDAQ: SPT) is a global leader in social media management and analytics software. The company offers a cloud-based platform that unifies social messaging, data, and workflows into a single system of record, intelligence, and action. This allows brands to find, form, and deepen connections with their social audiences.
Sprout Social generates the majority of its revenue from software subscriptions, serving over 30,000 brands worldwide. Their intuitive platform provides comprehensive publishing and engagement functionality, customer care, influencer marketing, advocacy, and AI-powered business intelligence. Sprout’s software is compatible with all major social media networks and digital platforms.
One of the company's notable achievements is the creation of The Arboretum, a community platform that fosters industry connection and mentorship. Recently, Sprout Social introduced a mentorship program within The Arboretum, which has quickly grown to over 10,000 members. This initiative supports marketing and social media professionals by providing opportunities to expand their professional brands, optimize Sprout’s platform, and stay competitive in a fast-paced industry.
Sprout Social has received significant recognition, including being named the #1 Best Software Product by G2's 2024 Best Software Award. The company's recent launch of enhanced AI and automation features aims to improve social strategies and deepen customer connections, addressing challenges in content creation, reporting, and social care.
Financially, Sprout Social is focused on achieving durable, efficient growth. With a recent leadership transition appointing Ryan Barretto as the new CEO, the company aims to scale its business to $1 billion and beyond. This strategic leadership change is expected to drive future growth and innovation.
Sprout Social continues to leverage its social media profiles and investor relations website to communicate material information to investors and the marketplace. For the latest updates, visit sproutsocial.com.
Sprout Social (Nasdaq: SPT) has been recognized as a best place to work in Chicago and Seattle by Built In's 2025 Best Places to Work Awards, marking its sixth consecutive year receiving this honor. The company, which provides cloud-based social media management software, maintains offices in Chicago, Seattle, and Dublin, supporting remote, hybrid, and in-person work arrangements.
Built In's annual awards program evaluates companies of all sizes using an algorithm that considers compensation, benefits, remote work opportunities, DEI programs, and other cultural offerings. Crystal Boysen, Sprout Social's Chief People Officer, highlighted the company's talented and collaborative workforce, while Built In's CEO Maria Christopoulos Katris emphasized how the recognition reflects the companies' commitment to fostering innovative and inclusive workplaces.
Sprout Social (Nasdaq: SPT), a cloud-based social media management software provider, has announced it will release its fourth quarter 2024 financial results after market close on Tuesday, February 25, 2025. The company will host a conference call and webcast at 4:00 p.m. Central Time (5:00 p.m. Eastern Time) on the same day to discuss financial results and business highlights.
Interested parties can register for the conference call online, and access the live webcast through Sprout Social's investor relations website. A replay of the webcast will be available for 12 months following the event.
Sprout Social's 2025 Index reveals significant shifts in social media marketing dynamics. Social media has become the primary source for tracking trends and cultural moments, surpassing traditional channels. The research shows that 93% of consumers believe brands must keep up with online culture, yet 33% find trend-chasing embarrassing.
Key findings indicate that 81% of consumers make impulse purchases through social media, and 73% would switch to competitors if brands don't respond on social platforms. Marketing leaders are responding by increasing AI investments, with 48% planning to boost AI spending in 2025. The study also reveals that 90% of consumers use Facebook, followed by Instagram (82%), YouTube (76%), and TikTok (58%).
The report emphasizes the need for brands to focus on authenticity and relatability rather than superficial trend-chasing, with about half of consumers valuing original content from their favorite brands.
Sprout Social (Nasdaq: SPT) has been named a Leader in the 2024-25 IDC MarketScape report on Worldwide Social Marketing Platform for Large Enterprises. The report highlights Sprout's comprehensive platform features, including intuitive workflows, AI-powered capabilities, and strong integrations with business software like Salesforce and Zendesk. The recognition emphasizes Sprout's robust security features and compliance certifications, which are important for enterprise-scale social operations.
The company recently launched new AI-powered features and reporting capabilities, with its 2025 roadmap focusing on helping enterprises increase social media ROI and adapt to rising consumer expectations in a social-first business environment.
The Knot Worldwide announced a significant leadership transition as Founder and CEO Timothy Chi moves to Vice Chair, with Raina Moskowitz appointed as the new CEO effective January 21, 2025. Moskowitz, currently Chief Operating and Marketing Officer at Etsy, brings extensive marketplace experience, having overseen global teams and driven growth for a community of over 90 million buyers and 6 million entrepreneurs.
The company, serving more than 45 million people monthly and connecting approximately 4 million engaged couples with 950,000 small businesses across 16 countries, is poised for growth with record revenue expected in 2024. Chi, who founded WeddingWire in 2005 and led the 2019 merger creating The Knot Worldwide, will continue serving on the Board of Directors.
Sprout Social (SPT) announced enhancements to its AI-powered social media management software, focusing on three key areas: social-first AI, operational scaling, and executive reporting. The updates include Generate Posts for AI-generated content based on top-performing posts, Generate Subtitles and Translations for accessibility, and Smart Categories for conversation analysis. New features like PII Masking and Stop Words help protect brand reputation and customer trust. The platform also improved its reporting capabilities with enhanced My Reports functionality, allowing for more detailed customer care analysis and customization options.
Sprout Social (SPT) has been awarded the 2025 TrustRadius Buyer's Choice Award for its cloud-based social media management software. The recognition is based on verified customer reviews from January to September 2024, evaluating products across capabilities, value for price, and customer relationship.
Customers praised Sprout's comprehensive reporting features, highlighting their ability to demonstrate social media impact to C-suite leaders, compare year-over-year performance, and make data-driven decisions. Chief Product Officer Erika Trautman emphasized the company's dedication to providing exceptional social media management solutions.
TrustRadius SVP Allyson Havener acknowledged Sprout's success in empowering businesses to build authentic, data-driven connections with their audiences through their user-friendly platform.
Sprout Social reported Q3 2024 financial results with revenue of $102.6 million, up 20% year-over-year. The company achieved non-GAAP operating income of $7.5 million, improving from a loss of $0.6 million in Q3 2023. Total RPO reached $311.5 million, up 36% year-over-year, while cRPO grew 31% to $220.7 million. Customer growth remained strong with 9,119 customers contributing over $10,000 in ARR (up 12%) and 1,610 customers contributing over $50,000 in ARR (up 29%). For Q4 2024, Sprout Social expects revenue between $106.3-107.1 million and non-GAAP operating income of $8.7-9.5 million.
Sprout Social (Nasdaq: SPT), a leading provider of cloud-based social media management software, has announced it will report its financial results for the third quarter ending September 30, 2024 after market close on Thursday, November 7, 2024. The company will discuss these results and business highlights during a conference call and webcast scheduled for 4:00 p.m. Central Time (5:00 p.m. Eastern Time) on the same day.
Interested parties can register for the conference call at https://registrations.events/direct/Q4I1913184. The live webcast will be accessible from Sprout Social's investor relations website at http://investors.sproutsocial.com. A webcast replay will be available at the same URL for 12 months following the event.
Sprout Social (Nasdaq: SPT) has been recognized as a leader in G2's 2024 Fall Reports, earning 173 leader badges across all business segments and regions. The company maintained its #1 position in several key categories, including Social Customer Service and Social Media Analytics. This recognition follows Sprout Social being named G2's #1 Best Software Product for 2024.
The company's global leadership is further solidified by its recognition in the Enterprise Asia Regional Grid® Report for Social Media Suites. Recent developments include integration with Salesforce's Agentforce, new product advancements, and a partnership with Carahsoft as a NASPO-approved vendor. Customer feedback highlights Sprout Social's ease of use, AI capabilities, and comprehensive analytics tools.
FAQ
What is the current stock price of Sprout Social (SPT)?
What is the market cap of Sprout Social (SPT)?
What does Sprout Social, Inc. do?
How does Sprout Social generate revenue?
What is The Arboretum?
Who is the new CEO of Sprout Social?
What recent features has Sprout Social introduced?
How many brands use Sprout Social's platform?
What awards has Sprout Social received?
Where can I find more information about Sprout Social?
What social media platforms is Sprout Social compatible with?
How can I contact Sprout Social for media inquiries?
