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Sprout Social Recognized by G2’s Best Software Awards for the Ninth Consecutive Year

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Sprout Social (Nasdaq: SPT) has achieved recognition in G2's 2025 Best Software Awards for the ninth consecutive year, securing top positions across seven categories including Global Software Companies, Best Software Product, and Best Product for Marketing and Digital Advertising.

The recognition is based on authentic user reviews and highlights Sprout's role in helping brands leverage social media for customer care, content creation, and cultural engagement. The company has enhanced its platform with new features including AI-powered solutions, a rebranded influencer platform (Sprout Social Influencer Marketing), and deeper Salesforce integrations.

Customer feedback emphasizes Sprout's strengths in providing detailed analytics, actionable insights, and comprehensive social media management tools. Users particularly praise the platform's consistent improvements, cost-effectiveness, and ability to help organizations expand their social media presence through efficient workflows and strategic decision-making capabilities.

Sprout Social (Nasdaq: SPT) ha ottenuto il riconoscimento ai G2's 2025 Best Software Awards per il nono anno consecutivo, conquistando posizioni di vertice in sette categorie, tra cui Aziende Software Globali, Miglior Prodotto Software e Miglior Prodotto per Marketing e Pubblicità Digitale.

Il riconoscimento si basa su recensioni autentiche degli utenti e mette in evidenza il ruolo di Sprout nell'aiutare i marchi a sfruttare i social media per l'assistenza clienti, la creazione di contenuti e il coinvolgimento culturale. L'azienda ha migliorato la sua piattaforma con nuove funzionalità, tra cui soluzioni basate su AI, una piattaforma influencer rinnovata (Sprout Social Influencer Marketing) e integrazioni più profonde con Salesforce.

Il feedback dei clienti sottolinea i punti di forza di Sprout nel fornire analisi dettagliate, approfondimenti praticabili e strumenti completi di gestione dei social media. Gli utenti lodano particolarmente i costanti miglioramenti della piattaforma, la sua convenienza e la capacità di aiutare le organizzazioni ad ampliare la loro presenza sui social media attraverso flussi di lavoro efficienti e capacità decisionali strategiche.

Sprout Social (Nasdaq: SPT) ha logrado reconocimiento en los G2's 2025 Best Software Awards por noveno año consecutivo, asegurando posiciones destacadas en siete categorías, incluyendo Empresas de Software Globales, Mejor Producto de Software y Mejor Producto para Marketing y Publicidad Digital.

Este reconocimiento se basa en reseñas auténticas de usuarios y resalta el papel de Sprout en ayudar a las marcas a aprovechar las redes sociales para la atención al cliente, la creación de contenido y el compromiso cultural. La empresa ha mejorado su plataforma con nuevas características, incluyendo soluciones impulsadas por IA, una plataforma de influencers renovada (Sprout Social Influencer Marketing) y una integración más profunda con Salesforce.

Los comentarios de los clientes enfatizan las fortalezas de Sprout en proporcionar análisis detallados, información procesable y herramientas completas de gestión de redes sociales. Los usuarios elogian especialmente las mejoras constantes de la plataforma, su rentabilidad y su capacidad para ayudar a las organizaciones a expandir su presencia en redes sociales a través de flujos de trabajo eficientes y capacidades de toma de decisiones estratégicas.

Sprout Social (Nasdaq: SPT)는 2025 G2 최고의 소프트웨어 어워드에서 9년 연속으로 인정을 받았으며, 글로벌 소프트웨어 기업, 최고의 소프트웨어 제품, 마케팅 및 디지털 광고를 위한 최고의 제품 등 7개 카테고리에서 상위에 올라섰습니다.

이 인식은 실제 사용자 리뷰를 기반으로 하며, Sprout가 브랜드가 고객 관리, 콘텐츠 제작 및 문화적 참여를 위해 소셜 미디어를 활용하도록 돕는 역할을 강조합니다. 이 회사는 AI 기반 솔루션, 리브랜딩된 인플루언서 플랫폼(Sprout Social Influencer Marketing), 그리고 더 깊은 Salesforce 통합을 포함한 새로운 기능으로 플랫폼을 강화했습니다.

고객 피드백은 Sprout가 상세한 분석, 실행 가능한 통찰력 및 포괄적인 소셜 미디어 관리 도구를 제공하는 강점을 강조합니다. 사용자들은 특히 플랫폼의 지속적인 개선, 비용 효율성, 그리고 효율적인 워크플로우와 전략적 의사 결정 능력을 통해 조직이 소셜 미디어 존재감을 확장하는 데 도움을 주는 능력을 칭찬합니다.

Sprout Social (Nasdaq: SPT) a obtenu une reconnaissance aux G2's 2025 Best Software Awards pour la neuvième année consécutive, se classant parmi les meilleurs dans sept catégories, y compris les entreprises de logiciels mondiales, le meilleur produit logiciel et le meilleur produit pour le marketing et la publicité numérique.

Cette reconnaissance est basée sur des avis authentiques d'utilisateurs et met en avant le rôle de Sprout dans l'aide aux marques pour tirer parti des médias sociaux en matière de service client, de création de contenu et d'engagement culturel. L'entreprise a amélioré sa plateforme avec de nouvelles fonctionnalités, y compris des solutions alimentées par l'IA, une plateforme d'influenceurs rebrandée (Sprout Social Influencer Marketing) et des intégrations plus profondes avec Salesforce.

Les retours des clients soulignent les forces de Sprout dans la fourniture d'analyses détaillées, d'informations exploitables et d'outils complets de gestion des médias sociaux. Les utilisateurs louent particulièrement les améliorations constantes de la plateforme, son rapport coût-efficacité et sa capacité à aider les organisations à étendre leur présence sur les réseaux sociaux grâce à des flux de travail efficaces et des capacités de prise de décision stratégique.

Sprout Social (Nasdaq: SPT) hat zum neunten Mal in Folge Anerkennung bei den G2's 2025 Best Software Awards erhalten und sich in sieben Kategorien, darunter Globale Softwareunternehmen, Bestes Softwareprodukt und Bestes Produkt für Marketing und digitale Werbung, an die Spitze gesetzt.

Die Anerkennung basiert auf authentischen Nutzerbewertungen und hebt die Rolle von Sprout hervor, Marken dabei zu unterstützen, soziale Medien für Kundenservice, Content-Erstellung und kulturelles Engagement zu nutzen. Das Unternehmen hat seine Plattform mit neuen Funktionen verbessert, darunter KI-gestützte Lösungen, eine umbenannte Influencer-Plattform (Sprout Social Influencer Marketing) und tiefere Salesforce-Integrationen.

Das Kundenfeedback betont die Stärken von Sprout in der Bereitstellung detaillierter Analysen, umsetzbarer Erkenntnisse und umfassender Tools zur Verwaltung sozialer Medien. Die Nutzer loben besonders die kontinuierlichen Verbesserungen der Plattform, die Kosteneffizienz und die Fähigkeit, Organisationen dabei zu helfen, ihre Präsenz in sozialen Medien durch effiziente Arbeitsabläufe und strategische Entscheidungsfindung zu erweitern.

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Based on customer reviews and satisfaction, Sprout Social ranks as a top company across 7 categories

CHICAGO, Feb. 20, 2025 (GLOBE NEWSWIRE) -- Sprout Social (Nasdaq: SPT), an industry-leading provider of cloud-based social media management software, has been recognized by G2’s 2025 Best Software Awards. This is the ninth consecutive year Sprout has received this recognition, which ranks the world’s best software companies and products based on authentic, timely reviews from users. Sprout Social is featured as a top company across 7 award categories, including:

  • Global Software Companies
  • Best Software Product
  • Best Product for Marketing and Digital Advertising
  • Highest Satisfaction Products

Today’s consumers expect brands to not only be on social media but to use their social presence to provide quick and personalized care, creative and inspiring content and to engage with culture in a relevant and genuine way. Continuing to earn top recognitions by G2’s annual awards reflects the essential role of social media software in enabling brands to make the most of social in this evolving environment and create lasting impact.

“Social media is mission critical for today’s organizations and we’ve built a platform that helps the world’s top brands build social campaigns that drive revenue, increase awareness and set their businesses up for competitive, lasting success,” said Scott Morris, Chief Marketing Officer, Sprout Social. “Being recognized by G2 for nine consecutive years is an incredible testament of Sprout’s commitment to innovation and to delivering solutions that help our customers increase their social sophistication and meet growing consumer demands on social.”

In the past year, Sprout Social has continued to enhance its platform. Innovations include a suite of AI-powered solutions, its rebranded influencer platform—Sprout Social Influencer Marketing—and deeper integrations with industry-leading organizations like Salesforce. These advancements, along with new strategic partnerships across various sectors, have delivered ongoing value for its customers as they elevate their social strategies.

Sprout Social earned recognition on G2’s 2025 Best Software Awards because of customer feedback, including:

“The detailed analytics provided by Sprout give us actionable insights, helping us refine our strategies and demonstrate clear ROI to our clients. It's not just about managing posts; it's about having a comprehensive understanding of our social media impact, which Sprout makes possible with minimal hassle.”

“Sprout has consistently been the best social management tool I've used at various organizations. I have used it since 2011. It is always improving and keeping up with the latest trends in social media without over-inflating the cost like many other services. Its integration of AI tools has been well thought out and actually adds value.”

“The suite of tools offered by Sprout Social has helped us expand our social media program efficiently! From publishing to analytics to employee advocacy, we have used these tools to operationalize social media programs, establish efficient workflows, and make strategic decisions based on detailed analytics. These tools have also enabled us to expand our social media presence and rally the entire organization around our social media efforts.”

Learn about G2’s 2025 Best Software Awards or read more reviews directly from Sprout users here.

About Sprout Social

Sprout Social is a global leader in social media management and analytics software. Sprout’s intuitive platform puts powerful social data into the hands of approximately 30,000 brands so they can deliver smarter, faster business impact. Sprout offers comprehensive publishing and engagement functionality, customer care, influencer marketing, advocacy, and AI-powered business intelligence. Sprout’s software operates across all major social media networks and digital platforms. For more information about Sprout Social (NASDAQ: SPT), visit sproutsocial.com.

Social Media Profiles:
www.twitter.com/SproutSocial
www.twitter.com/SproutSocialIR
www.facebook.com/SproutSocialInc
www.linkedin.com/company/sprout-social-inc-/
www.instagram.com/sproutsocial

Contact
Media:
Kaitlyn Gronek
Email: pr@sproutsocial.com 
Phone: (773) 904-9674

Investors:
Lexi Johnson
Twitter: @SproutSocialIR
Email: lexi.johnson@sproutsocial.com 
Phone: (312) 528-9166


FAQ

What categories did Sprout Social (SPT) win in G2's 2025 Best Software Awards?

Sprout Social won recognition across 7 categories, including Global Software Companies, Best Software Product, and Best Product for Marketing and Digital Advertising.

What new features has Sprout Social (SPT) introduced in 2024-2025?

Sprout Social has introduced AI-powered solutions, a rebranded influencer platform called Sprout Social Influencer Marketing, and deeper integrations with Salesforce.

How many consecutive years has Sprout Social (SPT) been recognized by G2's Best Software Awards?

Sprout Social has been recognized by G2's Best Software Awards for nine consecutive years.

What are the main benefits of Sprout Social (SPT) according to customer reviews?

According to customer reviews, main benefits include detailed analytics, actionable insights, comprehensive social media management tools, efficient workflows, and strategic decision-making capabilities.

How does Sprout Social (SPT) help brands with social media management?

Sprout Social helps brands provide quick and personalized customer care, create inspiring content, engage with culture authentically, and build social campaigns that drive revenue and increase awareness.

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